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What Marketers Need to Know About TikTok

Ignite Social Media

We recently hosted a webinar on TikTok. As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Be real — It’s the antithesis of Instagram’s heavily curated, glossy versions of ourselves. You can view the recording below: Who is Using TikTok?

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YouTube Playlists: Are You Neglecting This Marketing Powerhouse?

agora pulse

Are you including YouTube playlists in your social media marketing toolbox? YouTube is a widely popular marketing channel, and no one has any doubts that it can boost the visibility of any business. However, not many people are aware of the huge marketing potential behind YouTube playlists. Relevant tags and hashtags.

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Audience engagement: What it is and tips to improve it

Sprout Social

It’s not possible to have a successful digital marketing strategy or social media strategy without it. How to engage an audience Getting your audience to engage with your content takes time and effort, and begins with your social media marketing strategy. Why is audience engagement important for your content strategy?

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3 ways to adapt content for the era of social media entertainment

Sprout Social

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. Today, every post is influenced by factors like format, creativity, hashtags, how people engage with it and the ever-changing algorithm. And as a result, so has the role of social media managers.

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AI won’t replace social teams: Here’s why

Sprout Social

Rather than replace social media pros, the adoption of AI in marketing has the potential to make human creativity and strategic thinking more important. And social media marketers have always had to evolve how they work. You need to make sure what’s happening on your social channels is human-fed and human-curated.

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55 Fresh Ideas for Your Christmas Newsletter

Writtent Blog

What’s more helpful than a beautifully-curated list of recommendations for shopping? The data-driven marketers at Outbrain report that using convenience themed words in email subject lines, like “quick” and “trick” will increase open rates. Exclusivity is a powerful marketing tactic. Menu Ideas.

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7 Smart Small Business Strategies to Get Noticed on Social Media

Rebekah Radice

Marketing your small business on social media continues to evolve. With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy. You can find more info about our webinars here: [link]. Use hashtags! DahliaElGazzar Hi, Dahlia!