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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. Dassler brothers — Adolf and Rudolf — started a sports footwear business from their mother’s laundry. The rest is sporting history. They continue to innovate in the realms of sports and footwear.

Sports 59
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Plus, it has expanded into proprietary adventure sports, racing, and music. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. The brand then curates and posts the best ones on its social channels. market share.

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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

TikTok’s content is also a sharp departure from the perfectly curated images made popular by the rise of Instagram. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. The app’s parent company. Image source: Business Wire.

Brands 114
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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. For example, Nike is one of the world’s well-known sports brands. Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. The #RIPeanut hashtag was used more than a million times on Twitter.

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Instagram Reels 101: Everything Your Brand Needs to Know to Get Started

Social Media Strategies Summit

Add a video caption and include relevant hashtags. Once you’ve done all that, hit the big blue button to share it to your Instagram Stories, Explore Feed, and the dedicated Reels tab, which looks like this: Don’t want your Reel messing up your beautifully curated grid? Change the cover (thumbnail) image. Tag friends or collaborators.

Instagram 234
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Stanley’s Social Media Strategy: Influencer-Driven Marketing Reinvention

Keyhole.co

Stanley has also aced the game of using hashtags and trends effectively. Stanley on Twitter With Stanley-related hashtags trending on Twitter, the brand engages audiences with current topics and discussions related to the bottles. StanleyTumbler has over 10 million views across different social media platforms.

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How To Get More Out Of Post Purchase Communications

Pixlee

Collecting and curating UGC may seem daunting, but Pixlee’s platform automatically pulls in content featuring your brand from the social media channels you select, using hashtags, mentions, and comments. Using a hashtag analytics tool can help you monitor mentions of your brand online that you can swiftly reply to with enthusiasm.

UGC 52