Crowdsource Your Way to the Best Landing Page

Convince & Convert

In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences. Landing pages are ripe for optimization through crowdsourcing.

Facebook Contest: Lay’s Uses Crowdsourcing to Find New Flavor

The Realtime Report

Lay’s is one of the latest brands to experiment with crowdsourcing on social media — by allowing consumers to submit recipes for a new chip, and fans on Facebook to vote for the best new flavor.

5 Ways Crowdsourcing Improves Your Content Marketing

Convince & Convert

The drivers behind a potentially long sales cycle involves content created and distributed over a broad array of social media channels that need to be measured against business objectives. Crowdsourcing, when done properly, can play a pivotal role with your content marketing.

Crowdsourced Laundry – Innocentive NASA

Laurel Papworth

Innocentive is the crowdsourced wiki where companies throw up patents, business problems and technical issues that you can wile away a weekend solving, such as “Synthesis of a Nucleotide-Selective Label for Single-Stranded DNA&# and other fun projects for the whole family.

Crowdsource: BP Oil Spill and social media

Laurel Papworth

And there are a lot of innovation crowdsourced communities online. So I got to thinking: what if we crowdsourced a solution? And my second question was… would BP listen to a crowdsourced solution? Crowdsourced innovation social networks.

Crowdsourced Funding: How to ask for $75K but get $1.5million

Laurel Papworth

It drives me nuts how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers. Broadcast time is instant, Social media time is slower. But social media works best in the long tail.

The Next Big Thing in Social Networks

Socialized

How much information are you willing to make public in order to improve your social networking experience? What capabilities might the next social networks have to “improve&# our intimacy with our online friends? Creddy is a social network that makes your FICO credit score available to all of your social network friends. Pollygraf, as its name implies, is the truthful social network.

Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

RWW Network. Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. Crowdsourcing takes tasks traditionally done by a single person or small groups of people, and farms them out to a global workforce. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design.

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Crowdsourcing has become increasingly more widely used because it helps cultivate creativity and innovation. Accelerated by MaxCDN Content Delivery Network.

What’s in a crowdsourcing….

The Way of the Web

I was going to write an eloquent and heartfelt post regarding everything that’s wrong about the attempt by Golley Slater to rebrand by a hamfisted attempt at ‘crowdsourcing’ – another example why really we should be stricter about how the term is used, and why co-collaboration should probably replace it. Crowdsourcing social networks bad crowdsourcing google tweetdeck twitter

Gushcloud: Mobilizing Social Media Marketing

Mindjumpers

SXSW is a sizzling hub for the rising stars of social media. Consequently, representing Mindjumpers at this year’s conference included meeting with a variety of these passionate and engaged newcomers in the social media ballgame (see my blog post on BigMarker.com , April 3 rd 2012).

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Want to Learn How to Rock the Top 3 Social Networks?

Kikolani

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. Gushcloud business marketing crowdsourcing platform. Vacation Proofing Blogs and Social Networks.

4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Most people wrongly assume social enterprise networks are simply Facebook for business. This month, I surveyed end users to find out how they draw value from going social. Social enterprise vendors have invested heavily in social and adaptive intelligence.

Facebook’s Like Button adds Life to your Content

Buzz Marketing for Technology

At last count well over 100,000 websites integrate some form of Facebook’s social plugins (including my site!). My favorite is Levis use of the Like button to create a social shopping experience. Like it or hate it – the Like button is here to stay.

Social Intelligence adds value throughout the Stage Gate Process

Buzz Marketing for Technology

Social data is becoming increasingly important in the new product development processes of many companies. In particular, manufacturers are tapping into social conversations as they explore new product ideas in order to learn what consumers are interested in and talking about.

Social Media is not a campaign it’s a commitment!

Buzz Marketing for Technology

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. Just 4 People doing Social Media?

Do you need to be an Extrovert to be in Social Media Marketing?

Buzz Marketing for Technology

But focusing on the Extrovert angle for a second, I began to wonder if you need to be an extrovert to be in social media. Certainly internally in your organization you need to be an extrovert if you want to organize a Tribe or movement in your company to take on social media.

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Generating a Buyer Persona with Facebook Advertising

Buzz Marketing for Technology

Can your social media activities cost you your job? Tags: Advertising Crowdsourcing Facebook Marketing Social Media Social Networking Strategy behavioral targeting

Crowdsourcing Our Health – Using Social Media to Educate and Unite.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Social media is bridging the gap between health and healthcare. I’m one of the leads for our social media/Government 2.0 Social media or Health 2.0

Get Happy: Putting Yourself into Your Brand’s Personality

Convince & Convert

This week: From ExactTarget , a free whitepaper entitled The Mathematics of Social Marketing. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. This crowdsourced approach got wine lovers invested in their brand early. Holy Social!

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Creating an Immersive Brand Experience at the Red Bull Wake Open

Buzz Marketing for Technology

Posted in Branding Buzz Marketing Conversational Marketing Crowdsourcing Innovation Interactive Marketing Mobile QR Codes Visual Recognition.

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Facebook Launches Questions

Mindjumpers

Used in the right way, the Questions feature can therefore be used as a a simple crowdsourcing tool. Facebook Social Media Social Network Asking Questions Community building Facebook marketing Facebook Questions Questions quora

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl” ) and into something more meaningful to the brands embracing it and the consumers contributing to it. There is no better ‘bang’ for your buck than a well thought out and properly executed crowdsourcing initiative. This is where crowdsourcing comes in. Interactiv RT @jaybaer: Crowdsourcing: Beyond the Basics [link] [link] I.M.

Social Media for Sales

Webbiquity SMM

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. Social media is being used in multiple functions across the enterprise, from product development (e.g. In terms of revenue generation, the effective use of social media by both sales and marketing teams is critical.

Facebook: Iceland Constitution and Gov 2.0

Laurel Papworth

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. iceland metagovernment online community social network

How is Facebook Going to Make it’s 1st Billion Dollars?

Atom Thought

Do you know that there may be a social networking site which is bigger or almost equal to Facebook? ’ Here is an interesting and well researched whitepaper on the Future of Monetization for Social Networks and Social Gaming companies- rightly christened as’ HOW IS FACEBOOK GOING TO MAKE IT’S 1ST BILLION DOLLARS? Related Posts: CrowdSourcing- The New Social Media Mantra to Sell Better! How can facebook make it.

Recommending others…

The Way of the Web

I’m pretty good at sharing content and recommendations via social media, and it’s really second nature to tweet a good blog post or +1 a presentation. 3D Printing Business Crowdsourcing social networks busines organisation dave cushman recommendations social businessI’ve had a bit of a nightmare day.

How Social Media can Fix the Troll and Bullying problem

Laurel Papworth

This article covers: What is a troll, History of Trollling and How Social Media can Fix Trolling (how can society fix trolling, actually). The Village has to Fix the Monster – trolls – and use social media and social tools to do that. Social Media Spotlights Trolls.

Facebook: Reclaim Privacy Security and Safety

Laurel Papworth

Also a diagram on private to public social networks. Actually the New York Times crowdsourced the interview questions (collected 300) then presented them to the guy. Social networks will take a lot of abuse from community hosts.

Geek curry night in Peterborough…

The Way of the Web

But there’s no excuse for not giving it a try and finding out who else is interested… community Crowdsourcing Digital Culture social networks curry night digital people in peterborough dpip geeks meetup networks peterborough techy uk

Facebook Privacy: First Day Back To School photos

Laurel Papworth

No decent socks either… Things to consider: risk assessment (low risk, high risk), the invisible audience (who is watching, how do you know), are you taking privacy away as a choice for kids when they get older (their life is already online cos mum put up there), perhaps there’s a safety pointer too – everyone will know what your kids look like, and the “global neighbourhood village” will come into play, as a crowdsourced “Net Curtain Flicking” LOL.

New LinkedIn Endorsements

Sherrilynne Starkie

LinkedIn, the professional social network, has recently introduced ‘endorsements’, a feature that makes it easier for people to recognize their connections’ skills and expertise. Branding you: using social media to find a job. Email marketing goes social.

Curation and the paradox of user-generated radio

The Way of the Web

Those are the immediate ones which spring to mind, and you could possible include the likes of Spotify (Although the social playlist sharing really takes place outside of it) or mFlow. And there are an increasing number of social sharing music apps for smartphones.

The Next Big Thing After Twitter! Is FourSquare The Answer?

Atom Thought

To start with I have always been very impressed with the idea of using location based targeting with social networks (though I understand that people always may not want to reveal their locations and may be averse to this concept). I have always believed that the idea of social networking is not so much about making friends out of strangers-but about sustaining and enriching our relationships with existing and real friends.

Copyright – Social Media SAVES your IP from plagiarists

Laurel Papworth

I think we are crowdsourcing this unIndustry association in an adhoc movement of anti-marketing anti-PR communities. Have YOU got a social media copyright story? Copyright – Social Media SAVES your IP from plagiarists is a post from: Laurel Papworth- Social Network Strategy.

Donations as Revenue: Social Media Business Podcast

Laurel Papworth

Episode 2 of monetizing online communities looks at donations – an overlooked revenue stream and the social media tools that enable donations online. Online social media services provide scope for members to donate time, resources and money how and when they want.

Navigate In Social Media With The Social Marketing Compass [infographic]

Mindjumpers

The Social Marketing Compass points a brand in a physical and experiential direction to genuinely and effectively connect with customers, peers, and influencers, where they interact and seek guidance online.&#. Similar Posts: Presentations Giving Great Insight into Social Media.

The Personal vs. Brand Approach To Social Media

Firebelly

The way we approach social media from an individual and brand perspective are two very different things. Facebook: This social network is something I use to maintain relationships with people from various aspects of my life. Blog blogs Facebook Pinterest Social Media Twitter

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12 (of the) Best Guides to Marketing on Pinterest of 2013

Webbiquity SMM

Which social network was fastest to reach 10 million users, and now has 70 million members worldwide? Which social network saw its membership outside the U.S. Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook?

Use Instagram to Create Visual Engagement

Mindjumpers

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. Tweet Instantaneous mobile photo sharing is becoming increasingly popular.