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5 Reasons Your Facebook Ads Aren’t Performing

agora pulse

If you’re a social media marketer, you know you have to run Facebook ads. I am going to tell you, from personal and bitter experience, five reasons your Facebook ads aren’t performing so you can save time and money next time! Well, it turns out that when you target Facebook ads to fans, you get 700% more click throughs.

CPI 60
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Should My Business Bother To Have Social Media KPIs?

agora pulse

If you are running paid ads in Facebook, Twitter or LinkedIn then you will also be able to see the number of clicks to your website. Reach is a bit like the CPI (cost per impression) metric. CPI basically charges for every time your ad is shown to someone but doesn’t factor in any response or action from their side.

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Brumby’s Bakeries and Negative Criticism in Social Media COI

Laurel Papworth

How a Facebook page might save a company in Brand disgrace! The backlash was enormous on social media sites such as Twitter, on Facebook and so on. Now Brumbys are using Facebook to apologise and ask for leniency and the franchisees are using it to explain and fight back. Sometimes they are earned, sometimes not.

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Getting Started With Facebook Ads

Lucy Hall

In this post I will give you an overview of Facebook Ads, how they work and a quick guide to get you started. Facebook is HUGE! Using Facebook Ads is a great place to start! Using Facebook Ads is a great place to start! If you are running an event you can also create an ad to publicise your event page on Facebook.

CPI 60
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What You’re Still Getting Wrong About App Store Optimization

Convince & Convert

Finally, remember that the proven methods for how to promote your app have evolved past simply running cost per install (CPI) campaigns. Of course, a title like this is bound to show up in a range of search queries, but will these users actually convert ?

CPI 60