5 Snapchat Statistics That Prove Its Power

Convince & Convert

My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. This doesn’t come as a surprise, but seeing the actual data brings this point home.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Large Enterprise Social Media Research, Facts and Statistics Inc.

Trending Sources

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. won’t show up in keyword research tools)?

23 Statistics That Show Why Customer Service Mostly Sucks

Convince & Convert

My friends at PixelRoadDesigns.com created this outstanding infographic that collects 23 statistics – many of them from my new book, Hug Your Haters – about why and how customer service needs to change NOW.

The 5 Key 2016 Podcast Statistics

Convince & Convert

My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. Here are the five most important data points to understand.

6 Strategies for Increasing Fan Engagement on Facebook (Wildfire Research)

The Realtime Report

Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.

What Fresh Statistics Tell Us About Twitter’s Decline

Convince & Convert

” I decided to take a look at some recent data on the relative growth from 2013 to 2014 of the leading social networking sites and services, to see if the rumors of Twitter’s demise were exaggerated, or if the service did indeed have something to worry about.

Why Content Marketers Need Better Statistics

Convince & Convert

One recent morning, a client got in touch and asked me to find a widely cited statistic that supports the use of behavioral job interview techniques. They needed the statistic within two hours for use in an important piece of long form content. Become a Data Authority.

Why The Facebook Ecosystem Dominates Social Media Budgets {research}

Convince & Convert

This research shows precisely how dominant the Facebook ecosystem has become in the paid social media side of the industry: Facebook is a runaway number one as the venue most likely to be getting social ad dollars.

11 Shocking New Social Media Statistics in America

Convince & Convert

Released yesterday at Blogworld New York , findings from social media behavioral researcher Tom Webster and the team at Edison Research show some shocking changes in how Americans use and consume social media. Two quick notes: This is not data dredging.

106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Or have too many social media marketing statistics.” Find the answers to those questions and many more here in 106 digital marketing facts (well, mostly) and statistics from two dozen sources. 21 Social Media Statistics. 5 Digital Marketing Statistics.

10 Great Alternatives to the Google Keyword Research Tool

Pamorama

Keyword research is a fundamental part of content marketing. . Because many of the available keyword research tools are confusing and counterintuitive, the process can be challenging and time-consuming. Keyword Eye helps you simplify your keyword research.

Retargeting: 5 New Statistics That May Surprise You

Convince & Convert

The Chango-Digiday Retargeting Barometer Q4 2013 sought out some of that hard data by asking almost 300 media buyers from a wide range of industries in the U.S., Social Advertising chango fbx online marketing retargeting social advertising social media research

What’s Next for Social Data Intelligence

Convince & Convert

Today, it is more important than ever to harness the power of technological advancements in a way that empowers companies to easily create actionable intelligence from a large volume of complex social data. What Lies Behind the Concept of “Social Data Intelligence”.

Data 45

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), 10 Interesting Social Media Statistics by Jeff Bullas.

What is Market Research?

Idaconcpts

Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants. There are two main types of market research: quantitative and qualitative. Qualitative Market Research.

On Research, Measurement’s Oft-Forgotten Sibling

Waxing UnLyrical

However, prior to that we had a great chat with Steve King of Emergent Research , and I wanted to give you the much-delayed recap from that chat. And that is because far too many public relations practitioners still don’t understand the importance of research. Research is fun!

Facebook for Marketing Research: Political Polls #auspol

Laurel Papworth

And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Not maybe where it is today, but where it’s going… Polls suck Big Data rocks. Polls are about declared, conscious statements: Big Data is about undeclared analysis.

Why Data Driven Content Fails Alone

Geoff Livingston

Largely trend pieces with statistics, they fail to help marketers grow and become better. In many ways, trends like social media tools and data analysis provide new powers for marketing, much like an electric drill works better than a hand crank. What we have is a data problem.

50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: Juniper Research ). Mobile Marketing Statistics on Technology.

How to Use Research to Create Content That Works

Convince & Convert

Tweetable Moments Finding the spicy meatball in a piece of data is key. webby2001 Tweet This Research to Resonate Tom Webster is a man of many talents. Today, he talks with Content Pros primarily as the VP of Strategy and Marketing at Edison Research.

Update Your Segmentation Model With Social Data Before It’s Too Late

Adam Cohen

Traditional customer segmentation models typically look at some combination of behavioral, attitudinal and demographic data. These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments.

What Social Data can Teach You about Audiences

Buzz Marketing for Technology

I assumed that the top result, ESPN’s 2011 NCAA Football Rankings , would be the perfect match for our search, until I looked at the data. I wanted to focus my research on Millennial Males, Moms (of course his mom is going to have a say!),

Data 73

9 Data-Driven Blog Writing Tips

Writtent Blog

It’s a sad statistic that reveals some pretty depressing truths. Well, diving deeper into some of the latest content research to improve your skill set is definitely a powerful place to start! Humanize Your Data. Better marketers use data to back up their claims.

Facebook Advertising Costs Less And Works Better In Mexico, Turkey, India and Italy (Research)

The Realtime Report

The full report (registration required) looks at data for 100 countries, and then analyzed the performance of ads in those countries for which the data set included 100 million impressions or more.

Cost 37

17 Battle-Tested and Data-Backed Writing Tips

Writtent Blog

However, we can offer you a list of 17 fascinating writing tips that are backed by data: 1. Use Lots of Data. Use data or statistics to back up your points. According to Takipi research , they’d much rather read a story or some news. Listen to Your Data.

WhatsApp Now Used By 19% of Global Online Audience

The Realtime Report

WhatsApp is the third biggest social app – even more popular than Facebook Messenger – according to recent research by GlobalWebIndex. Social Media Statistics Facebook international social networking statistics WhatsApp WhatsApp statistics

Social Networking Stats: 73% of College Students Would Open A Branded Snapchat, #RLTM Scoreboard

The Realtime Report

Snapchat caters largely to a younger demographic; new research from Sumpto reveals that over 77% of college students are using Snapchat at least once every single day ( TechCrunch ). Here’s a look at the data: 73% (nearly 3/4) of students would open a snap from a brand they already know.

10 Reasons Market Research is Critical to Social Media

Adam Cohen

Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. Either way, the market research team should be established pros at getting feedback from existing and target customers.

Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. Maybe you remember when media research was just about capturing TV viewership and print readership? Shifting the B2B Media Research Model.

Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

What your competitors are doing, how they’re making money and how they’re getting traffic are just a few things that you can discover with some in-depth niche research. 22 Resources for Data-Mining Your Industry. Pew Facts & Statistics.

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. LinkedIn Statistics. Mobile Marketing Statistics.

4 Free Tools for Researching Guest Blogging and Advertising Opportunities

Kikolani

If you are looking for guest blogging or advertising opportunities on other blogs, you will first want to research your options so that you choose the best home for your post or banner ad. Free Research Tools. Google Ad Planner Data. Your Blog Research Tools.

How Serious Is Snapchat’s Power, Really?

Convince & Convert

Listen to this blog post as a podcast: My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. I’ve just given you a tiny taste with these 2016 Snapchat statistics.

[INTERVIEW] How TV producers are bridging the gap between social data, risk, and creativity (and how you can too)

Audiense

Decision makers will want to minimise this risk by consulting reliable statistics, research, and advice as early in the process as possible. Audiense: What sparked your interest in the connection between social data and TV? Why did you need to use Twitter data to make the show?

36 Sensational Social Media Stats and Facts

Webbiquity SMM

Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. Here are five key takeaways from the research below. 61% say turning social media data into actionable plans is a top challenge.

CPC 74

Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources

www.interactiveinsightsgroup.com

blog archives about Services Contact Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources February 2nd, 2009 by Robin Broitman Trying to get a handle on how to measure the effectiveness of your social media programs? crowdsourcing and internet statistics.

Working with Social Media Data: Content

Net-Savvy Executive

Before you can analyze, you need data. In thinking of what you can do with social media data, I find it helpful to think about three buckets of social media data : content, activity, and people data. What is Content Data?

The Surprising Places Marketers Plan to Increase Budgets in 2014

Convince & Convert

Called 2014 State of Marketing , insights from over 2,500 global marketers , the report is full of data about marketers’ outlook and plans for the coming year. Marketers are surrounded by data, yet starved for insights ( click to tweet ).

31 Sensational Social Media Marketing and PR Stats and Facts

Webbiquity SMM

Here are five actionable takeaways from the two-and-a-half dozen noteworthy social media marketing and PR statistics and facts presented below: Image credit: i-SCOOP. 6 Social PR Statistics and Facts.