Later

MARCH 22, 2021

social media courses that will help level-up your skills and boost that online portfolio. . Whether you’re new to the industry or a total pro, we’re sharing 7 courses every social media manager should take in 2021: . 7 Social Media Courses for Marketers. Gretta van Riel’s “Influencer Marketing: Zero to Hero”.

Social Media Management 102

Social Media Management Course Social Media Instagram 102

Amy Porterfield

JANUARY 12, 2023

Your A-Z Guide For Creating A Highly Engaged Paid Online Community Listen on… My Paid Facebook Bootcamp had a 66% engagement rate – here’s what we did As my dear listener, I wanted to share something I’m incredibly proud of with you — and it’s that one of my recent Paid Bootcamps, Course […].

Communities 123

Communities Engagement Course Facebook 123

Jon Loomer

JULY 17, 2023

Engaged-View Attribution provides a unique way to measure conversions after engagement with your video ads. Let’s take a closer look at what Engaged-View Attribution is and how it fits in with Meta ads attribution generally. In this post, we’ll cover the following… What is Engaged-View Attribution?

Advertising 148

Advertising Engagement Class Conversation 148

Jon Loomer

DECEMBER 4, 2022

Now that I’m putting a greater focus on Reels and short-form video , the next step is figuring out how to leverage this engagement with ads. I want to target the people who are most engaged with my Reels, both on Facebook and Instagram. I’m getting better engagement than I’ve seen on Facebook and Instagram in years.

Engagement 194

Engagement Video Groups Groups 194

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257

Research Report Social Media CPM 257

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240

Marketing Education Forums LinkedIn 240

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 113

Course Skills Marketing Training 113

SocMed Sean

AUGUST 23, 2019

SocMedSean - Social.Media.Sean Using SEO To Grow Traffic And Increase Enrollment In Your Massive Open Online Course Or MOOC No doubt about it…the growth of the digital space has fueled growth in online education. But what if your course just isn’t performing? No askers – Meaning no one is able to find your course at all.

Course 178

Course SEO Engineering URL 178

Amy Porterfield

JUNE 16, 2022

When your students fall off the horse, use these strategies to get them back on If you have an evergreen course, then this episode is for you, sweet friend, because I’m diving deep into an issue that most evergreen course creators face — and that’s losing the attention and engagement of your students. And even […].

Engagement 114

Engagement Strategy Course Issues 114

SocMed Sean

AUGUST 12, 2018

With a background in online marketing, Jade has always had a love for the written word. As someone trained in technology and the law, but who works in digital marketing, I completely concur with her thoughts below. Whether we realize it or not, we spend time each day engaging in activities that could be defined as marketing.

Course 100

Course Skills Marketing Training 100

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 225

B2B Social Media Marketing Influencer 225

Jon Loomer

OCTOBER 7, 2020

Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Let’s discuss… How Video Engagement Custom Audiences Work. Then target or exclude those who engaged with those videos. 25% or more.

Engagement 207

Engagement Video Facebook How To 207

Oktopost

OCTOBER 5, 2022

Want to hear more from renowned B2B marketing leaders? The more data you have on leads, the better you can craft engaging content and messaging. Hot Topics of this episode include: Using social engagement data to nurture the right people, with the right content, at the right time. Catch all episodes here. Episode Summary.

Data 118

Data Engagement Hubspot B2B 118

Kikolani

SEPTEMBER 5, 2017

This post examines the low completion rates for students taking an e-course. It also offers ideas and suggestions to shift your mindset for creating interactivity and for setting up “student outcomes” as a key objective to e-course success. Suddenly, just as I was about to promote, pre-sell and launch into an e-course.

Course 134

Course Library System Statistics 134

Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

B2B 348

B2B Platform Social Media Twitter 348

Jon Loomer

FEBRUARY 1, 2024

One of the best things you can do for your online business is set up CRM lead scoring automation to segment your highest value or most engaged subscribers. Of course, I do work in sales pitches as well. Gmail and other email services take signals to determine whether you go into the main folder, a marketing folder, or even spam.

Engagement 78

Engagement How To System Newsletter 78

Buffer Social

JUNE 22, 2017

One of our goals at Buffer is to always be iterating and experimenting with what we do on social media and in marketing. Join this course — 25 unique, social media growth strategies, delivered a day-at-a-time, for free! Course preview. 5 hidden Instagram marketing features. 5 secrets of successful video marketing.

Course 110

Course Social Media Strategy Curation 110

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Hootsuite

JULY 2, 2019

Social media training courses are a great way for digital marketers to level up their skillset. That’s why we’ve rounded up the best social media marketing training courses available for free online. 15 of the best social media training courses and resources. Social media training courses for beginners.

Training 111

Training Course Resources Social Media 111

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? What is a Facebook engagement post? 16 engagement post ideas for 2023 Facebook isn’t dead. use Facebook every month.

Engagement 110

Engagement UGC Facebook HootSuite 110

Hootsuite

JANUARY 6, 2022

Complaining about lower-than-usual Instagram engagement (especially if you haven’t tried Reels yet ). It’s a simple way to potentially improve engagement, but a powerful one. Hypothesis: Posting when your audience is online can improve your Instagram engagement rate. The hottest social media trend this fall? And if that fails?

Engagement 131

Engagement Instagram HootSuite Meme 131

Sprout Social

OCTOBER 10, 2023

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 126

Examples Influencer Campaign Marketing 126

Visually SM

FEBRUARY 1, 2021

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond. For years, social media marketing strategies have largely been centered around growing the audience of your social media channels as much as possible.

Engagement 130

Engagement Publishing Social Media Metrics 130

Ignite Social Media

MAY 25, 2021

I know, I know, “duh”, but you would be surprised how many Reels lose out on engagement simply because something in their post does not meet Instagram’s basic standards. Instagram Reels for Influencer Marketing. Using a reposted TikTok is not a best practice overall but in addition, will penalize your post’s performance.

Instagram 172

Instagram Engagement Content Tips 172

Jon Loomer

OCTOBER 7, 2020

Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Let’s discuss… How Video Engagement Custom Audiences Work. Then target or exclude those who engaged with those videos. 25% or more.

Engagement 148

Engagement Video Facebook How To 148

Ignite Social Media

AUGUST 20, 2020

To help you get through those dreadful days or if you want to share a laugh within your team channel, we decided to put together a list of the best social media memes we could find specifically for all of our marketing buddies! There comes a time when there can be too much engagement, so please, not here. 8 Amazing Social Media Memes.

Meme 190

Meme Social Media Marketing Upcoming 190

Hootsuite

SEPTEMBER 21, 2023

Of course you want to shout your reshare rate from the rooftops! Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 This might lead you to ask: so, what are the actionable metrics for social media marketing?

Metrics 107

Metrics Examples Marketing HootSuite 107

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

Eventful 161

Eventful Social Media Marketing Influencer 161

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 118

B2B Influencer Brands Marketing 118

Social Media Strategies Summit

MARCH 6, 2024

When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Knowing their interests will help you craft more engaging social media content. Of course, this doesn’t tell you the whole story. Sound familiar?

Social Media 215

Social Media How To Survey Analytics 215

Ignite Social Media

AUGUST 2, 2022

Here are 7 surefire TikTok Marketing strategies. Before you dive head-first into TikTok’s marketing strategy, it’s important to determine whether a presence on the platform and the subsequent time and money invested, makes business sense for your brand. You need to have a solid strategy in place, which is where we come in.

Strategy 175

Strategy Marketing Banking Influencer 175

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. Source: Digital School of Marketing. However, if it’s engagement , tracking the number of comments may be the better thing to do. Engagement. Source: Hootsuite.

Social Media 130

Social Media Engagement Strategy How To 130

Hootsuite

SEPTEMBER 15, 2022

When it comes to Instagram Reels captions, it’s hard to know just how much is too much — will a lengthy caption help or hurt your engagement? Hypothesis: Reels with long captions get more engagement and reach. Need an Instagram Reels crash course? Our hypothesis is that Instagram Reels would be no different.

Engagement 95

Engagement HootSuite Instagram Hashtag 95

Sprout Social

APRIL 27, 2020

You can use this information to update your strategy and get a sense of how audiences’ priorities and interests have changed during the course of this global pandemic. Number of engagements represents total engagements a brand received on the specific channel during that hour time frame. Updates to Facebook times to post.

Engagement 145

Engagement Social Media Patterns Health Care 145

Social Media Strategies Summit

JUNE 3, 2021

With the plethora of social media channels and content formats available, finding creative ways to get that content out that will engage and inform can be challenging – but it’s also an incredible opportunity to share your agency’s work in unique formats. Watch the panel below or read on for some highlights from the session!

Engagement 149

Engagement Communities Video Tourism 149

Keyhole.co

OCTOBER 26, 2023

Analysis of Chanel’s social media accounts If you look at Chanel’s social media platforms, you’ll notice the brand has retained their traditional luxurious appeal while simultaneously being very modern in their engagement with audiences. Here are some features of Chanel’s marketing strategy: 1.

Fashion 52

Fashion Platform Engagement Social Media 52

Pam Moore

SEPTEMBER 4, 2023

Oh the Places AI Can Go: A Marketing Journey with Dr. Seuss Buckle up, because we're about to take a wild and whimsical ride through the world of AI, guided by none other than the legendary Dr. Seuss! Your AI-driven marketing strategies should reflect the true essence of your brand. Add value, insight, and of course a sprinkle of soul!

Marketing 147

Marketing Authentication Training Consultant 147