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MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

A couple of months ago, Olivier was quoted in SmartBrief on ROI as saying: “There are dozens upon dozens of ways to ensure that your program can be shown to contribute to either reducing costs or generating revenue. “Which happens.&# Read All About It! Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Postrank 255
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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

But if technology can help you meet your goals, and the cost is time, not money, you might want to check out these tools (if you haven’t already) that can come in very handy for those on a shoestring budget. But creating a well-designed mobile version of your site from “scratch&# can cost you in expensive programming time.

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Measuring Public Relations Outcomes With Seth Duncan

Waxing UnLyrical

What are some cost-effective ways of correlating outputs to outcomes? Seth made the point that while sales is obviously one of the most-talked about business outcomes, it’s not relevant for many organizations, but that “cost savings is a universal outcome metric that could be applied to any organization.&#

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Pay-per-click (PPC) advertising costs might increase. If you use Google’s PPC ads for fundraising or other purposes, you may find more general keywords increasing in cost. Ads will also continue changing as users type, which could decrease click-through rates. Read All About It!

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Election 2010: GetUp Tony Abbott Mashup

Laurel Papworth

I believe you give em at least two terms but never a fourth because that is when they develop the God complex Reply masealake says: August 29, 2010 at 11:14 pm Why needs a new election that cost another $170 millions from people’s money for the good payment to all politician? Reductions in Australian Health Workforce cost; 2.

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How To Get Your Blog Project Approved

Waxing UnLyrical

Anyway, onward… Here are a few key points: Cost savings Will your project help your department’s bottom line? By switching to a blog we saved printing and distribution costs. Yes, a blog still costs us in terms of time. It was a lot easier to present a new idea than try and get the listener to un-learn an old one.

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Extra Boost of “V”: More Vloggers for your YouTube Cravings

Waxing UnLyrical

Fun Fact Christine vlogged about Kodak’s Print & Prosper calculator, which helps consumers compare printing costs between Kodak printers and their average competitor. She vlogs about funny situations and conversations involving her family members; she also posts a few song covers on her personal channel. Read All About It!

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