Trending Sources

2 Google Demo Day award winners

I haven’t had time until now to write about Google Demo Day Women’s Edition, which drew hundreds of participants to Google’s Mountain View, Calif., It can work as a social app, helping expand your network of friends, as well as a business app, helping you grow your professional connections at a conference or event. CEO Roberta Vasconcellos at Google Demo Day.

At #IBMConnect, @Jeff Schick Demos #IBMVerse and Unveils #ProjectToscana IBM #SocBiz

Blue Focus Marketing

As was the case the year before, the event was a whirlwind of activity, with exciting conversations and fascinating new tools to be discovered around every corner. From the time we first began writing The Social Employee (McGraw-Hill) to this year’s event, I have seen firsthand the vision IBM has for the future of business—and it begins with employee engagement. FOR EWORD by David C.

We’re Revolutionizing the Social Analytics Space. Again.

Simply Measured

Check out our new website, and learn more about this game-changing solution by requesting a demo of Simply Measured today. Company News News & Events Social MediaFor years, marketers have been challenged to show return from their social media programs and data. Social marketers want to know how they’re impacting business outcomes across all channels, both public and private.

The 3 Best Things About Social Data Visualization

Simply Measured

Aviel Ginzburg, co-founder and VP of Product at Simply Measured, and Michelle Wallace, Senior Product Marketing Coordinator at Tableau, taught us how to make social data flexible and beautiful, and integrate it with your company’s other data systems — complete with demos and an in-depth Q&A session. News & Events Social MediaIt Gives You the Context You Need.

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How To Incorporate Twitter Into Your Event


Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Lara Kulpa @larakulpa How To Incorporate Twitter Into Your Event 16 [Hey everyone - our submission form has been acting up, so if you have submitted a guest post and have had troubles, please email it to me at - Thanks!]

What The New Simply Measured Means for Social Marketers

Simply Measured

Want a free, personalized demo of Social Analysis & Monitoring and/or Social Attribution? Company News News & Events Social MediaWhen I was first hired at Simply Measured three years ago, I started off as the Community Manager. In our marketing team, I always felt a little out of place. How to Increase Social Conversions Download. Now, that’s just my story. Go here.

How to Fill the Gaps in Your 2017 Social Marketing Plan

Simply Measured

Request a demo here. . Request a demo below. . Education & Analysis News & Events Social MediaAt the end of 2016, you spent time summarizing your 2016 performance. Hours were spent identifying what went well and what missed the mark. You did this so that your social marketing plan for 2017 would be more effective, push the envelope, and be easier to execute.

5 Expert Tips for Converting Your Webinar Audience

Convince & Convert

You could also ask if they’d like to be contacted to set up a demo or one-on-one meeting. ” Sales-Ready: These people asked directly for a sales meeting, requested a free trial or a demo, or asked for more information. Digital Marketing conversion measurement conversion strategy lead nurturing marketing strategy virtual events webinarYou can review the full post here.

Making Social Media An ROI Positive Channel For B2B Businesses

The Realtime Report

B2B buyers reveal a lot about themselves on social networks as they share content, ask questions, interact with brands, influencers, peers, and react to the events they attend. Marketers have always invested in conferences, trade shows and industry events, because we know that in-person events help close deals. With $5.4 Billion spent on social media marketing in the U.S.

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What You Missed at Social Fresh 2016

Simply Measured

Exclusion Targeting: Make sure to exclude people from an event. Sign up for a demo here. Education & Analysis News & Events Social Media10 Social Media Trends You’ve Been Ignoring Download. Last week, more than 300 social marketers came together to get inspired and learn from the industry’s top brands and thought leaders. Sally says: . How is my brand different?

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The CiscoLive Experience

Janet Fouts

Man, what an event! I go to a lot of events, and whether I’m speaking or attending the one complaint I hear every time is about network overload or failure. At this event that was never a problem! At lunch with the event organizers they told us about the level of transparency they maintain at all times. Event organization. All about the network. Geek candy.

5 Smart Ways to Use Email Signature Marketing

Convince & Convert

Marketers across many industries have relied upon the trusty “paid, owned, earned, and shared” channels that have proven to be successful for years on end (with a few new channels introduced along the way): boost website traffic with SEO, attend trade shows and host field marketing events, use digital advertising and remarketing, implement a PR strategy, use social media, and on and on.

How to leverage social media to target local users and build brand awareness


If you know how to use it, Snapchat can be a great tool to promote speaking events and conferences. Better yet, you can start increasing your engagement with attendees at the conference by creating a custom geo-filter for the event. Don’t bother paying thousands of dollars to get your logo put on a billboard with the event sponsors. FACEBOOK : Lookalike Audiences.

Hot Association Social Media Jobs This Week – January 13


The vision of this ‘platform’ embraces social media activities to steadfastly support all programs, services and events that SGIA produces. The position will be responsible for increasing membership growth and for developing and implementing comprehensive marketing plans for IAA events, programs, and other initiatives. photo credit ). Jobs Jobs Jobs

Zika: A Social Media Conversation Timeline

Simply Measured

We looked for correlations in the aggregate data and aligned trends with specific events, supported by conversational analysis from Simply Measured. Here is the timeline of major conversational events around Zika we found on social. Want a demo of Social Listening by Simply Measured to see how the Zika conversation or other macro trends may be affecting your brand?

How To Make Webinars Effective For Hot Lead Conversion

The Realtime Report

In 2015, the ON24 Webinars Benchmark Report conveyed that the attendance in marketing webinars was only 35% to 45% of registrants for live events. A good way to do this is to offer an exclusive offer such as a live one-on-one demo, or maybe a free e-book with useful information. How To Make Webinars Effective For Hot Lead Conversion By Mohammad Farooq. Attract the right audience.

The 5 Most Common Kinds of Dark Social Content

Simply Measured

We tend to share links privately when we’re making plans with individual friends or groups of friends, and are exploring our possibilities or floating new ideas for trips, events, and restaurants. We should get a demo. Dark Social refers to the sharing that we do through non-public channels like Facebook Messenger, Twitter DM, Slack, or even text message and email. You: OMG.

[Cool Social Tools] The Power of Breezio


One of the ways of doing so is launching a new campaign titled, ‘Heroes,’ centered around engagement pre, during, and post conferences and events. We want to capture the power that keeps your community energized and maintain those levels of engagement even after the event. With Breezio, memorable moments are no longer confined to the event. Optimal Community Engagement.

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The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

Best used for: Live events promotion. Once they follow your calendar, you can push important events to their personal calendar. How to use it: In terms of creating events, CalendarX works quite similarly to most calendars. Events you created can be pushed to your followers’ personal calendar so that they will always be up to date about your events. Panda 5.

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How Brands Use Vine


Behind the scenes shots: Include your users and make them feel closer to your brand by for instance showing them exclusive shots before big events or just random happenings at the headquarter. How to videos: This is also in line with product demos, where you can either show how to make great use of your products, short cooking tips, or home improvement tips.

Industry Buzz: 4 reasons why is the up and coming community platform


a demo: The creators understand real associations’ challenges. More direct interaction is also encouraged with the video conference integration, which allows users to hold real-time online events in tandem and generate even more content for associations to use. With it’s unique approach to content sharing and collaboration, is a new one to keep an eye on. Individually,

3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

The Super Bowl is one of the biggest global events for both the sporting world and for brands. Not for Live Events. But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. Facebook drove more audience interaction in the build up to Super Bowl 50 while Twitter got more engagement during the event itself.

APOSDLE learn@work - Triple-I

Buzz Marketing for Technology

Events. Demo of the first prototype available. The APOSDLE project is organizing a German industry session at this event in Stuttgart. Sitemap. Search: Top menu. Overview. Workplan. Results. Publications. Partners. Weblog. Contact. APOSDLE learn@work. -->. Right menu. Workshop on Contextualized Attention Metadata: Profiling and Modelling User Activities - Call for Papers.

101 Marketing Tools and Technology Tips for 2017

Razor Social

Set up Intelligence Events. Google Analytics Intelligence Events Reports allow you to set up alerts to get notified when unusual or important things happen on your website, e.g. a huge increase in sales on a particular product page. OBS is a free software that allows you to get fancy with your Facebook live events. Are you tired of all the fluff you read on marketing? Use know.em

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Introducing Talkwalker Image Recognition: The Future of Social Listening

Talkwalker SM

At many events – from fashion shows to Formula 1 races – the brand logo might be featured prominently, but the brand is not explicitly referenced in articles or posts. To make your social data intelligence smarter, contact us today for more information and a free demo! In 2016, talking about the internet means talking about visuals. More than 1.8 Images are everywhere. to March 2016).

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DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

Talkwalker SM

Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity. Brands have long understood the impact that images from sporting events can have on global audiences.

The 3 Most-Asked Questions at Our Social Attribution Webinar

Simply Measured

The webinar ended with a quick demo of our own solution to this pervasive marketing dilemma, and a robust Q&A. Education & Analysis News & EventsWe just wrapped up our Social Attribution: What It Is and Where to Begin webinar. We couldn’t get to all the questions, but here were the top three most-asked–and their answers. How Do You Get the Dark Social Data?

How Many Dollars Did That Content Drive? A Multi Level Analysis.

Simply Measured

For instance, did you see a lift in dollars when you ran released content around a specific event or conference? Click below for your own personalized demo of Simply Measured’s NEW Social Attribution product. Yes, your social and digital campaigns are generating engagement. They’re “good” at brand awareness. High-Level: The Total Campaign.

15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+

The Social Media Hat

Holidays, news events, trends, and popular culture information like celebrity birthdays can get you a lot of traction in shares and likes, and you can parlay that into more page likes with the tip above. To help you monitor events and holidays, check out: National Day Calendar. Social Media 15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+. It's not easy.

The Roadmap to a Perfect Social Media Post

Talkwalker SM

Find social intelligence insights for your campaign, company or brand with a free Talkwalker demo. Influencer marketing is key – regularly mention celebrities in your tweets, or better yet, enroll one to become your brand ambassador ; Use the buzz of current events to make more people interested in your posts. What is the secret to a perfect social media post? For Facebook: .

New Features from Talkwalker: Time Lapse Graphs, Improved Instagram KPI’s and LinkedIn Monitoring

Talkwalker SM

Understanding the evolution of social discussions about trends, brands, events and more. To try out these great new features, contact us today and we’ll set you up with a demo with one of our expert consultants. . The world of social networks and online data is in constant flux. Every month (perhaps even every week!) new networks emerge, changes are made to engagement options and businesses adjust their priorities. Here are our top new features and how to use them. Time Lapse Graph. What is it for? In-Depth Instagram and YouTube Analytics. What is it for? How can I use it?

Secure your spot today for Monday’s Association Palooza II!


After a sold out event in June, Association Palooza is back — with more mobile and responsive content, more lessons learned, and more networking. If you attend one event this Fall, this should be it! Register now for this “must attend” event! 12:00pm-12:45pm - Lunch & Optional Demos. 2:15-3:00pm - Lessons Learned & Optional Demos. Location.

How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Come to your mom blogger event? This is a guest post by Vanessa Van Petten. If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. Offer Something Good.

Free Social Media Tools We Love: Facebook Ads Compass

agora pulse

I was delighted to see that my female, 25-34 demo got the lion’s share of my campaign. In the event that I wasn’t satisfied with my ad results, I could simply hop to another AdEspresso free tool to work on bettering my next campaign. Are your Facebook ad reports ho hum? The Facebook Ad Compass by AdEspresso is here to change all that. Let us know in the comments!

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12 Types of Facebook Live Videos that You Could Create to Help You Grow Your Blog and Business


The day we launched tickets for this year’s ProBlogger Training Event I jumped on Facebook live during the launch ( here’s the replay ). I did this partly to build some buzz and promote the event but also partly to field questions that came in about the launch as tickets went live. Event Recaps. Live Events. 7 Types of Facebook Live Videos I have Created.

Cool Social Tools: Small World Labs Community


Events. You can sign up for a personal demo of Small World Labs Community or visit the Small World Labs website. This series of posts is for software and app and tech vendors who have useful tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms. Improve supporter retention rates. Directories.

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[Cool Social Tools] Mattr Segments Your Social Audience To Identify Influencers


Measure Performance of Campaigns Compared to Competitors: Monitor competitive brands or events and track Share of Voice. For more info or a demo, contact Mattr. This series of posts is for software and app and tech vendors who have new tools they’d like you to know about. Startups are welcome to contact me at maddie[at]socialfish[dot]org to submit guest posts about their platforms.

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How Brands Are Using Live Streaming Video Successfully

Convince & Convert

Nestlé’s Drumstick did a sponsored event to reach out to early Periscope influencers to create their own content and promote with sponsored tweets. Live events. These live events have included presentations, talks, conferences, press conferences, performances, concerts, tours, and demos. Red Bull and Mountain Dew have also used it for events. Nothing is perfect.

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The Digital Reality

Twist Image

The mass consumer thinks of augmented reality and virtual reality in terms of videos games, demos at toy stores or rides at a thrill park. Magic Leap was supposed to unveil the first demo of their technology at the TED event (which happened earlier in the month). It becomes strikingly closer to home after you watch the Magic Leap demo below. I don''t. Without question.

9 Magic Social Media and Marketing Tools to Transform Your 2016

Socially Sorted

You can easily click on the Wisestamp icon in Gmail and edit the signature to show your latest event or promotion. LOVE this tool for being able to easily create the most awesome branding image mockups and demo videos. The year is drawing to a close and I want to share some magic tools I have discovered recently. . Now YOU can use them in 2016 and benefit from them too! . The Magic?

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