Bill Hartzer

FEBRUARY 14, 2012

Standing Dog, an Interactive Agency located in the Dallas, Texas area, is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo!

Adwords 94

Adwords Paid Search Yahoo Microsoft 94

Bill Hartzer

MARCH 5, 2013

Responsibilities: – Design, develop, and manage PPC campaigns; including account structure, keyword research, bid strategies and management, ad copy writing and other core PPC capabilities. – 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e.

Adwords 126

Adwords Real Estate Microsoft Yahoo 126

Kikolani

MARCH 11, 2013

You don’t need to pay an expensive monthly fee if you need to do one-time research. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Identify top pages, view social activity data, and analyze anchor text. SEO Research. PPC Research.

SEO 167

SEO Tools Analysis CPC 167

Bill Hartzer

FEBRUARY 24, 2011

Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. 2-5 years in organic search in-the-trenches experience: o Site web development best practices and information architecture as they relate to SEO. o Thorough keyword research / selection. o A/B testing.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Here is a breakdown of all relevant data from the latest research. Featured Post. Social Media / Social Networking.

Mashup 130

Mashup Resources Products Press Release 130

Social Media Marketing

AUGUST 9, 2016

It helps them plot a unique custom plan for your campaign, budgeting and researching accordingly. A full-established and organized report contains results of ran tracking, conversion tracking, website performance data and implementation of automated tracking. Reporting on a regular basis is a must.

SEO 60

SEO Strategy Price Paid Search 60

Kikolani

SEPTEMBER 14, 2010

Week 2 – Market Research & Analysis: Know Your Target Audience. Week 2 covers keyword research, from creating your initial keyword list to testing and implementing your keywords, plus a list of free keyword research tools. Then you will learn about analyzing your competitors, with some free and paid tools.

Course 139

Course Marketing Analysis Paid Search 139

Techipedia: Tamar Weinberg

MARCH 20, 2012

She’s not ready to buy a tablet right now, but she’s been researching tablets because once she gets her year-end bonus, she’s going to buy one. Paid advertising should drive profit first, but there is a secondary value in the data you are collecting. The data is only as good as what you are capturing, though. Meet Sally.

Advertising 172

Advertising Questions CPA ROI 172

Kikolani

JUNE 27, 2013

Search engine data is the atlas for consumer understanding. While the number of places consumers go to seek information has grown exponentially, weakening somewhat the role of search engines in the process, search engines (especially Google) stand alone in giving us the ability to mine and analyze consumer inquiry data.

Tools 141

Tools Patterns Adwords Advertising 141

Firebelly

JANUARY 29, 2010

Data Shows That Social Behavior Gets More Followers By Dan Zarrella The linguistic analysis engine behind TweetPsych has given me a bunch of cool data points to analyze, so I’ve begun to look at various factors and their relationship with follower counts.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Sprout Social

JANUARY 2, 2019

We believe that brands succeed when they take a goal-driven approach to social that’s rooted in data. Although some might see these data points as vanity metrics, it’s crucial to look at them in context. As highlighted in recent research by Cisco, video content is taking over the web at large. Download Here.

Campaign 111

Campaign Social Media Metrics Trends 111

Sprout Social

SEPTEMBER 1, 2021

As brands find new channels and avenues to promote their products, there’s no shortage of data to track and measure. The sheer amount of performance data available often leaves marketers overwhelmed. It adds context to your performance data, allowing you to pinpoint opportunities for growth and improvement. Competitor research.

SEO 144

SEO Social Media Metrics Sentiment 144

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia.

Research 210

Research Social Media B2B Marketing 210

Dave Fleet

SEPTEMBER 28, 2012

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. Email matters most for repeat customers.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

Koka Sexton

APRIL 27, 2023

Research The first step of the Waterfall Model involves gathering data and insights to inform content creation. Market research and audience segmentation are two key activities of this stage. With the right research, planning, and distribution, you can get your message heard and reach potential customers.

Overview 52

Overview Content Marketing Metrics 52

Webbiquity SMM

FEBRUARY 7, 2012

We’re all hungry for data. 53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” McKinsey Research Again Validates Social Technology Benefits by paulgillin.com. .” You just shared a link.

Statistics 190

Statistics Research Social Media B2B 190

Firebelly

MARCH 2, 2010

Ethnography in itself is the method used forgathering data within a society. Afterthe data is collected it’s written down to provide the statistics needed forthe research, such as a case report or field study. Digital Ethnography is a way ofpresenting data through video, YouTube videos in this case.

YouTube 157

YouTube Class Paid Search SMS 157

Sprout Social

OCTOBER 21, 2021

If someone’s search query matches up with that blog post you recently wrote, you might show up on the first page of results. You can use paid media in the form of paid search advertising to guarantee placement, but SEO tactics let you work organically to obtain ‘free’ placement if you execute them successfully.

Strategy 135

Strategy Tips Review Findability 135

Webbiquity SMM

FEBRUARY 10, 2015

01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. 76% of marketers say they need to be more data-focused to succeed, and 74% agree that “capturing and applying data to inform and drive marketing activities is the new reality.” billion on paid search ads in 2013.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

MAY 3, 2016

Sample review: “Great content is key to great social media marketing, and Buzzsumo is just the tool for that…Buzzsumo searches through different types of content including infographics, blog articles, and videos, and shows you the popularity of each piece of content in each social media network. ” — Rebekah Radice.

Tools 100

Tools Sample Samples Price 100

Rebekah Radice

SEPTEMBER 13, 2016

Researches their options. That makes you responsible for the initial: Research (identify the value). You’ll begin with a brainstorming and research session. Also, think about using paid search and other channels. Analyze the data and compare them to the goals that were set in the beginning of the campaign.

Campaign 143

Campaign Social Media Marketing URL 143

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Convince & Convert

NOVEMBER 9, 2015

Now more than ever, the data at our fingertips is ripe for the harvest. But without the proper tools for processing and understanding that data, we would still be in the dark. That’s why data visualization is such a powerful tool. It’s not true for B2C marketing, where paid search is still most effective.

Marketing 60

Marketing Paid Search Mobile B2B 60

Writtent Blog

DECEMBER 8, 2014

Even the most data-driven marketers can find themselves grappling with what to integrate next. We’ve combed studies and surveys to compile 8 data-backed tactics that will drive results in 2015: 1. Nearly 60% of marketers use paid search advertisement in their content marketing strategies at least occasionally.

Strategy 111

Strategy Content Marketing B2B 111

Convince & Convert

AUGUST 3, 2015

that night, I asked my girlfriend not to call me for the next three months, put away my PS3, and started my research on the best PPC resources available online … and I just read. I am always on the lookout for solid data that blows away the conventional wisdom.”. Search Engine Watch. search market share. Updates: Monthly.

Adwords 60

Adwords CPC Marketing Retail 60

Razor Social

MARCH 16, 2017

When you set up your funnel and your conversion goal, you’ll also be able to see a nice visual report of the data you’ve been gathering. User Research. User research tools allow you to understand how users interact with your website. Funnel offers an API that connects your advertising data to your internal BI systems.

Conversation 98

Conversation Tools Template Templates 98

Rebekah Radice

SEPTEMBER 13, 2016

Researches their options. That makes you responsible for the initial: Research (identify the value). You’ll begin with a brainstorming and research session. Also, think about using paid search and other channels. Analyze the data and compare them to the goals that were set in the beginning of the campaign.

Campaign 60

Campaign Social Media Marketing URL 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

DECEMBER 19, 2017

There were 22 votes or mentions centered on four trends relating to increased use of established and emerging marketing technologies to analyze and utilize customer and buyer data. Data-Driven Marketing: This hardly seems like a new trend, yet seven B2B prognosticators put this on their list of trends or areas of increased activity in 2018.

B2B 293

B2B Trends Analysis Marketing 293

Convince & Convert

AUGUST 11, 2015

I did some research and estimated that the cost to produce a blog post is approximately $900 (your costs may vary). In B2B or other highly competitive digital marketing environments, companies will often gladly pay $1, $5, $10 or more for a click, via paid search or other mechanism. Bottom Line: What’s This Worth to Me?

How To 60

How To Software B2B Cost 60

Kikolani

MARCH 16, 2012

Freelance Writer’s Guide to Library Research – Freelance writers often have to research information in print at libraries for magazine articles or client projects. Search Engines / SEO. Whilst there are other search engines that are worth considering, you need to set your expectations realistically.

Mashup 113

Mashup Resources Domain Name Real Estate 113

Razor Social

DECEMBER 21, 2016

Research shows that companies that use marketing automation to generate leads have a 53% higher conversion rate on average. It analyzes Google organic and paid search results and produces a detailed analysis to help you evaluate your site and the sites of your competition. Main capabilities are: Search for keyword ideas.

Tools 40

Tools BuzzStream Marketing Template 40

Webbiquity SMM

NOVEMBER 12, 2013

93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. Organic or paid? e-Strategy Trends ). Brandpoint ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JUNE 12, 2013

While infographics are often put in the “fun and easy” bucket (they are fun to do well, and easy to do poorly), most of this advice applies to whitepapers, detailed visualizations of internal data, and other pieces of content. Paid Media: Buying Attention at Bargain Basement Prices. deliver poor ROIs for content advertising.

BuzzStream 150

BuzzStream Content Metadata Reddit 150

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision.

Research 191

Research Social Media B2B Statistics 191

Convince & Convert

FEBRUARY 23, 2012

They already have the credit card data put together. Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. This is the big leap forward for Twitter, in terms of validating their ability to make money.

Social Media 118

Social Media Adwords B2B Training 118

Convince & Convert

MAY 10, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Of course, Argyle Social , Eric’s company, data driven, social media management software. Listen Now. The RSS feed is: [link]. Eric : Awesome.

Hubspot 114

Hubspot Mobile Analytics Google 114