article thumbnail

The KISS Method For Determining Social Media ROI

SocMed Sean

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269
article thumbnail

How Conversational Commerce will Affect your Business

Razor Social

I recently attended the Traffic & Conversion Summit in San Diego and there was a lot of talk about CPC. How does social media fit into this? Social media (my explanation) is any online channel where there is an opportunity for someone to interact with your message. Email (yes email can be social).