Waxing UnLyrical

JUNE 28, 2013

John’s long been a proponent of measurable communications, and in addition to his pretty hectic day job (the man gets to fly between DC & Paris, France, so I don’t feel that bad for him), he’s cofounder of the Sustainable Business Network of Washington , and the Huffington Post’s CSR and sustainability blogger.

CSR 265

CSR Survey Consultant Loyalty 265

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. It seems more like a quick PR gimmick.

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CSR Meeting Social Media Energy 249

The Realtime Report

NOVEMBER 2, 2023

Corporate Social Responsibility (CSR) and Diversity, Equity, Inclusion, and Belonging (DEIB) programs can increase market share, drive customer loyalty, and attract top talent. However, while CSR and DEIB benefit brands and customers, they are not the same as multicultural and inclusive marketing.

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Retail CSR Marketing Yahoo 178

Convince & Convert

MARCH 28, 2012

In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. Want to save your organization precious “human CSR capital?” Fantasy Dashboard: The Customer vs. the CSR.

CSR 126

CSR Airlines Loyalty Hashtag 126

Convince & Convert

MARCH 28, 2012

In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. Want to save your organization precious “human CSR capital?” Fantasy Dashboard: The Customer vs. the CSR.

CSR 125

CSR Airlines Loyalty Hashtag 125

Rebekah Radice

DECEMBER 5, 2016

It works to increase customer loyalty with the understanding that it’s much easier and less expensive to maintain customers than find new ones. Think how you might massively increase customer loyalty. If CSR’s can’t translate your value, how do you expect your customers to grasp it? Providing a service?

Trends 146

Trends Social Media Strategy CSR 146

Keyhole.co

NOVEMBER 27, 2023

Supporting social change initiatives There was a time when brands used to pass off doing the bare minimum in the name of CSR initiatives — purely for building a certain image. How does Samsung build and maintain brand loyalty through social media platforms?

Curation 52

Curation Social Media Strategy Content 52