Pam Moore

JANUARY 31, 2019

They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. Though curation can be an impactful and excellent way to establish your brand online as well as serve the needs of your audience, it requires both art and science to see real benefit.

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Curation Brands Content How To 60

Social Media Strategies Summit

JUNE 3, 2021

She suggests joining the Government Social Media Group on Facebook. This closed Facebook Group highlights other agencies and shares updates that are relevant to those working in government. She uses Facebook and Twitter Insights and free training resources like Facebook Blueprint Courses to stay on top of the trends.

Engagement 149

Engagement Communities Video Tourism 149

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. If you take advantage of a Facebook publishing tool, you will be empowered to have a tool semi-automate your social media management tasks. If your Facebook content process has more steps than the ones above, you can add those in.

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Publishing Tools Brands Facebook 97

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated. Songza also brings on high-profile curators to create playlists and interact with their listeners.

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Curation Content Vimeo Yahoo 129

Sprout Social

JULY 21, 2022

From social networking to video sharing and social messaging, there’s something for everyone (and every business). Video sharing. Social curation and bookmarking sites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Curate and promote user-generated content via branded hashtags.

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Types Social Media Microblogging Overview 145

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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Video Marketing Vimeo YouTube 133

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The Art of Curation. via Omaha Steaks’ Facebook.

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Curation Web 2.0 Case Study Social Media 139

Small Business Mavericks

AUGUST 21, 2012

One marketing concept that has caught on and become very popular in the last couple of years is the idea of content curation. There are several content curation platforms online that make this easy for the average small business owner to accomplish. I personally think that online content curation is somewhat overrated.

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Curation Paper.li Content Marketing 93

Ignite Social Media

FEBRUARY 26, 2024

You once programmed Facebook Tabs for six straight months; 6. Facebook Business Manager may be causing your blood pressure issues; 10. You remember when Facebook told us, with a straight face, that ads were just “Stories “; 16. You did influencer outreach by mailing out clever gift boxes ; 7.

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Flash Mob Social Media Marketing Meme 157

Sprout Social

APRIL 6, 2022

In 2020, Facebook, Instagram, and Pinterest revamped their shopping tools to help retailers capitalize on this trend. In the following paragraphs, we’ll take a look at six examples of notable brands that are taking advantage of Facebook Shops to reduce friction in the buying process and drive sales. Shopify, OpenCart, GoDaddy, etc.)

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Examples Brands Facebook Retail 113

Pixlee

OCTOBER 10, 2018

There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Most brands already offer curated experiences to guests, but marketing these suggestions with User-Generated Content can make them more visible, attractive, and trustworthy.

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Hotels Curation UGC Brands 64

Social Media Strategies Summit

NOVEMBER 27, 2018

They started streaming as a Facebook Live show at the same time as the linear broadcast. Video content was also repurposed and monetized on social. They discovered 3-5 minute videos were the sweet spot for their audience. Their audience research confirmed: They wanted curated content. They trust OWN to curate it.

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Communities Platform Video Fashion 100

Hootsuite

MAY 11, 2023

Are you struggling to come up with new, engaging, and creative YouTube video ideas? If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. Don’t worry.

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YouTube Video Film Sports 103

Hootsuite

MARCH 16, 2021

Facebook Stories is no exception. The visual, immersive appeal of Stories has won over a wide range of demographics, including those who continue to use Facebook as one of their go-to social media channels. Approximately 500 million people are using Facebook Stories daily. What are Facebook Stories?

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Facebook How To HootSuite Template 145

Pam Moore

MARCH 19, 2020

However, this h asn't stopped lazy marketers from putting all of their digital eggs in social baskets they don't own such as Facebook and Instagram. media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Marketers will embrace curated content leveraging the best proven content they have.

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Trends Video Marketing Influencer 78

Sprout Social

FEBRUARY 6, 2023

Features for audience engagement: Comments and reactions on posts Direct messages Live videos Sales and growth Social commerce is ever-increasing. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

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Features Social Media Curation Geotagging 100

agora pulse

AUGUST 10, 2017

As a savvy Facebook user, you might have already come up with a solid strategy for saving posts you want to explore later because we can’t consume everything thrown at us in the newsfeed as it comes. Here is a list of what can be saved using the Facebook save feature — it’s not just page posts: Link Posts. How to videos.

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Facebook How To Metrics Education 135

Sprout Social

FEBRUARY 5, 2020

Increasing your Facebook reach can be a challenging and time-consuming task. In many ways, it’s both the starting point and the end goal of Facebook marketing. Your brand’s Facebook reach is the foundation upon which many of your other Facebook metrics — such as comments, likes and impressions — are built upon.

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Facebook How To Metrics Organization 145

Keyhole.co

APRIL 25, 2023

These are the traditional square photo and video posts that appear in your follower’s feeds. As a result, for major brands or accounts, Instagram posts are highly curated. Instagram Stories are in the vertical video or photo format rather than square. Instagram posts are the bulk of Instagram content.

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Instagram Curation Feed Feedly 116

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

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Facebook Template Templates URL 162

Firebelly

AUGUST 24, 2012

You’re creating and curating killer content on your Facebook page. This doesn’t mean your Facebook efforts have failed. What are “consumptions” on Facebook? Video plays. Some consumers are simply that – consumers. Many of your fans will never outwardly interact with your page.

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Facebook Curation Data Content 172

Sprout Social

JUNE 30, 2019

When it comes to social media marketing, Facebook is the big guy on campus. As of June 2019, Facebook has grown to have 2.38 Over the past decade, Facebook has redefined the way we look at social networks and also expanded the possibilities of social media for businesses. Instagram vs. Facebook by statistics.

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Instagram Strategy Facebook Social Networking 101

Later

JULY 24, 2019

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! IGTV is a place for long form videos on Instagram, and it’s available in both the native Instagram app and the new standalone IGTV app. Anyone on Instagram can create their own IGTV channel, where they can share long-form videos with their followers.

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Platform Video Instagram Press Release 79

Sprout Social

JUNE 30, 2021

These are quick, typically 10-15 second photo or video clips that give people a slightly different glimpse into a person or business and disappear within 24 hours. While feeds are carefully curated, social media stories tend to be more spontaneous. Facebook and Facebook Messenger followed not long after that.

Social Media 137

Social Media Platform Instagram Feed 137

Convince & Convert

MAY 1, 2014

Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. The company then selects ten questions weekly for the new MINI to answer in a 15-second video filled with vrooms, tire marks, close-ups on features and even the occasional cheekiness (e.g.

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Campaign Features Video Case Study 142

Social Media Marketing

MAY 20, 2019

Facebook has crawled into our daily habits like nothing else. The first thing in the morning that we do is to check the Facebook stories and posts, our friends and family members have posted over the platform. This is just an example to show how impactful Facebook is as a platform. Come, let’s have a look at each one.

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Feed Feedly Tools Aggregator 102

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. While Facebook and Instagram are built around the social graph (who you know), TikTok is built around entertainment (what you like). Repurpose Still Images into TikTok Video.

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Strategy Marketing Banking Influencer 175

Jon Loomer

JANUARY 21, 2018

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. Facebook will have no choice. Marketers, never wanting to accept a challenge to simply be better, choose instead to blame Facebook for their unfair treatment.

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Feed Feedly News Facebook 166

Danny WhatMough

APRIL 3, 2015

Twitter is starting to test autoplay videos for some users. Twitter launches Curator for news publishers. With scrapbook , Facebook gives parents a way to setup a Facebook account for their kids. Meerkat responds to Periscope threat with new features. Flipboard launches magazines for groups.

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Flipboard Curation Groups Groups 40

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Using content mediums such a video marketing, podcasting, blogging, and social networking.

Content 166

Content How To Marketing Training 166

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand. This video exemplifies a minimalistic approach: it’s just not complicated at all.

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Engagement Video Social Media Issues 104

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Advertising 105

Advertising Social Media Strategy Tools 105

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

Instagram 234

Instagram Brands Real Estate Remix 234

Buffer Social

APRIL 25, 2017

Experiment with videos. Curate user-generated content. Experiment with videos. likes and comments) than videos on Instagram. On first look, it might seem that photos are better than videos for engagement — and it could well be! Curate user-generated content. Tell Instagram Stories. Go live on Instagram.

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Instagram Video Feed Feedly 111

Pixlee

FEBRUARY 13, 2020

Well-executed retargeting can educate customers through informative content on your blog, video demonstrations, and even user-generated tutorials. Showing her a straight advert for items she looked at or a video demonstrating their features might get her to complete the sale. That said, only 18% of posts are videos.

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Instagram Video How To Airlines 55

Social Media Strategies Summit

DECEMBER 4, 2020

Fashion and lifestyle brand Anthropologie tapped into the unique features of two different social platforms, Pinterest (shown above) and Instagram Stories , to catch those digital window shoppers and serve them curated and timely ‘gift guide’ content. Incorporate Video to Replace the In-Person Shopping Experience.

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Campaign Social Media Retail How To 130

The Way of the Web

OCTOBER 9, 2011

What I mean by ad hoc is that we’re all walking around with cameras or mobile phones, and many of us are then sharing via our various online networks – and that can range from family pictures and days out to long form writing and video. But none of them have got mass traction yet – if one does, how will that change things.

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Curation Flickr Storify Findability 49