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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Being successful on TikTok is a lot more work than trying to make trendy, viral videos or launch catchy hashtag challenges, it starts with a strategy that includes a meaningful measurement plan. Traffic sources include the For You feed, your profile, Following feed, sounds, searches, and hashtags. Audience Location/Territories.

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YouTube ads for beginners: All you need to know about YouTube advertising

Sprout Social

This includes optimizing the video title, description, tags and even adding hashtags. CPM (cost per impression) — pay after your ad has been viewed 1,000 times). CPA (cost per action) — pay when someone takes an action, like clicking on your ad or website). Create or sign into your Google Ads account.

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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

Cost Per Mille (CPM) : Cost per 1000 impressions. Cost Per Action (CPA) : For campaigns with specific actions in place, like an App Install, CPA is measured per action. When looking at the CPM metric, Statista found that product catalog sales cost the highest at $4.77 CPM compared to the lowest at $0.48

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