agora pulse

OCTOBER 6, 2020

You’ve had your social media marketing agency for a while. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Media partners. Table of Contents.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Sprout Social

JANUARY 14, 2020

Social media managers wear many hats, filling necessary and strategic roles ranging from marketing specialist to customer care provider. Fortunately, working in social media builds a broad range of transferable skills. Fortunately, working in social media builds a broad range of transferable skills.

Social Media Management 131

Social Media Management Social Media Skills Consultant 131

Sprout Social

AUGUST 31, 2022

Managing social media means you need a variety of skills to become successful. Here are 17 social media management tips to help you stay productive and organized: 1. Continue your research as you find the platform that works best for you. Set your social media goals.

Social Media Management 102

Social Media Management Organization Products Social Media 102

Sprout Social

OCTOBER 24, 2022

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. A post shared by Sprout Social (@sproutsocial). 9 skills every social media manager must have. ?Communication

Social Media Management 87

Social Media Management Questions Social Media Skills 87

agora pulse

AUGUST 6, 2020

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? Research and analytics.

Social Media Management 103

Social Media Management Social Media ROI Skills 103

Social Media Strategies Summit

DECEMBER 7, 2023

For her dissertation, Dr. Phillips researched marketing strategies that universities can use to mitigate the looming cliff. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. Frame Your Reporting Social media reports are full of data.

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Oktopost

NOVEMBER 16, 2023

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions. Their research and engagement can turn into precious data for your business. Jump ahead: What Kind of Social Data Can You Analyze?

Analysis 69

Analysis Data Sentiment Metrics 69

Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. As a social media manager, you’re wearing a lot of hats (hopefully not a fedora, but I digress). But still. I think it’s a perfect match.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

Later

MAY 11, 2021

Finding ways to streamline your workflow as a social media manager can be a huge advantage. With the right strategies and tools, you can reduce stress and maximize your efficiency — even when managing multiple profiles. Ready to level up your social media workflow? Tip #1: Batch Your Content.

Social Media Management 72

Social Media Management Social Media Hashtag Curation 72

Pixlee

DECEMBER 8, 2020

While not a new trend, social media content creators are blurring the line between brands, media powerhouses and marketers. . As brands look to adopt new models for engaging their audiences, creators become increasingly viable candidates for social media managers. Efficient time-management skills.

Social Media Management 96

Social Media Management Social Media Brands Content 96

Hootsuite

MAY 3, 2022

The AI then draws from multiple data sources to start creating your content. Those data sources may include your own existing content or other online resources. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. Get the template now!

Social Media Management 96

Social Media Management Tools Social Media Content 96

Sprout Social

APRIL 24, 2018

That means you’ll need to hire a community manager or social media manager (or maybe both) to join your staff. Has the increased exposure and demand for quality community managers and social media managers increased the rate of pay these positions command? Social Media Manager Salaries.

Social Media Management 111

Social Media Management Social Media Applications Communities 111

agora pulse

DECEMBER 16, 2019

Which social media platforms do you know how to use effectively? Every year, Pew Research does a review of the demographics of who uses social media. This review is a great resource to better understand the nuances of the major social media platforms. Create content for social media.

Social Media Management 127

Social Media Management Social Media Hashtag Marketing 127

Buffer Social

DECEMBER 15, 2021

While we know a lot of small business owners who manage their own social media profiles and love doing it, for some it makes more sense to bring on a dedicated social media manager to free up their time and creative energy. What do you think is the future of organic social media? (In

Social Media Management 82

Social Media Management Process Social Media Applications 82

Buffer Social

MAY 9, 2017

Writing a great social media manager job description is not an easy task. The job description is one of the first few things potential applicants read and a well-written job description can increase the chances of you hiring the best social media manager for your company. Team Lead and Reports.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Webbiquity SMM

AUGUST 27, 2019

Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.”

B2B 154

B2B Research Twitter Marketing 154

Social Media Strategies Summit

MARCH 6, 2024

Log in to your ad account, create a new saved audience, and add age, location, and interest-related filters to build the most accurate picture of the people you’re targeting on social media. That’s why you shouldn’t entirely rely on historical data to inform future decision-making. Use a little educated guesswork, too.

Social Media 215

Social Media How To Survey Analytics 215

Sprout Social

FEBRUARY 28, 2024

About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report. From emerging networks to well-established platforms, audiences have a nearly insatiable appetite for social media content across channels.

Social Media 100

Social Media Team Social Media Management Report 100

SocMed Sean

JULY 9, 2018

Marketers have a vast area of tasks to complete – posting, monitoring and responding to comments, researching data, developing partnerships, compiling reports for managers and even collaborating with other departments, among others. Other said, no tasks need to suffer because I no longer have the time to research or focus more.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Mindjumpers

MAY 15, 2012

quintillion bytes of data. To put it into perspective, we have produced more than 90% of all online data that exists in the world today within these past two years. Combined, this online data equals Big Data. Parts of Big Data are produced via Big Data Applications (BDA) such as LinkedIn or Facebook.

Data 262

Data Software Applications Compete 262

agora pulse

SEPTEMBER 26, 2019

The biggest discovery [in the museum’s data analysis] was that participants who spent time in ArtLens Gallery were able to report greater gains in art understanding and knowledge than those who did not,” according to Hannah Ridenour, Research Manager, Research and Evaluation, The Cleveland Museum of Art. cma.org/mix ?.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

agora pulse

SEPTEMBER 26, 2019

The biggest discovery [in the museum’s data analysis] was that participants who spent time in ArtLens Gallery were able to report greater gains in art understanding and knowledge than those who did not,” according to Hannah Ridenour, Research Manager, Research and Evaluation, The Cleveland Museum of Art. cma.org/mix ?.

Social Media Management 66

Social Media Management Social Media Curation Tumblr 66

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. What are social media analytics?

Analytics 179

Analytics Social Media Tools Price 179

Social Media Strategies Summit

MARCH 9, 2023

Time is one of the most precious resources in social media for government agencies. Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies.

Team 188

Team How To Social Media Management Trends 188

Sprout Social

MARCH 12, 2020

While it’s tempting for businesses to simply “follow the money,” not everything you do on social media translates directly into dollars and cents. Social ROI often comes down to the data you collect and how you use it. Check out the articles and advice below to harness the power of social data and put it into action.

Data 100

Data Skills Meme Social Media Management 100

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide.

Data 123

Data Metrics Sentiment Analytics 123

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience.

Data 94

Data Social Media HootSuite Template 94

Social Media Strategies Summit

SEPTEMBER 14, 2021

However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. To understand the scale of this impact, check out research from Sprout Social into what makes a brand’s social accounts “best in class”: Image source: Sprout Social.

Brands 288

Brands Meme Research Social Media 288

Ignite Social Media

SEPTEMBER 22, 2022

in May 2022 which provided tools for social media management. Now offering both consumer intelligence and social media management, Brandwatch provides easy-to-use access for small businesses and large corporations around the world. Social Media Management.

Review 91

Review Case Study Social Media Management Airlines 91

Sprout Social

DECEMBER 5, 2023

The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%). All data sources pointed to most social media marketers being Millennial white women.

Social Media 121

Social Media Survey Education Team 121

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making.

Analytics 112

Analytics Sentiment Analysis Patterns 112

Sprout Social

APRIL 17, 2023

To better understand Sprout Social’s ROI, we commissioned a Total Economic Impact™ study conducted by Forrester Consulting that clearly quantifies how a composite organization comprised of our customers benefited from our platform. The ROI of social media management Social media is a vast and sprawling ecosystem.

ROI 101

ROI Social Media Management Team Study 101

Sprout Social

SEPTEMBER 18, 2023

In this blog, we’ll cover: How to budget for your marketing needs Optimizing your marketing budget: Best practices Marketing budget breakdown Sample marketing budget How to budget for your marketing needs To set a marketing budget, you will need to look at past records, do thorough market research and analyze your team’s needs.

Marketing 130

Marketing How To Sample Samples 130

Oktopost

MARCH 26, 2024

Social selling is a game-changer for revenue teams looking to forge deeper relationships with prospects, win their trust, and ultimately, close more deals. In fact, research shows that 78% of businesses that use social selling outperform those that don’t. Enter the Influenced Opportunity Report.

Influencer 62

Influencer Report B2B ROI 62

Keyhole.co

DECEMBER 13, 2023

According to a review , the tool confuses information about the brand and draws on data from other similar-sounding names. Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Overall, Mention can be a useful tool.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Sprout Social

SEPTEMBER 9, 2020

Social listening goes beyond monitoring and replying to incoming questions or comments about your brand. Data gleaned from listening, can even be used to help make larger business decisions. In reality, social listening supports every individual regardless of your seniority or if you work directly in social or not.

Organization 123

Organization Sentiment Social Media Management Analysis 123

agora pulse

NOVEMBER 30, 2020

Check out our tips and tricks for social media managers to start their content marketing efforts. Despite this encouraging research from the Content Marketing Institute, more than 10% of B2B businesses don’t use content marketing as part of their marketing strategies (and too many B2C businesses don’t use it either).

Content 182

Content Marketing How To Social Media Management 182