Buzz Marketing for Technology

JUNE 27, 2008

Consider how you might use the interactive possibilities of the Internet and Web 2.0 While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. How web masters and administrators can do more with less. crowdsourcing.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. 4) None of the following are community platforms: Wikis, Blogs or Forums.

Communities 117

Communities Groups Groups Social Media 117

Social Media Strategery

JUNE 21, 2009

Development Social Media Enterprise 2.0 Reflects the Culture Thu, Jun 18, 2009 Enterprise 2.0 If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

APRIL 1, 2009

Very few sales-y marketing types (that I came across). From setting up the wiki to coordinating the budget to answering attendee questions, they created the platform for everyone to put on a successful event. What I’d Like to See Next Year The wiki. Camp when I sent them the link to the wiki. Better live-blogging.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92