article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet. Let’s get into it.

Video 231
article thumbnail

Crafting Great Social Media Videos That Get Views

Convince & Convert

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How companies use video content on social media

Visually SM

But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. Of course, you can always post the URL to any old video that you already published. What are the best videos for each platform?

article thumbnail

How to create a social media viral video

Sprout Social

Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. Video virality is short-lived, and so is the benefit that comes from it. What makes a social media viral video? What do we mean when we say social media viral video? Did a video outrage or surprise you?

Video 126
article thumbnail

32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

You thought Google Wave was “the answer,” but knew that Google Plus circles were definitely not; 5. You debated whether FeedDemon or Google Reader was the best for RSS feeds ; 12. You still miss the chronological news feed ; 22. You remember when you could reach your fans with a text only post ; 3.

Flash Mob 157
article thumbnail

How to Repost a Reel on Instagram (to Feed, Stories, and Reels)

Hootsuite

Here’s how to repost a Reel on Instagram to your main feed, as a new Reel, and to Stories — plus how to schedule them all in advance. How to repost a Reel to your Instagram feed. Then tap Repost (or the equivalent button in your app), then Feed to share it to your as an Instagram post to your grid. Step 1: Download a repost app.

Feed 78
article thumbnail

What’s the best way for brands to use Instagram video?

Sprout Social

Video is taking over social media at large. In fact, the average consumer on the ‘gram now spends over half of their time on the platform watching videos. As video platforms like TikTok and YouTube continue to boom, consumers’ cravings for video content are only going to grow. And Instagram is no exception.

Instagram 143