article thumbnail

A Guide to Standard Events, Custom Events, and Custom Conversions

Jon Loomer

This is possible with the help of standard events, custom events, and custom conversions. In this post, we’ll focus on the following: Definitions of standard events, custom events, and custom conversions Examples of each one Explanations of how they are used General tips on how they are created When should you use each?

Eventful 171
article thumbnail

9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards. Luckily, there’s an effective hack for removing this conversion obstacle. For example, check out the Moto Machines Instagram profile.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Facebook Conversions API: Tips for Implementation

Ignite Social Media

A pixel or tag is a snippet of code placed on a website that allows social platforms to collect event and conversion data via the browser. Today, phasing out third-party cookies will impact a brand’s ability to garner valuable insights, build retargeting audiences, and run conversion-based buying. Both rely on third-party cookies.

API 155
article thumbnail

8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. Video content is a must for brand awareness and reach, but to continue justifying investments, teams need strong video conversion rates too. A strong conversion rate is a quantifiable way to make a case for more video resources.

article thumbnail

Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns. Tip 3: Develop a Content Strategy Consistent and compelling content is the core of any successful social media marketing campaign.

article thumbnail

Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Here are this year’s top-performing digital marketing tips that will give you the best chance of reaching your campaign goals. Seven Essential Digital Marketing Tips for Your Business in 2021. Here are the top seven digital marketing tips for business success in 2021 (and beyond). Create content your audience loves.

Tips 352
article thumbnail

#356: Sales Page Struggles? Boost Your Conversions With These 3 Tips

Amy Porterfield

Boost Your Conversions With These 3 Tips appeared first on Amy Porterfield | Online Marketing Expert. (Trust me, I’ve been there, my friend!) Luckily, there are a few minor tweaks that you can make to your sales page that will have it […]. The post #356: Sales Page Struggles?