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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Being successful on TikTok is a lot more work than trying to make trendy, viral videos or launch catchy hashtag challenges, it starts with a strategy that includes a meaningful measurement plan. Traffic sources include the For You feed, your profile, Following feed, sounds, searches, and hashtags. Audience Location/Territories.

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Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

Cost Per Click (CPC) : If your campaign is set to charge for clicks (users have to click on an ad), then the CPC will be your metric. Cost Per Action (CPA) : For campaigns with specific actions in place, like an App Install, CPA is measured per action. CPC across all industries. CPC in apparel to a high of $3.77

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