CoTweet, Engagement, Feed and Twitter

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Convince & Convert

FEBRUARY 9, 2011

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. We know that Twitter follows and Facebook likes are essentially digital bumper stickering. Not one bit.

CoTweet

CoTweet CoTweet Research Aggregator

Analyse your RSS Feed

Koka Sexton

NOVEMBER 22, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. I have all of my blogs pushing their RSS feeds through Feedburner. The same is true about getting more readers to subscribe to your RSS feed.

RSS

RSS Feed Feedly FeedBurner

Enterprise Twitter

Koka Sexton

DECEMBER 18, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Enterprise Twitter The Twitter service can and should be used by businesses. Both small and large companies can benefit from the additional branding and communication outlet Twitter offers. Here are some examples of companies using Twitter and their reach.

Twitter

Twitter API Foursquare CoTweet

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. In general, however, the chances any one Twitter follower sees any specific update from you is minimal. Very, very few.

Social Media

Social Media Strategy Social CRM Consultant

Social Media Job Week 1 InsideView - Koka Sexton dot Com

Koka Sexton

OCTOBER 5, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Social Media Job Week 1 InsideView Starting a new job is generally a semi-stressful time. I did some of the homework before officially starting and it was mainly about jumping with both feet and starting to engage with the community. The office has a cool vibe in it.

Social Media

Social Media Foursquare CoTweet CoTweet

Measuring your social output

Jeff Esposito

JUNE 13, 2011

For Twitter, you can sign up for a third party tool like Twitter Counter to track your account’s growth. Engagement. One of the biggest benefits of social media is generating engagement with both existing customers and potential customers. Tracking engagement can be done on a number of levels. Subscriptions.

CoTweet

CoTweet CoTweet URL Metrics

Koka Sexton dot Com

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I try to follow the trends and news around social media as best I can.

Case Study

Case Study Wiki Software List

Corporate Social Media Reading List

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. I try to follow the trends and news around social media as best I can.

List

List Social Media Case Study Wiki

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 3, 2010

Codify Listening & Engagement I still maintain that when the dust settles, we’ll all realize that social media is much better for customer retention than for customer acquisition. There’s a way to get your Facebook update seen in more news feeds. There’s an optimal time of day and day of week to tweet.

Social Media

Social Media Strategy CoTweet CoTweet

Getting your local blog noticed

Koka Sexton

NOVEMBER 2, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Getting your local blog noticed Getting your blog read by a larger audience is a daunting task. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Foursquare

Foursquare comScore CoTweet CoTweet

5 Ways to Promote A Local Blog - Koka Sexton dot Com

Koka Sexton

JANUARY 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS 5 Ways to Promote A Local Blog One of the projects I work on is called the Mayor of Concord. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Web 2.0

Web 2.0 Foursquare WordPress CoTweet

5 Ways to Promote A Local Blog

Koka Sexton

JANUARY 24, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS 5 Ways to Promote A Local Blog One of the projects I work on is called the Mayor of Concord. Topix also works with the nation’s major media companies to grow and engage their online audiences through forums, classifieds, publishing platforms and RSS feeds.

Web 2.0

Web 2.0 Foursquare WordPress RSS

StumbleUpon – The force is strong with this one - Koka Sexton dot Com

Koka Sexton

OCTOBER 10, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS StumbleUpon – The force is strong with this one StumbleUpon is one of my top traffic generators. If you enjoyed this post, make sure you subscribe to my RSS feed ! Social media sites and online bookmarking sites are another way to explode your traffic.

StumbleUpon

StumbleUpon Foursquare CoTweet CoTweet

stumbleupon - The force is strong with this one

Koka Sexton

OCTOBER 10, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS StumbleUpon – The force is strong with this one StumbleUpon is one of my top traffic generators. If you enjoyed this post, make sure you subscribe to my RSS feed ! Social media sites and online bookmarking sites are another way to explode your traffic.

StumbleUpon

StumbleUpon Foursquare WordPress CoTweet

LIFELOCK – My Social Security number is xxx-xx - Koka Sexton dot Com

Koka Sexton

OCTOBER 6, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS LIFELOCK – My Social Security number is xxx-xx-xxxx LifeLock lets you lock your life and feel safer than ever. If you enjoyed this post, make sure you subscribe to my RSS feed ! Even the area near your home or office may not be secure. Leave a comment!

Banking

Banking Foursquare WordPress Real Estate

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? It’s in our DNA. Should companies treat customers differently?

Social CRM

Social CRM Influencer Klout Social Media

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

MARCH 18, 2010

In reality though, there’s exactly two paragraphs about ExactTarget (and CoTweet ) in the entire document – which is a very digestible 14 pages – and they won’t bug you after you download it. People don’t experimentally engage with brands in social media, they engage with the brands they already support.

Social Media

Social Media Strategy Consultant Publishing

Koka Sexton dot Com

Koka Sexton

SEPTEMBER 29, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Why geeks make better boyfriends In the wide world of dating, there are many options. If you enjoyed this post, make sure you subscribe to my RSS feed ! Do you go for the flashy guy with the smooth smile, or the dude in the corner typing away on his laptop?

Types

Types List Comments Posterous

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM

Social CRM Twitter B2B CoTweet

Social Media Informer

Invitation Avalanches, Attention Infidelity, and the Science of the Social Break-Up

Analyse your RSS Feed

Trending Sources

Enterprise Twitter

Convince and Convert Blog: Social Media Strategy and Social Media.

Social Media Job Week 1 InsideView - Koka Sexton dot Com

Measuring your social output

Koka Sexton dot Com

Corporate Social Media Reading List

Convince and Convert Blog: Social Media Strategy and Social Media.

Getting your local blog noticed

5 Ways to Promote A Local Blog - Koka Sexton dot Com

5 Ways to Promote A Local Blog

StumbleUpon – The force is strong with this one - Koka Sexton dot Com

stumbleupon - The force is strong with this one

LIFELOCK – My Social Security number is xxx-xx - Koka Sexton dot Com

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince and Convert Blog: Social Media Strategy and Social Media.

Koka Sexton dot Com

Is Twitter for Business Even Worth the Trouble | social crm.

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