Jon Loomer

JANUARY 28, 2016

On Wednesday, January 27 (a week from the workshop), I wrote an email to most of my list. I added UTM tags to the end of the blog post URL — not necessarily for tracking purposes, but so that I could create a special Website Custom Audience for it. That’s the URL used for the first four WCAs above. My Email Campaign.

Examples 113

Examples Campaign Facebook CPM 113

Sprout Social

JANUARY 27, 2021

These sources include the YouTube homepage, the platform’s embedded player and the mobile YouTube app. It’s the exact URL where you can watch the video on YouTube. To clarify, the YouTube Watch Page just refers to the URL where a video was viewed (on YouTube versus embedded on a website, for example). The Traffic Sources Report.

Analytics 141

Analytics YouTube Video Embedding 141

Jon Loomer

JULY 2, 2015

Much of this previously lived on the left hand column in a list of links. You can view activity by domain (default), URLs, device or events. Mobile News Feed. You can also choose from either All Placements or Mobile Breakdown. If Mobile Breakdown is selected, you’ll see distribution by device. App Ads Helper.

Facebook 114

Facebook CPA CPM Campaign 114

Hootsuite

AUGUST 31, 2020

But if you’re a URL, shorter is better, pretty much every time. That’s why URL shorteners are such handy tools. And unlike a certain kitchen cupboard, URL shorteners are in reach of anyone with an internet browser—social media managers, regular everyday Facebook moms, small business owners, and TikTok tweens of all heights.

URL 145

URL Google HootSuite Template 145

Little Web Giants

NOVEMBER 4, 2014

Prior to doing the social media quiz, I made detailed notes on the largest social networks and listed facts and figures about all of them. Once a page gets more than 25 likes, it can claim its own username , which allows it to have its own elegant URL like facebook.com/littlewebgiants. og:image” – A URL for an image, such as “[link].

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

Prior to doing the social media quiz, I made detailed notes on the largest social networks and listed facts and figures about all of them. Once a page gets more than 25 likes, it can claim its own username , which allows it to have its own elegant URL like facebook.com/littlewebgiants. og:image” – A URL for an image, such as “[link].

Social Media 28

Social Media Facebook Marketing CPM 28

Sprout Social

JULY 26, 2019

Check out this list of social media acronyms and common internet slang to stay updated with the latest online lingo. CPM – Cost per thousand impressions or cost per mile. SoLoMo – Social, local and mobile. The merging of mobile marketing with social media marketing efforts that are locally targeted. CPC – Cost per click.

Social Media 112

Social Media Software CPM CPC 112