Social Media Today

MAY 29, 2019

LinkedIn has announced its pending acquisition of data analytics platform Drawbridge, which will provide new tools to help improve LinkedIn ad targeting.

LinkedIn 166

LinkedIn Platform Data Analytics 166

Social Media Today

OCTOBER 31, 2022

Ads Data Hub matches aggregated ad response data with your first-party ad info.

Data 148

Data Aggregator Platform Google 148

Audiense

OCTOBER 7, 2021

And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work. But how can you know for sure unless you look at the data? More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact.

Data 148

Data Analysis Twitter How To 148

Oktopost

NOVEMBER 16, 2023

But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Your buyers are online, scrolling through their favorite platforms and engaging with your brand (and others). Their research and engagement can turn into precious data for your business.

Analysis 70

Analysis Data Sentiment Metrics 70

Social Media Today

FEBRUARY 13, 2024

The integration will provide Adobe Express users with direct insights into key TikTok usage trends.

Trends 115

Trends Platform Data 115

Audiense

MARCH 28, 2023

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Analysis 148

Analysis Data Resources Platform 148

Oktopost

FEBRUARY 29, 2024

This is where your average social media management platform falls short. Since the majority of these platforms are created for B2C social media management, they lack the capabilities needed for both B2B businesses and social selling initiatives , making it nearly impossible to quantify your efforts.

ROI 62

ROI B2B Organization Platform 62

Jon Loomer

APRIL 24, 2023

Then, we’ll go platform by platform, where we’ll evaluate performance before and after this commitment to short-form video. Eventually, this approach would spread to other platforms. I would not create unique content for each platform. Would certain platforms always outperform others?

Platform 175

Platform Video Instagram YouTube 175

Social Media Today

APRIL 24, 2020

LinkedIn has shared some new insights into how the COVID-19 conversation has evolved across its platform.

LinkedIn 218

LinkedIn Platform Publishing Data 218

Social Media Today

AUGUST 13, 2019

A new report has compiled all the various transparency reports from online platforms in order to provide an overview of the data requests landscape.

Report 152

Report Platform Data Overview 152

Social Media Today

AUGUST 1, 2022

The report uses Facebook and Instagram data to highlight the economic value of social connections.

Data 151

Data Platform Instagram Report 151

Ignite Social Media

FEBRUARY 16, 2022

Thankfully, Pinterest recognizes the ever-changing trends and was willing to, based on algorithm data, host a webinar to give us the latest scoop on potential 2022 trends. Pinterest Predicts is a webinar where Pinterest forecasts the possible trends on its platform for the year. What Is Pinterest Predicts 2022? Newsletter.

Data 170

Data Marketing Trends Newsletter 170

Audiense

JULY 14, 2021

This is the second part of a two part series in which we tackle the question, and its iterations, that we see all too often when users approach Audiense and other social data analytic platforms: how can I see more than just Twitter data?

Data 186

Data Twitter Analytics Questions 186

The Realtime Report

SEPTEMBER 10, 2022

Business Analytics Platform. Business analytics is the process of gathering, analyzing, and interpreting data to help you make better business decisions. If you want to get started with a business analytics platform , there are a few things in mind. What data do you need to support those decisions?

Analytics 91

Analytics Platform Patterns How To 91

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

Data 126

Data B2B How To Metrics 126

Oktopost

OCTOBER 30, 2023

For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior. What is Social Signals?

Data 125

Data B2B Notification Team 125

Social Media Today

MAY 26, 2022

Meta's rolling out some new updates for its API, which relates to how third-party platforms access Facebook data.

API 218

API Data Facebook Marketing 218

Audiense

JANUARY 19, 2021

In the right hands, data can be extremely useful for enriching people’s lives – from improving their shopping experiences to addressing their biggest pain points. It can even be used to strengthen brand relationships with consumers.

Data 146

Data Brands Platform 146

The Realtime Report

NOVEMBER 28, 2022

How A Spending Management Platform Gives Your Business More Financial Visibility. If you’re seeking to gain optimal financial visibility, then you should incorporate spending management platform into your business. What Is a Spending Management Platform? How Can a Spending Management Platform Give You More Financial Visibility?

Platform 91

Platform Software Data Process 91

Social Media Today

SEPTEMBER 2, 2021

The data provides some scope as to what you can expect to pay platform influencers to post about your products.

Influencer 216

Influencer Platform Report Data 216

Audiense

MARCH 28, 2023

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Analysis 95

Analysis Data Resources Platform 95

The Realtime Report

NOVEMBER 11, 2020

Marketing Platforms for Realtors that Generate Results. Besides direct mail marketing for realtors, you can explore other marketing platforms for real estate agents. So, here are the most effective marketing platforms to take your real estate business to another level. With over 2.5 With over 2.5 Create quality email campaigns.

Real Estate 177

Real Estate Platform Marketing Notification 177

BeingOptimist

DECEMBER 6, 2023

Azure is a cloud computing platform from Microsoft. The platform offers access to cloud computing and related services. Unlike on-premise servers or traditional data centers, Azure billing is based on resource consumption, not reserved capacity. This is made easier by VPN features like data encryption and kill switch.

Platform 52

Platform Microsoft Repository Applications 52

Social Media Today

AUGUST 16, 2022

Twitter's new ad updates mark the platform's biggest steps yet into evolving its targeting tools in line with data privacy shifts.

Privacy 159

Privacy Data Twitter Platform 159

Social Media Today

SEPTEMBER 26, 2018

LinkedIn is officially launching its new 'Talent Insights' platform, which enables recruiters to tap into LinkedIn's unmatched professional dataset to make more informed, strategic decisions.

LinkedIn 166

LinkedIn Platform Data 166

The Realtime Report

MAY 22, 2023

Everything You Need to Know on Real-Time Engagement Platform The real-time engagement conversation platform empowers people, managers, and leadership with frequent, simple pulse surveys that may be completed in two or three minutes. Speed and agility are necessary to make the most of your social media interaction platform.

Platform 91

Platform Engagement Loyalty API 91

The Realtime Report

JANUARY 9, 2023

How To Overcome The Challenges Of Managing Enterprise Data. Managing your enterprise’s data can be challenging but possible. With the sheer volume of data, it can be difficult to know where to start and how to stay organized through the process. Develop A Data Management Strategy.

Data 91

Data Guidelines Microsoft How To 91

Social Media Today

MAY 8, 2019

When building a social strategy, always approach each platform as its own. Here we share some data on the best way to approach each social media platform.

Platform 167

Platform Social Media Content Data 167

Audiense

MARCH 28, 2023

At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.

Data 78

Data Analysis Resources Platform 78

Ignite Social Media

JANUARY 9, 2020

Facebook, arguably, has one of the most-robust native analytics platforms available providing an overwhelmingly high number of data points. We’ll also call out some pain points and things to keep in mind when you’re exporting data. Twitter’s native analytics platform hasn’t changed much, but there are two elements worth noting.

Data 132

Data Social Media Analytics Metrics 132

Social Media Today

AUGUST 5, 2020

Twitter has published a new set of stats looking at the rising conversation around gaming via tweet, which, in 2020, has reached record-high levels.

Publishing 208

Publishing Twitter Platform Data 208

Sprout Social

MARCH 4, 2021

In this guide, we show you how to use data to curate content for social media and share posts that resonate with your audience. How to curate content based on data. And the best way to solve this is by looking at the data. Similarly, you need to use data to understand your audience, what they like and what resonates with them.

Curation 139

Curation Data Content UGC 139

Proactive Report

NOVEMBER 21, 2023

Navigating the diverse landscape of news channels and platforms has become increasingly complex. These new outlets have several options for reaching their consumers online, including apps, newsletters, podcasts, and aggregation platforms like Apple News or Flipboard. Audience analysis and tracking can help you with this.

News 52

News Platform Flipboard Journal 52

Social Media Today

JANUARY 5, 2023

Clean rooms enable ad targeting without re-sharing user data between platforms.

Data 160

Data Platform 160

Oktopost

MARCH 13, 2023

Stephanie Melgoza goes Behind the Post to reveal her data driver social media strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary The strongest strategies are those that are data-driven.

Social Media Management 118

Social Media Management B2B Data Social Media 118

Social Media Today

JUNE 3, 2022

The new tools provide a heap of insight into key trends in the app, by region.

Trends 217

Trends Platform Data Influencer 217

Social Media Today

JANUARY 29, 2020

Facebook has outlined its evolving data privacy tools on Data Privacy Day, including its off-platform activity listing and improved log-in alerts.

Privacy 177

Privacy Data Tools Facebook 177