Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . A super-strong branded hashtag! .

Curation 68

Curation Feed Feedly UGC 68

Pixlee

JULY 22, 2020

Social contests are also a practical way to provoke more user-generated content (UGC), real customer photos from your fans and followers. Running a photo contest on social media can be as easy as asking followers to share a post with a campaign hashtag unique to the contest. . Featured in Leonisa’s shoppable gallery of UGC.

Social Media 56

Social Media Tools UGC Curation 56

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Pixlee

OCTOBER 4, 2021

Micro-influencers often have higher engagement rates because they have a carefully-curated audience of individuals with niche interests. Since word-of-mouth is the most powerful marketing channel, these people are ideal candidates to promote your brand on their personal accounts through user-generated content (UGC). .

Influencer 52

Influencer UGC Marketing Authentication 52

Later

JANUARY 30, 2019

Instagram hashtags are still an effective way to get more eyes (and engagement!) A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow you account! . But how do Instagram hashtags work?

Hashtag 111

Hashtag Instagram Travel Communities 111

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Alicia has been an advocate of using consumer-generated content (UGC) in the PR and marketing mix for the last ten years. Here are a few stats that show why UGC is so important to the Digital PR mix: Fifty-nine percent of millennials say they use UGC to inform their purchase decisions about major electronics.

UGC 40

UGC Aggregator comScore Bazaarvoice 40