Josh S Peters

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10 Search and Social Posts You Don’t Want to Miss (1.7)

Josh S Peters

Excel Statistics for SEO and Data Analysis. Statistics is all about collecting, analyzing and interpreting data. Check out these handy formulas for calculating tangible social media benefits – advertising, content, leads,research, support, sales, and more! It comes very handy when decision making faces uncertainty.

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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

and research your customer, your products, your competitors products, etc. Use any other research options, like Simmons, that you have access to. Use Google and look for research done by others about your target demographic. p.s. Sometimes your customer research will influence changes in your goals or even create new ones.

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Search and Social Weekly (1.10)

Josh S Peters

When you do keyword research, you’re working to discover the actual words your customers use when they search for information about your content topic… 3. This blog is centered around creating incredible digital experiences powered by qualitative and quantitative data insights. Analysts: Put up or shut up time! Josh S Peters.

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Internet Marketing Basics: Understanding Our Search Engine Overlords

Josh S Peters

Keyword research is something that I have always had a bit of trouble with but thankfully there are a few tools to help us out. They get their info from the dynamic process of crawling and building a data base (or search engine index) of the information they find. The big question is though how will you appease your Google overlords?

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The GAP, ROI, and Awareness

Josh S Peters

Simply stated I see this as a new style of awareness campaign for them with a tragic misuse of the term ROI. (aka the other explanation) This could be part of an overarching campaign that involves awareness and is hitting the first step of the buying cycle (Interest, Research, Purchase). Remember, just like any metric ROI is a tool.

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Search and Social Weekly (1.3)

Josh S Peters

Google Analytics Tips: 10 Data Analysis Strategies That Pay Off Big! 7 Social Media Trends for Consumers: New Research. As a follow-up, see how businesses can optimize their pages for the new graph Search in the link below. Facebook explains how to optimize your business Page for Graph Search. Pay attention to these trends.

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