CPI, Feed and Social Media Management

Search:

DAY

WEEK

MONTH

YEAR

Select your country:
Sign up | Log in

CPI

Feed

Social Media Management

Should My Business Bother To Have Social Media KPIs?

agora pulse

OCTOBER 19, 2017

Reach is a bit like the CPI (cost per impression) metric. CPI basically charges for every time your ad is shown to someone but doesn’t factor in any response or action from their side. Getting shares, especially organically, is a great accolade for a social media manager. Perhaps they scrolled right on by.

Social Media

Social Media CPI URL Social Media Management

Snapchat Advertising 101: How to Run Effective Snapchat Ads

Hootsuite

JUNE 8, 2020

You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. If you saw this in your feed, you’d be unlikely to forget it, even if you tried very hard. Story ads appear in the “Discover” feed, with a cover photo and headline aimed to lure you in.

Advertising

Advertising CPI How To Metrics

Social Media Informer

Should My Business Bother To Have Social Media KPIs?

Snapchat Advertising 101: How to Run Effective Snapchat Ads

Stay Connected