article thumbnail

What’s the ROI of Social Media Silence?

Akamai Marketing

Regardless of the measurement opportunities, we still hear the same questions over and over again, “what’s the ROI of a social media?” What is the ROI of silence? ” What’s the ROI of THAT message? Perhaps we are asking the wrong question. ” or “Is it worth measuring?”

ROI 171
article thumbnail

Determining Social Media ROI

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Determining Social Media ROI Written on October 12, 2009 by Justin Levy in business , business strategy , ims09 , inbound marketing , marketing , marketing strategy , roi , social media , social media strategy , video 19 Comments - Leave a comment!

ROI 140
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

15 Metrics You Should Measure in Content Marketing

Waxing UnLyrical

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. This is one of the more tangible metrics for measuring ROI, as it directly relates to generating sales leads.

Metrics 191
article thumbnail

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

This provides the optimal environment for higher ROI when partnering with the influencer. Image by ElisaRiva via Pixabay, CC0 Creative Commons. Micro-influencers allow for a more targeted approach because they have deeper and meaningful engagement with their audience. Using influencer marketing as part of a successful strategy.

article thumbnail

50+ Social Media Comics And Cartoons For Use Your Presentations

SocMed Sean

” You can find the specifics of my Creative Commons usage license in the right sidebar on any page on my blog, and as long as you make that attribution, I permit anyone to use the comics, even for commercial purposes. Modern Marketing Are You Jumping Headfirst Into Social Media Without A Plan?

article thumbnail

8 creative ways to use customer feedback to improve your business

Socialmedia.biz

Lindsay Bremner / Creative Commons BY. Using feedback (or lack of same), you can fine-tune your marketing efforts for higher ROI. How to evaluate & act on the information you gather. Post by Megan Totka. ChamberofCommerce.com. C ustomer feedback is the most valuable information your business can collect.

Survey 89
article thumbnail

Talking The Social Media Walk

Waxing UnLyrical

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.