Remove CPC Remove Lurker Remove Syndication Remove UGC
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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. A lurker is someone who watches a social media feed or belongs to a social media group but does not engage with the content with a like or reply. —M—. An RSS feed is a format for syndicating web content.

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