agora pulse

OCTOBER 19, 2017

Most marketers know what KPIs are. If brand awareness is top of your marketing department’s priority list, then Reach needs to be one of your social media KPIs. Web traffic is a really important KPI because much of your social media marketing will be geared up to drive traffic to your website. Engagement. Conversions.

Social Media 133

Social Media CPI URL Social Media Management 133

Laurel Papworth

JULY 11, 2012

If your CEO hasn’t figured out the ROI of social media then think about the COI, the cost of inaction. Uhoh Deane Priest told 300 franchisees to “blame the carbon tax” while hiking bread prices. They are now facing up to a $1 million dollar fine. (

CPI 94

CPI Social Media Price Retail 94

Lucy Hall

AUGUST 23, 2015

Facebook ads can be bought per click (CPC) or (CPI) this means that you pay per click through or amount of impressions your ad generates. The biggest tip I can give you here is to set a budget and work out what ROI you would need to make it work. Do you want to learn more about Facebook Marketing? each and you are paying £1.oo

CPI 60

CPI Facebook CPC Case Study 60

Convince & Convert

OCTOBER 21, 2015

However, when it comes to app store optimization (ASO) practices and the life we give our apps, it is a phrase that should be taken seriously by app developers and marketers alike. It is an ongoing effort that produces better ROI than any other app marketing effort. No hacks needed. Keyword Stuffing the App Title.

CPI 60

CPI Apple Mobile Conversation 60