Adam Cohen

JULY 12, 2010

People are the fuel behind social media, which is really just tools and tactics. Here is a quick list of reasons to get Market Research engaged early in order to give social media (People fueled) initiatives the best chances of long term success. It’s this team that businesses leans on to get hard data on what will happen.

Research 265

Research Social Media Marketing Retail 265

Convince & Convert

MARCH 22, 2016

My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. The report is bursting with fascinating statistics, and not just about Snapchat, but also about podcasts, streaming, online radio, and beyond.

Statistics 60

Statistics Tumblr Social Networking Research 60

Sprout Social

MARCH 7, 2024

However, beyond research, there’s the crucial task of distilling those insights into actionable strategies that’ll give your business an advantage. This is where competitive analysis reports become critical, providing you a roadmap for translating raw data into strategic direction.

Analysis 93

Analysis Report Examples Tools 93

The Realtime Report

MAY 22, 2014

WhatsApp is the third biggest social app – even more popular than Facebook Messenger – according to recent research by GlobalWebIndex. Nearly 1 in 5 (19%) of adults ages 16-64 worldwide are using the app, the result of a 30% rise in the last six months (note: the data excludes both China and Japan). rise as well?

Statistics 190

Statistics Social Networking Data Research 190

The Realtime Report

JUNE 25, 2014

Contrary to popular belief, most company mentions on social networks are linked not to a positive or negative message, but a neutral one. Weekly percentages of online company mentions worldwide, by day of the week, according to research from mention. What kind of messages are social network users posting about your brand?

Company 180

Company Social Media Statistics Social Networking 180

Adam Cohen

JANUARY 13, 2015

Traditional customer segmentation models typically look at some combination of behavioral, attitudinal and demographic data. These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments. This represents 31% of all seniors.

Data 100

Data Flickr Statistics Survey 100

Adam Cohen

JANUARY 13, 2015

Traditional customer segmentation models typically look at some combination of behavioral, attitudinal and demographic data. These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments. This represents 31% of all seniors.

Data 100

Data Flickr Statistics Survey 100

Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: Juniper Research ). Mobile Marketing Statistics on Technology. Source: Edison Research ). Source: Edison Research ).

Statistics 108

Statistics Mobile comScore Marketing 108

Convince & Convert

DECEMBER 26, 2016

Listen to this blog post as a podcast: My good friends at Edison Research handled the data gathering for my new book, Hug Your Haters , and we discovered that customer service is being massively disrupted. Here’s why that’s so: the 5 Snapchat statistics from Edison’s Infinite Dial that prove the power of Snapchat.

Statistics 130

Statistics Tumblr Research Instagram 130

The Realtime Report

JANUARY 14, 2014

The researchers also found a clear correlation between GDP per capita and Twitter adoption. The researchers examined 380 million tweets between October 2010 and May 2012; the tweets came from more than 6 million users in 191 countries. Only tweets sent by smartphones that included GPS location data were used for the study.

Twitter 132

Twitter GPS Statistics Social Networking 132

Buzz Marketing for Technology

FEBRUARY 1, 2012

I assumed that the top result, ESPN’s 2011 NCAA Football Rankings , would be the perfect match for our search, until I looked at the data. The intent of these polls was purely statistical and did not meet the needs of a college bound high school senior, and therefore provided little help for our cause.

Data 176

Data Paid Search Statistics Team 176

The Realtime Report

MAY 13, 2021

Data acquired and calculated by Finbold indicates that bitcoin’s estimated annual electricity consumption of 143 TWh as of May 5, 2021, is at least eight times higher than Facebook and Google’s combined consumption of 17 TWh. The social network consumption stands at 12 TwH while Google’s annual energy usage is at 5 TWh.

Google 91

Google Energy Facebook Statistics 91

The Realtime Report

JANUARY 8, 2014

Who’s using social media in New Zealand? Just about everyone, based on the latest research from the comScore data mine. Nearly 95% of internet users in New Zealand accessed a social media site during November 2013, or 2.8 The top social media platforms include: Facebook, with 1.95 million Kiwis.

LinkedIn 142

LinkedIn Tumblr comScore Statistics 142

The Realtime Report

AUGUST 6, 2012

Brand advocates — people who share content that results in a new person engaging with a campaign – generate an average of 14 earned media impressions each, according to research released today by Wildfire, the social media marketing software company recently acquired by Google.

Research 194

Research Engagement Strategy Facebook 194

The Realtime Report

FEBRUARY 28, 2014

The data reveals which smartphone activities are most popular (and how that varies between men and women), the security concerns of smartphone owners, and – drumroll please – the most popular types of selfies (because apparently there are selfie categories now). social media (56% women vs. 35% men). mirror selfies – 10%.

Statistics 178

Statistics Survey Mobile Activities 178

Sprout Social

JULY 13, 2022

Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. You just need to gut-check your strategy against the right data. To help, we gathered all the information you need to get up to speed on the state of social media in Europe.

Social Media 99

Social Media Strategy Statistics Trends 99

Sherrilynne Starkie

FEBRUARY 13, 2012

It displays the news that is most popular in Reuters social network. It also has a stock sentiment module, which features opinions from hundreds of thousands of sources captured and curated by WiseWindow , which uses statistical techniques and natural language processing to deliver predictive data in realtime.

Wireless 292

Wireless Klout Module Directory 292

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Facebook Statistics. Twitter Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Oktopost

NOVEMBER 6, 2023

The Top 7 Social Selling Benefits Increased reach and visibility Attract high-quality leads Effective relationship nurturing Expanded pipeline Establish trust and credibility Personalized engagement Data-driven insights Hit Your Sales Targets With Social Selling What Is Social Selling?

B2B 84

B2B Team Conversation Education 84

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 megabyte, 65-slide data dump of marketing facts and statistics from a variety of sources. No other activity comes close, with social networking coming in a distant second (10.7%).&# Per this report, “Email represents a leading 38.5%

B2B 150

B2B Smart Phone Data Hubspot 150

Hootsuite

JANUARY 4, 2023

This is also a powerful tool for competitor research. Social media advertising. Using paid tools on the social networks to get your content in front of a larger audience. Using paid tools on the social networks to get your content in front of a larger audience. The benefits of social media marketing.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Laurel Papworth

FEBRUARY 19, 2013

And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Not maybe where it is today, but where it’s going… Polls suck Big Data rocks. Polls are about declared, conscious statements: Big Data is about undeclared analysis. How to do Facebook Marketing Research.

Research 107

Research Nielsen Sentiment Facebook 107

Sprout Social

FEBRUARY 7, 2023

Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. The employee advocacy statistics your boss needs to see According to The Sprout Social Index™ , more than two-thirds (68%) of marketers report their organization already has an advocacy program.

Buy 93

Buy Curation Statistics Survey 93

The Realtime Report

MARCH 4, 2014

The basic data: on Twitter (where messages are limited to 140 characters), the most popular length of tweets ranged from about 70 to 120 characters during times of normal traffic. Social Media Statistics MIT MIT Senseable City Lab public events social media marketing social media statistics tweet length tweet volume'

Eventful 170

Eventful Social Media Statistics Study 170

The Realtime Report

AUGUST 1, 2014

This is a guest post written by Lisa Smith, Director of Media and Markets Research/Mindwave Research. Maybe you remember when media research was just about capturing TV viewership and print readership? Shifting the B2B Media Research Model. More Access to Information = More Collaborative Decision Makers.

Strategy 178

Strategy B2B Marketing Research 178

Convince & Convert

MAY 27, 2011

For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger firmly on the pulse. Data about how social media really works, who uses it and how, continues to surprise. 9 Surprising New Facts About Social Media in America.

Social Media 166

Social Media MySpace Statistics Social Networking 166

Josh S Peters

FEBRUARY 22, 2013

Excel Statistics for SEO and Data Analysis. Statistics is all about collecting, analyzing and interpreting data. By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. The Demographics of Social Media Users — 2012.

Statistics 159

Statistics ROI API Analysis 159

Convince & Convert

DECEMBER 29, 2011

Outstanding research from Tom Webster that debunks some common myths about social media. Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. 9 Surprising New Facts About Social Media in America.

Social Media 166

Social Media MySpace Statistics Social Networking 166

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. Product research.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Audiense

FEBRUARY 8, 2017

Decision makers will want to minimise this risk by consulting reliable statistics, research, and advice as early in the process as possible. Audiense: What sparked your interest in the connection between social data and TV? It dawned on me, why not use this data in the creation of the show too?

Data 60

Data Focus Group Compete Twitter 60

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. population).

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

AUGUST 3, 2012

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. The Social Habit pre-orders now available. Winners of our Social Media Research Contest.

Brands 114

Brands Twitter Facebook Research 114

Buffer Social

DECEMBER 14, 2023

And according to our internal data, they have the third-highest engagement rate after video and photo posts at 4.2 Turn complex data and ideas into easily digestible frames Transforming complex data or information into visually appealing slides is an excellent way to make your content more accessible and engaging. 

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Marketing

AUGUST 8, 2013

Industry Social network usage rates for seniors ages 65 and older have tripled since 2009, one in every five Internet users is now on Twitter and 72% of online adults are social networking users, according to the Pew Research Center''s Internet & American Life Project''s latest report.

Social Media 167

Social Media Nielsen Press Release News 167

Unmetric

NOVEMBER 4, 2019

A social media analyst develops a company’s online presence and helps create brand awareness through the use of social media networks. This role requires a vast amount of social media data mining to get insights on ROI to improve and boost a company’s online presence. Pros and cons of being a social media analyst.

Social Media 97

Social Media Social Media Management Sentiment Analytics 97

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. The first step in any marketing campaign, regardless of channel, is to develop a strategy and plan based on research. Research trends.

Examples 142

Examples Campaign Tips UGC 142

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Only 51% of teens use Facebook , making it the fourth most popular social network.

CPC 111

CPC Facebook Marketing Advertising 111