Convince & Convert

FEBRUARY 17, 2011

This concept was brought into sharp focus for me recently by the new “ Social Break-Up&# research from ExactTarget and CoTweet (clients) that examined why consumer stop engaging with brands in email, Facebook, and Twitter. Your Success Breeds My Success. And Vice-Versa. 3rd most common reason). 3rd most common reason).

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Compete CoTweet CoTweet Small Business 132

Convince & Convert

FEBRUARY 9, 2011

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. 71% of Facebook members have become more selective about “liking&# companies. Not one bit.

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CoTweet CoTweet Aggregator Research 140

Stay N' Alive

JANUARY 19, 2011

ObjectiveMarketer is just one of dozens of companies in Guy Kawasaki’s very successful Advisorship portfolio (“Guy’s Golden Touch&# ), currently and previously containing several Twitter and Facebook marketing companies. The first, more famous acquisition was the CoTweet acquisition by ExactTarget, which I mentioned earlier.

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Company CoTweet CoTweet Social Media 75

Stay N' Alive

MARCH 6, 2011

ObjectiveMarketer is just one of dozens of companies in Guy Kawasaki's very successful Advisorship portfolio ("Guy's Golden Touch"), currently and previously containing several Twitter and Facebook marketing companies. The first, more famous acquisition was the CoTweet acquisition by ExactTarget, which I mentioned earlier.

Company 53

Company CoTweet CoTweet Social Media 53

Convince & Convert

DECEMBER 29, 2010

R.I.P. 3 Ways Facebook is Killing Your Website. One of the more controversial posts, and a place where I sounded the alarm initially about Facebook’s master plan. 5 Staggeringly Simple Ways to Create Custom Facebook Landing Tabs. Shows how much people want to know about the mechanics of Facebook fan page operations.

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Social Media CoTweet CoTweet Statistics 127

Convince & Convert

MAY 20, 2012

Key players: Argyle Social (a Convince & Convert sponsor), Attensity , Awareness , CoTweet (now SocialEngage from ExactTarget – a Convince & Convert client), Spredfast , Sprinklr. “I need to create custom Facebook apps, launch and administer promotions, and manage creative assets on YouTube and beyond.

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Crimson Hexagon Software Social Media Attensity 140

Koka Sexton

FEBRUARY 18, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Facebook TOS – What’s the Deal? Facebook decided that it was going to change it’s terms of service [TOS] a couple weeks ago and did very little if anything to let their members know. Want to close your account?

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Net-Savvy Executive

JANUARY 7, 2011

But a survey by ExactTarget and CoTweet found that 40% of Facebook fans are there for discounts and promotions. Maybe they're a lot like Facebook "friends," in that the label doesn't really describe what's happening. Thought so. Like a discount? Who doesn't like fans, right? They're almost like friends.

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CoTweet CoTweet Discount Sentiment 70

Koka Sexton

APRIL 17, 2010

I posted it on Facebook a while ago and realized it was never added to my Flickr or anywhere else. Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS One of my Favorite Grayson Pictures I had forgotten about this picture. I think the drool just adds to the cuteness. If you enjoyed this post, make sure you subscribe to my RSS feed !

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CoTweet CoTweet Flickr Foursquare 55

Koka Sexton

OCTOBER 24, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Addicted to Pathwords Pathwords is a game I was introduced to earlier this week on Facebook. Pathwords can be played solo or you can play against your Facebook friends and see who has the largest vocabulary. Do you have a facebook account? I love vocabulary games.

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Foursquare CoTweet CoTweet WordPress 65

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands. Very, very few. Social media connectivity is digital bumper stickering.

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Social Media Strategy Social CRM Consultant 135

Jeff Esposito

OCTOBER 21, 2011

Brands Lose Ground As Facebook Bug Penalizes Third Party Apps – this is a good post from Jason Falls that takes a look at the issue brands are facing with Facebook when updating their pages with third-party tools like HootSuite, CoTweet, etc.; a good piece to read if you own or manage a brand page.

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CoTweet CoTweet iPhone HootSuite 28

Convince & Convert

MARCH 3, 2010

Allowing clients to treat number of Facebook fans as the core success metric is a dereliction of duty. Don’t just let your clients post to their Facebook page willy nilly, or write random blog posts whenever they feel that WordPress urge. There’s a way to get your Facebook update seen in more news feeds.

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Social Media Strategy CoTweet CoTweet 121

Koka Sexton

JANUARY 5, 2010

The company has a corporate marketing team that manages a Twitter profile and a Facebook page but our region (America) wanted to do more. Paragon Software Group Facebook I setup a Facebook page for the company and kicked it off with a contest for a free 1TB hard driv e and some other prizes. Stay tuned for updates.

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Software Groups Groups WordPress 58

Jeff Esposito

JUNE 13, 2011

Facebook provides this data under the site’s Insights function. Tools like CoTweet, Hootsuite and Tweetstats allow you to measure these things. On Facebook, the Insights tool mentioned above allows you to drill down to see what builds the most engagement among your community. Engagement.

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CoTweet CoTweet URL Metrics 45

Koka Sexton

NOVEMBER 1, 2008

From Facebook to StumbleUpon to LinkedIn, I have tried to keep my usernames consistent just for simplicity reasons. Author: Koka Sexton Comments: 1 comment Date: 1 Nov 2008 Categories: Social Media Tags: Del.icio.us , Digg , facebook , geek , LinkedIn , magnolia , media_junkie , simplicity , Twitter There are 1 comment.

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Social Media CoTweet CoTweet Foursquare 40

Koka Sexton

NOVEMBER 1, 2008

From Facebook to StumbleUpon to LinkedIn, I have tried to keep my usernames consistent just for simplicity reasons. Author: Koka Sexton Comments: 1 comment Date: 1 Nov 2008 Categories: Social Media Tags: Del.icio.us , Digg , facebook , geek , LinkedIn , magnolia , media_junkie , simplicity , Twitter There are 1 comment.

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Social Media CoTweet CoTweet Foursquare 40

Koka Sexton

MAY 28, 2010

Some of the profiles were already created by someone in marketing on platforms I was familiar with like Twitter, Facebook and WordPress. Facebook The second platform I started working on was the Paragon Software Facebook page. Still the following on Facebook could be better. Leave a comment!

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Social Media WordPress Software Foursquare 51

Koka Sexton

MAY 8, 2009

FriendFeed is a service which, instead of layering a meta-network on top of all your other social networks, will create a news feed incorporating them all much like the Facebook news feed. Users tell the feed which networks they belong to (Facebook, Digg, Last.fm I’ve had an account for a while and never use it actively.

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Aggregator Feed Feedly Foursquare 45

Koka Sexton

APRIL 28, 2009

Yes I even have a Facebook page setup for the Concord blog. I do a bit of targeted advertising on Facebook for the site and the fan page. nothing expensive but I like knowing that other people in Concord and surrounding area can find me on Facebook. If you enjoyed this post, make sure you subscribe to my RSS feed !

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Foursquare CoTweet CoTweet WordPress 40

Koka Sexton

FEBRUARY 17, 2009

Yes they even have a Facebook page. Patrick left for music college back in 2007 and is about to graduate. This is his final project and will be a concert of some very talented guitarists graduating from the Guitar Institute of Technology.

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Foursquare CoTweet CoTweet WordPress 49

Koka Sexton

MAY 28, 2010

Some of the profiles were already created by someone in marketing on platforms I was familiar with like Twitter, Facebook and WordPress. Facebook The second platform I started working on was the Paragon Software Facebook page. Still the following on Facebook could be better. Leave a comment!

Social Media 40

Social Media WordPress Software Foursquare 40

Koka Sexton

AUGUST 11, 2010

I’ve been using LinkedIn for years, mainly to keep in contact with old coworkers that I don’t have connected on other social media like Twitter or Facebook. Until this recent job hunt, I didn’t dig into the robust features that LinkedIn allows for.

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LinkedIn Foursquare CoTweet CoTweet 49

Koka Sexton

APRIL 13, 2010

The little geo-apps can connect with your other popular social networking sites like Twitter and Facebook and can even identify friends from these other services that are using the same location based apps as you. Yelp was my first introduction to using an application to share my whereabouts with my friends.

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Foursquare Badge iPhone Applications 51

Koka Sexton

MARCH 26, 2010

Thank God for Twitter and Facebook, I don’t know what I would have done without them. I’m waiting to hear from MediaTemple support what could have gone wrong. So the main issue is resolved. This blog, my online life, is back up. If you enjoyed this post, make sure you subscribe to my RSS feed !

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Hosting Foursquare CoTweet CoTweet 45

Koka Sexton

JANUARY 3, 2009

If you didn’t look at the URL of this false Twitter page, then you might not have noticed that it was actually just a page on the domain access-logins.com which was also faking Facebook’s front page. We immediately reported the offending domain (and warned our friends at Facebook).

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Twitter Foursquare CoTweet CoTweet 40

Koka Sexton

JANUARY 3, 2009

If you didn’t look at the URL of this false Twitter page, then you might not have noticed that it was actually just a page on the domain access-logins.com which was also faking Facebook’s front page. We immediately reported the offending domain (and warned our friends at Facebook).

Twitter 40

Twitter Foursquare CoTweet CoTweet 40

Koka Sexton

AUGUST 11, 2010

I’ve been using LinkedIn for years, mainly to keep in contact with old coworkers that I don’t have connected on other social media like Twitter or Facebook. Until this recent job hunt, I didn’t dig into the robust features that LinkedIn allows for.

LinkedIn 40

LinkedIn Foursquare CoTweet CoTweet 40

Koka Sexton

APRIL 13, 2010

The little geo-apps can connect with your other popular social networking sites like Twitter and Facebook and can even identify friends from these other services that are using the same location based apps as you. Yelp was my first introduction to using an application to share my whereabouts with my friends.

Foursquare 40

Foursquare Badge iPhone Applications 40

Koka Sexton

JULY 1, 2009

Luckily, I have a super tech support team online and after posting an update on Twitter and Facebook, I started getting some help. [link] There is also a reference to a domain called overclick.cn but that doesnt seem to be legit. I think I’m going to ditch AVG antivirus for good.

Foursquare 40

Foursquare CoTweet CoTweet WordPress 40

Koka Sexton

JULY 1, 2009

Luckily, I have a super tech support team online and after posting an update on Twitter and Facebook, I started getting some help. [link] There is also a reference to a domain called overclick.cn but that doesnt seem to be legit. I think I’m going to ditch AVG antivirus for good.

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Foursquare CoTweet CoTweet WordPress 40

Koka Sexton

MARCH 8, 2009

Using Facebook to find a job. Facebook has just been a place for me to keep in contact with family and friends. For the most part, I have not gone crazy adding friends to Facebook. But Facebook has some good applications for people looking for a job. Running a search in Twitter to find recruiters is one way.

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Statistics Software Foursquare WordPress 40

Jeff Esposito

SEPTEMBER 1, 2010

Facebook for example, has over 500 million users on the site. After the sale, offer customers ways to keep in touch with the company that they are comfortable with – email, blog, text, Twitter, Facebook, YouTube, etc. Doing so takes everyone’s help starting with the initial transaction or contact with the company. Sounds easy right?

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CoTweet CoTweet Press Release Company 36

Koka Sexton

DECEMBER 20, 2009

Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. I created the Paragon Software Twitter profile and a Paragon Software Facebook page and started looking for inspiration. That someone was me.

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Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. I created the Paragon Software Twitter profile and a Paragon Software Facebook page and started looking for inspiration. That someone was me.

List 96

List Social Media Case Study Wiki 96

Koka Sexton

NOVEMBER 14, 2008

Six Ways to Give Your Audience Exactly What It Wants How to Extend Your Blog and Promote Your Members with the MyBlogLog API Viral Marketing Tips and Tricks 35 Twitter Tips from 35 Twitter Users Keep the Tip(ping Point) Making a del.icio.us

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List Social Media StumbleUpon Blogosphere 85

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The Facebook page was a failure because they were not engaging their audience, they were just collecting names. If you have a Facebook page, know who is responsible for engagement.

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Social Media Consultant Strategy Organization 140