Convince & Convert

FEBRUARY 26, 2016

I am ready to proclaim that 2016 will be the Year of Mobile. Quite frankly, if I hear someone actually proclaim that—and I know if I Google “Year of Mobile,” I’ll find plenty of articles in my search results—I will bang my head against the nearest wall until it is stricken from my memory. The world is mobile.

Mobile 60

Mobile Survey Marketing Newsletter 60

The Realtime Report

MAY 6, 2021

Email Marketing Campaign. Any business looking to find and maintain success needs to market itself. One tactic that a lot of businesses find to be particularly beneficial is to use email marketing. It’s hard to pull off an effective email marketing campaign if you don’t have anyone to email. Optimize for Mobile Devices.

Campaign 132

Campaign Marketing How To Discount 132

Pixlee

MAY 21, 2019

Small things such as additional clicks, poorly created landing pages, or small text that is nearly impossible to decipher on a mobile device are all core factors to consider when updating your checkout experience. – Mary Grace Seamans, Marketing Manager. No Mission Transparency. Take Glossier for example.

UGC 71

UGC Apparel Compete Communities 71

Ari Herzog

JANUARY 3, 2013

Mobile technology is not one thing. Mobile technology is all these things and more. In my opinion, mobile technology is the future of all communications for your business, internally and externally. They (and you) believe in the creation of the social web and mobile technologies are the key reasons for this substantial climb.

Small Business 138

Small Business Mobile Applications Loyalty 138

yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. TikTok is a social media app that allows its users to create, share, and watch 15-second videos shot on mobile devices. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. Here’s why: Of TikTok’s 1.1

Trends 147

Trends Strategy Marketing Authentication 147

Navolutions

MARCH 25, 2013

If you haven’t taken advantage of the platform yet, now is definitely a good time to start. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work.

Small Business 127

Small Business Mobile Google iPhone 127

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Everything is being driven by mobile. Now, in the digital context, the definition of Earned Media it is much broader.

Marketing 199

Marketing Syndication Adwords Social Media 199

Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. Click To Tweet.

Campaign 147

Campaign Marketing B2B Conference 147

Direct Marketing Observations

NOVEMBER 23, 2010

10 years ago seems so 10 years ago in the world of search, social and mobile. We’ve definitely evolved and rightly or wrongly so depending on your point of view. In the world of mobile, the evolution has been nothing short of dramatic. Now the mobile device is an extension of our desktop. Take for example search.

Mobile 177

Mobile MySpace SMS Yahoo 177

Navolutions

MARCH 25, 2013

If you haven’t taken advantage of the platform yet, now is definitely a good time to start. With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work.

Small Business 100

Small Business Mobile Google Insurance 100

Convince & Convert

OCTOBER 28, 2015

Mobile apps opened vistas of opportunities for small businesses. Today, from customer relationship management to documenting expenses to facilitating payments, mobile apps are playing an increasingly significant role in fueling business growth. Here are some of the most important ways mobile apps can fuel business growth.

Mobile 60

Mobile Collaboration Small Business Startup 60

agora pulse

DECEMBER 1, 2016

What’s the best way to engage mobile users on Facebook with sponsored content? Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. If you want to bring landing pages to the next level, you should definitely try Canvas Ads!

Mobile 60

Mobile Types Engagement Facebook 60

Twist Image

FEBRUARY 13, 2013

If you're looking for marketing jargon in 2013, look no further than "native advertising." " Brands, media companies and marketing agencies are jumping on the native advertising bandwagon faster than you can say, "what ever happened to Pinterest being the next big thing?" What is "native advertising"?

Advertising 80

Advertising Adwords Publishing Guidelines 80

Social Media Strategies Summit

APRIL 8, 2021

The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. First off, bear in mind that Reels are mobile-only. That means you can only create and share them from a mobile device, or from a scheduling tool that incorporates this feature.

Instagram 234

Instagram Brands Real Estate Remix 234

Jon Loomer

SEPTEMBER 29, 2020

Here is what it looks like from desktop (the profile image runs over it slightly): And here’s how it looks on a mobile device… Why won’t Facebook allow for an optimal size that looks the same across devices? Display on mobile: 640×360 pixels. Display on mobile: 1640×856 pixels.

Groups 209

Groups Groups Eventful Facebook 209

Small Business Mavericks

DECEMBER 24, 2013

Never mind why this is so, but if that’s the direction that computer usage is going in, then it would behoove content marketers to pay close attention. It may be that someday you will do most of your online marketing toward people who own tablets and not laptops or PCs. That’s less revenue in your pocket.

Marketing 98

Marketing Mobile Small Business Survey 98

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. Custom Influencer Package: Ad appears as part of sponsored content created by a TikTok user with influence in your market. . A daily budget would allow your ad campaign to steadily penetrate your target market. Simple Mobile. important; }.

Advertising 141

Advertising Marketing Campaign Hashtag 141

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Why the explosion of video content? Why the explosion of video content?

Video 133

Video Marketing Vimeo YouTube 133

Twist Image

DECEMBER 28, 2011

By the sounds of the MediaPost article, Santa's Surprise: Smartphones Go Mass (published yesterday), it's definitely moving in that direction. This is one of those moments when the Marketing industry must give pause. Mobile phones may even be going away - along with desktop computers and laptops - in favor of smartphones and tablets.

Mobile 106

Mobile Microsoft Apple Data 106

Oktopost

APRIL 22, 2019

It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?! Especially, for lead generation.

Software 101

Software Marketing Analytics B2B 101

Hootsuite

DECEMBER 20, 2019

And it has definitely changed. Whether you’re planning to use Facebook to break into new markets, boost sales, or connect with customers, it’s important to stay on top of Facebook user demographics. All the more reason to brush up your Facebook marketing skills. People in emerging markets are more likely to message businesses.

Social Media 111

Social Media Facebook Marketing HootSuite 111

Jon Loomer

SEPTEMBER 29, 2020

Here is what it looks like from desktop (the profile image runs over it slightly): And here’s how it looks on a mobile device… Why won’t Facebook allow for an optimal size that looks the same across devices? Display on mobile: 640×360 pixels. Display on mobile: 1640×856 pixels.

Groups 175

Groups Groups Eventful Facebook 175

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. It’s the progress of mobile technology and the ease with which people can shoot footage on their phones and then upload it to the Internet is incredible. Video ads will bring your marketing efforts to the next level!

Video 100

Video Vimeo Marketing YouTube 100

Pam Moore

JANUARY 26, 2016

Smart marketers know branding is much more than a logo. Smart and savvy marketers also understand the importance of building a brand architecture and strategy inclusive of the brand identity with supporting visuals, language and more. Definition of branding. Definition of branding. Definition of a brand identity.

Brands 113

Brands Strategy Reputation Marketing 113

Webbiquity SMM

FEBRUARY 11, 2016

Digital marketing is growing rapidly. Compared to traditional marketing mediums, digital marketing is definitely cheaper, too. However, like everything else, there are horror stories that haunt digital marketing too. However, like everything else, there are horror stories that haunt digital marketing too.

Marketing 100

Marketing Sentiment Sysomos Campaign 100

yMarketingMatters

OCTOBER 22, 2014

SOCIAL MEDIA is no longer a novelty , but a strong marketing tool for small and medium business owners. Businesses have definitely realized and experienced the power and importance of social media. It outshines traditional marketing. Social media has leveled the playing field for small and medium businesses. . It’s essential.

Social Media 252

Social Media Small Business Compete Mobile 252

Pam Moore

JULY 6, 2019

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Definition of content marketing. Different types of content marketing.

Content 104

Content Marketing Template Templates 104

Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Not only are celebrities hugely expensive, they are sometimes not the right marketing tactic. Provide Generous Access .

Retail 60

Retail Influencer Marketing Authentication 60

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. As more and more marketers are discovering, it’s impossible to think about any digital or e-commerce strategy without acknowledging the critical importance of the overall Hispanic population on today’s electronic marketplace.

Mobile 225

Mobile comScore Insurance Sites 225

Pam Moore

NOVEMBER 12, 2017

Are you a digital or social marketer wanting to progress in your business and marketing career? If this is you, then you definitely landed on the right blog post and podcast today. If this is you, then you definitely landed on the right blog post and podcast today. Understanding marketing. Click To Tweet.

Social Media 166

Social Media Marketing Training Skills 166

Waxing UnLyrical

APRIL 17, 2015

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. But you’re probably not approaching content marketing the social PR way. And that, my friends, is the difference.

Communities 100

Communities Content Marketing Community building 100

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question - what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach.

Marketing 157

Marketing Adwords Mobile Social Graph 157

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 247

Tools Adwords Marketing Class 247

Jon Loomer

SEPTEMBER 18, 2023

Let’s go… Current Placements In case a definition is necessary, placements are where your Meta ads might appear when displayed in front of your target audience. The classic example is in your mobile Facebook news feed. You have the ability to control whether ads are shown on mobile or desktop (all devices by default).

Feed 176

Feed Feedly Real Estate Instagram 176

Pam Moore

AUGUST 8, 2019

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. As a Marketer, You Are a Storyteller. Definition of a brand. Definition of brand identity. Need more help?

Brands 60

Brands Strategy Reputation Training 60