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Tablets and Smartphones Account for One-Fourth of All Paid Clicks

Bill Hartzer

The Search Agency has released its quarterly State of Paid Search Report, which, among other findings, reports that smartphones and tablets drove 23 percent of total clicks in the fourth quarter of 2012, an 89 percent increase year over year. However, YoY click volume declined 6 percent.

CPC 123
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10 PPC Blogs Every Marketer Should Read

Convince & Convert

You invest a lot of time into your paid search campaigns, but how much is spent on refreshing your ad copy? ”. CPC Strategy. ” CPC Strategy is a retail-focused search agency that specializes in driving conversions by matching inventory with consumer intent. Stay ahead of the curve: Read CPC Strategy.

Adwords 158
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Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania

Bill Hartzer

This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company. This is a hands-on position requiring a strong understanding of implementing, overseeing and growing a large and complex paid search program for the company.

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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

Keyword Research – Use this to see estimated global searches, exact searches in the US, CPC, and estimated value based on the CPC and number of searches in the US. Domain vs. Domain – Create charts showing the commonalities of multiple domains and their organic or paid search keywords.

SEO 167
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How To Get More Share of Voice on Social Media

Hootsuite

To understand how your ads are performing, you need to measure your share of voice for paid search. Lower your CPC. Get more leads and sales from your website. Build brand awareness and equity. Share of voice for PPC. Choose Competitive metrics , then select the types of impression share columns you want to track.

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Social Media Marketing Guide: Facebook

Little Web Giants

Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. and it also must be at least double the cost-per-click (CPC) bid. Bidding can be optimised for the selected objective (CPA), clicks (CPC) or impressions (CPM).

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Women in Blogging: 125 Fearless Female Bloggers

Kikolani

Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. Her blog, 2 Create a Website , covers Adsense, CPC, Blogging, Design, Making Money Online, and Promotion. Follow her @fionnd on Twitter. Follow her @lisabarone on Twitter.

Blogger 168