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Transformational CSR: When a pro-bono client metamorphizes into a cultural change agent within an agency

Waxing UnLyrical

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. It’s typically done by supporting specific organizations either financially, through time and resources, or both. For creative marketing agencies, CSR often takes the form of pro-bono services.

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Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

John’s long been a proponent of measurable communications, and in addition to his pretty hectic day job (the man gets to fly between DC & Paris, France, so I don’t feel that bad for him), he’s cofounder of the Sustainable Business Network of Washington , and the Huffington Post’s CSR and sustainability blogger.

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Corporate social responsibility all year round

Sherrilynne Starkie

They too have an important role to play in supporting charities and good causes by putting their concerns at the centre of business strategies and by providing funding and other resources. world’s 15 largest markets are willing to recommend companies they perceive are delivering on their CSR programs. Related articles.

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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Somewhat surprising: the top challenge identified, by far, is a shortage of resources (talent, time, and budget: 44.4%). Unfortunately, only 23% of employees financially support volunteering days, though organizing corporate social responsibility (CSR) programs benefit brands, their employees, and their communities alike.

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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

There have been so many great resources coming my way lately, I just had to share. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource. ‘Cos you know, that is what Iizallabout! So let’s get to them. please take a moment to add the hashtag.

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7 inspiring examples of corporate social responsibility

Sprout Social

Corporate social responsibility (or CSR, for short) is an accountability model businesses use to integrate social and environmental causes into their operations. Takeaway : You don’t need to have made good on all your CSR efforts before you can start talking about them. It can impact your bottom line as well.

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How Chocolate Saved Shawn Askinosie

Buffer Social

He landed on three keys: caring for the farmers he worked with, providing great jobs for his future employees, and providing care and resources to the communities he worked with. It’s a belief he thinks all companies should adopt as they think about corporate social responsibility (CSR).

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