19 Social Media Metrics That Really Matter—And How to Track Them
Hootsuite
OCTOBER 28, 2019
How to track it: STEP 1 : Measure every mention your brand receives—direct and indirect—across your social networks. From a social media standpoint, it’s a sign that your post was relevant to the offer. Use a URL shortener to make it trackable. Cost-Per-Click (CPC). Instead, look to your CPC.
Let's personalize your content