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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The RSS feed is: [link]. This is your music experience, curated.

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Do You Know When to Create and When to Curate?

Convince & Convert

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The RSS feed is: [link]. The Art of Curation. Listen Now.

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6 masterful examples of brands selling on Facebook Shops

Sprout Social

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. David Outwear tags individual products in their in-feed posts. David Outerwear is a men’s clothing retailer, focused on leather jackets, coats and accessories. Posted by Pixie Mood on Monday, January 10, 2022.

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Social Spotlight: Why creativity is just the cherry on top for Jeni’s Ice Creams

Sprout Social

A few things become clear as you peruse Jeni’s social pages: They have a clear point of view, they put their customers before their advertising and they’re not afraid to go all out to tell a story and spark a connection in people’s feeds. Just like the traditional retail experience, social feeds can become hectic during the holidays.

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How to Run a Great Holiday Campaign Using Social Media in 2020

Social Media Strategies Summit

The holidays are upon us, and while 2020 has brought many changes to the way we live our lives, retailers and consumers alike are still eagerly looking forward to this traditional shopping season. They expect to see revenue increases of anywhere from 1-3.5% ( Retail Dive ). Photo source: Macy’s. Source: Afterpay.

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Pinterest for Business: How to Go Beyond Pretty Pins and Engage More Customers

agora pulse

Story Pins feature up to 20 pages of images, text, and links and appear in users’ home feeds with a cover image and a title. They can be used to create a step-by-step guide, show steps for a DIY project or recipe, tell a story, or curate a collection of products. This makes them ideal for the retail, and food and beverage sectors.

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Social media personalization: The opportunity and risks to consider

Sprout Social

I can assume the company is aware of my activity, as their sponsored posts regularly show up in my Instagram feed. When I recently resubscribed to their email list while shopping on their site, a sponsored post mentioning the plant in my cart popped up in my Instagram feed within minutes.