Crowdsource Your Way to the Best Landing Page

Convince & Convert

In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences. Landing pages are ripe for optimization through crowdsourcing.

Crowdsourced Funding: How to ask for $75K but get $1.5million

Laurel Papworth

Instead of paying for a focus group, I’d get money from them. and crowdsourcing technology solutions, not just the money that helped. Online Communities revenue social media social networks crowdsource elevation dock how to build community kickstarter

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Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch

Akamai Marketing

From crowdsourcing feedback to yes, marketing, the Kawasaki discusses how to leverage an active social community. In the marketing world, we essentially do this through focus groups. But few writers have access to actual focus groups.

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Twitter is a living focus group. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010.

6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Twitter is a living focus group. Did the agency use a crowdsourced idea to devise the talking bag concept? The description notes that it was created for the Doritos Crash the Super Bowl crowdsourced video contest in 2010.