A Beginner’s Guide to Using Google Ads (Previously Google Adwords)
Hootsuite
SEPTEMBER 17, 2020
Cost-per-mille (CPM). Download our white paper on audience research for free today. You’ll never spend more than a specific amount for that ad per day, helping you get a better sense of how much you should budget for your digital ad campaign. Marketers have three options for their bids: Cost-per-click (CPC).
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