article thumbnail

Social Media: The Key to Transforming Doctor-Patient Communication

Waxing UnLyrical

Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. But what if you could connect with your doctor using social media ; asking for advice via a quick Twitter or Facebook message? If social media and blogs in the U.S

article thumbnail

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

and will be particularly interesting to you if you work at the intersection of health care and social media. You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. If social media and blogs in the U.S

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Social Media Marketing During COVID-19: March 30 Update

Ignite Social Media

Please see prior posts: Social Media Marketing in the Midst of COVID-19 (Mar 16); and Social Media Marketing During COVID-19: March 23 Update. Like most things in social media, the answer is, “It depends.” After all, we’re saying cost per landing page view being cut in half for some of our clients.

article thumbnail

How to Survive this Crisis

Proactive Report

In this situation, it’s natural to want to cut costs, but the mistake most businesses make is to cut marketing and PR spend. In 2019 Pew Research Center reported that more than half of adults get their news on social media. While they’re online, they’re also going to be checking their social feeds.

How To 90
article thumbnail

Proving Value vs ROI in PR

Proactive Report

Avoiding or cutting costs in areas like R&D, customer service, support and advertising. Here’s one example of how it is being done in the health care sector. If a crisis erupts online and goes viral it can cost the company a lot in terms of lost revenue and goodwill. Facebook Insights.

ROI 69
article thumbnail

When The Supremes Rang My Bell

Waxing UnLyrical

Because to be a part of the public relations profession… … working for an agency that does a ton of (great) work in the health care area… … be physically in D.C… But even for someone who isn’t an avowed political junkie, yesterday was truly a remarkable day. How about you?

article thumbnail

IBM’s Watson Engages Customers with Youtility

Convince & Convert

Since its Jeopardy debut in 2011, IBM has deployed Watson in health care to help nurses navigate care (they’re choosing its recommendations 90-percent of the time in that deployment) and assisted cancer researchers expedite their progress, saving a couple of years worth of research time.