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14 types of social media every marketer should know

Sprout Social

Curate and promote user-generated content via branded hashtags. Overview: Half of all social media users say they prefer video to any other kind of content. Much like image-based social sites, video hubs like YouTube, TikTok and Vimeo are attracting visitors in droves via visual content. Video sharing sites.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. I’m always using my social networks to crowdsource.

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How to Use Social Media in Healthcare: A Guide for Health Professionals

Hootsuite

Hashtags like #flu can reveal when diseases are popping up in new locations. Professors Michael Paul and Mark Dredze explain how this works in their book, Social Monitoring for Public Health : “Social media offers advantages over traditional data sources, including real-time data availability, ease of access, and reduced cost.

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20 Creative Instagram Story Ideas to Engage Your Followers

Hootsuite

With the question sticker, you can crowdsource new ideas for content, quiz your readers on different topics, or take requests for your impromptu piano concert. Use a branded hashtag. Pro tip: Post a motivational quote in the morning with hashtag #morningmotivation. This is an incredibly popular hashtag that many people follow.

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What (and When) to Post on Facebook

agora pulse

It can be tough being a social media manager responsible for maintaining a Facebook page for a business. You need to engage your fans, grow new ones, generate leads, increase web traffic , and manage your online customer service. MondayMotivation is a great hashtag to use today. Easy, right? Thankful Thursday.

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What to Post on Instagram: 15 Creative and Engaging Ideas

Hootsuite

@Apple also does a great job of this with their #ShotOnAnIphone posts where they encourage users to share their iPhone photos and videos on Instagram using the hashtag. Directly crowdsourcing posts and engaging with your followers is a fantastic and easy way to create content for your brand’s Instagram feed. Use a daily hashtag.

Instagram 111
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Risk for Reward: Why Calculated Risk is Crucial for Designing Your Career in Marketing – Clair Byrd [SSM036]

Buffer Social

Clair Byrd , Director of Competitive Marketing at Twilio , has seen first-hand how being fearless can translate directly into career growth for marketers and social media managers. 9 Essential Social Media Skills and Qualities Found in Industry Leaders – [SSM026]. This episode is available on: iTunes.

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