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White paper on Social CRM for associations

SocialFish

We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Social profile mapping.

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17 Epic Content Marketing Examples to Boost Your Brand

Sociallyin Insider Blog

17 EPIC CONTENT MARKETING EXAMPLES TO BOOST YOUR BRAND. What is Content Marketing? Curating/Creating Content. What are Content Marketing Examples? How Using Multiple Content Marketing Examples Can Boost Your Brand Name. What We Can Learn from Content Marketing Examples Successful Brands Use. White Papers.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity SMM

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

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Content demand: how to cope

Sherrilynne Starkie

It’s more than blo g posts, white papers and newsletters. According to the report’s authors Rebecca Lieb , Jessica Groopman and Susan Etlinger, having a content culture takes the concepts of a content marketing to a whole new level. It’s changing the way marketing departments think and work. Technology underpins process.

Content 282
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Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

Pam Moore

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need more help?

Strategy 165
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15 Golden Rules of Content Marketing in 2018

Pam Moore

Content marketing is becoming more challenging even for the most experienced marketers. Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. I think often times marketers over complicate what should be simple.

Content 163
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When content calendars are not the answer

Janet Fouts

The calendar may include links to existing resources like e-books and white-papers, videos and other downloads. It may be tempting to fill in the calendar with all the marketing info you possibly can and call it a day. It should give you ideas to look for the other 75% of content through searches, curation tools like Scoop.it

Content 139