Remove influence

Essential tools for influencer marketing

A master roundup of social marketing tools to use on behalf of brands. Target audience: Social marketers, influence marketers, businesses, brands, digital marketers, SEO specialists, entrepreneurs, educators, journalists, Web publishers.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

As information flow is infinite, many find that it is of utmost importance to capture the attention of the select few who serve as influencers — these are the people who can actually stop their followers in their tracks to help spread your message.

Trending Sources

Top 6 Food Influencers to follow in 2017

Ignite Social Media

The world of food influencers continues to grow and as we continue on with 2017, we thought it was time to provide some of our favorites to follow. Damn Delicious. If not, hope we inspired you to try a new recipe or enlist an influencer to make one for your brand.

Do You Speak Fluent Content Marketing?

Simply Measured

2560 1280 Buzzwords rule in marketing. From “gamification” to “emojification,” via the path of “thought leadership,” many marketers are locked in a competition to come up with the newest, most clickable word. Delicious and nutritious!

GPS 38

Influencers, Monitoring, and Negronis: The Duncan Alney Interview


You work with influencer programs a lot these days. Can you tell us more about your thoughts on influencer programs? I am thinking about how complex influencer programs are; specifically, the identification and reporting aspects. Why is influencer identification so challenging?

Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More


Want to get the most out of your social media marketing activities? It’s important to keep current on best practices to ensure that you’re doing all you can to keep your marketing campaigns and initiatives fresh.

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!),

Tips on How PR Pros Can Create Social Media Success


Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well?

5 Ways You Can Use Social Listening Data for Better Marketing

Simply Measured

27% of Gen Z, as well as Millennials, say that an online recommendation from someone within their social media circles can highly influence a buying decision. Here are five ways you can use listening to your market…to become a better marketer. Delicious [link].

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

companies now use social media for marketing (though the figure varies widely based on size of company)? companies now use social media for marketing. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007.

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Thanks to books like The New Community Rules , written by yours truly, Engage , Social Media 101 , and others, social media marketing is, for the time being, going to still be on people’s minds as they discover this bright and sunny marketing opportunity.

Diva Marketing Turns 7!

Diva Marketing Blog

Yes, girlfriend, Diva Marketing celebrates 7 years. And so I continued Diva Marketing because I was having too much fun to stop. . Diva Marketing turned into a sandbox where I could play with new ideas, test concepts and learn together with the social media and marketing community.

GPS 21

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Why SEO is Easier than Social Media Marketing

Techipedia: Tamar Weinberg

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. Despite this, social media marketing is much more difficult than search engine optimization. In both of these aspects of search engine marketing, you begin by learning.

SEO 39

My Auntie's 10 Steps to Social Media Measurement

Engaging Brand

Both are delicious cooks but there again.both have years of experience. course if you are playing with social media as a way of exploring then being related to Auntie Scales is fine.But if you are a brand wanting to use social media - then you need to be part of the Aunt Scales family unit of measurement, you need to repeat the recipe of success and understand the ingredients of a social marketing campaign. There are 10 simple steps of measuing social media marketing.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. A multi-channel marketing platform primarily for B2C marketers. Identify key influencers to help build awareness.

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The Anatomy of Viral Content


Market causes or brands. The infographic below from ProBlogger nicely illustrates how combining the right design and tone with the appropriate social media marketing platform can lead to success. Viral marketing is a way to create value beyond the initial costs of creating the content.

Blog Marketing Tactics - 10 Tested, Proven Ideas

If you can build a group of social web power users who are your blog’s True Fans you’ll be in a position you can just focus on making awesome content – and your community will market your best stuff organically.

New Features Added to B2B Marketing Zone and Social Media Informer

Webbiquity SMM

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. Topics on B2B Marketing Zone include social media , inbound marketing and business blogging.

#SocialPR Spotlight: Dinean Robinson

Waxing UnLyrical

I’m currently working as the Director of Communications and Marketing at Teach For America – New York. In my opinion, Social PR has become the key to connect with and influence communities and to succeed in business.

Content Marketing Smart – Why Your Blog Article is Just the Beginning


In this article I’ll dive into content marketing smart, not hard. Introduction to content marketing smart. Content marketing smart is all about using your existing content in creative, practical ways that save you time and energy but give you a great return on your investment.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media.

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

A digital marketing success story. And Facebook fan pages are often easier for marketers to update than your corporate website, not requiring you to call Gill from IT for his famous “assistance with a smirk&#. I have said on this very blog that I was dubious about putting too many eggs in Facebook’s basket , because you’re essentially building your marketing program on rented land. They are very insightful and relevant for today's marketers.

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future.

SEO 10

Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing.

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This Week in Social Media

Social Media Marketing

Industry News The Washington Post has launched a function called BrandConnect that will let marketers create sponsored content throughout the site , further blurring the lines between paid and earned media. Content marketing is about way more than blog posts, videos, infographics and the like.

7 creative Ways to Use Social Media for PR

Sprout Social

In many ways, the “media” has expanded from only news networks and newspapers to bloggers, podcasters, social media influencers and celebrities. With all that being said, here are seven creative ways to use, content marketing, blogging and social media for PR: 1. Use Influencer Marketing to Help PR. One of the biggest creative avenues for enhancing your PR efforts is to incorporate influencer marketing.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

A free tool for finding the relative influence of any Twitter user. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Trends in consumer marketing are showing that consumers want less advertising and more interaction. Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions.

BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it.

How To: Measure Success For a Product Launch

Waxing UnLyrical

So I began to research new trends in marketing and discovered that I could pair a topic I was speaking on more frequently, starting a consulting business, with an emerging platform, online courses. Guest Post by Elise Perkins.

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Influence.

How To Develop Branded Swag That Your Fans Will Love

Convince & Convert

If Cinnamon Toast Crunch has anything to do with it, the days of eating a delicious breakfast and your friends not knowing about it are over. The creativity of this campaign is a good reminder of the power one-of-a-kind items have to get influencers and brand advocates excited.

This Week in Social Media – 8/14/2013

Social Media Marketing

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Secrets of Twitter Hashtags (For Those Still Unsure)

Twitter Hashtags – What Are They, How To Create Your Own YouTube Video from Internet marketing and Facebook specialist Mari Smith that explains hashtags – for those who prefer video explanation to text. HOW SMART MARKETERS THINK LIKE MEDIA COMPANIES - NEW!

Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced).

How Reynolds Kitchens’ #EndlessTable Campaign Revamped Its Brand on Instagram


Is it possible to completely revamp your brand through one Instagram marketing campaign? When you create a social media marketing campaign as colorful and appealing as Reynolds Kitchens’ #EndlessTable, it’s more than possible, it’s probable.

The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

In the world of marketing there are 3 main categories that media falls in to. It can also be used to influence their decisions when in that mindset. It’s a wonderfully delicious spice and when used in the right amounts it can elevate a dish to new heights.

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The social media strategy series: Finding your audiences « The Cube

Gemma Went

Also identify your key influencers. Also use this tool to find the key influencers in your industry and browse their follower/following lists.

Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

First I’ve highlighted a huge list of tools that serve various different functions and can be great resources to add to your marketing arsenal. Most Saved Delicious Links. The People of StumbleUpon (Influencers). viral marketing. Who are the influencers?