14 Tips to Generate More Leads, Conversions and Sales Using Twitter

Pam Moore

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. You can tap into the power of Twitter ads, Twitter cards, Twitter lists and more.

A Little Bit of Conversation. A Lot More Insights.

Waxing UnLyrical

It’s simple – call a few people and have some in-depth, one-on-one conversations. Utilities can easily reach the media through Twitter, but tend to see minimal customer engagement there. Your goal is to have a conversation, not an interrogation. A Little Bit of Conversation.

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3 Quick Ways to Drive Conversions on Pinterest

Convince & Convert

A Convertro study indicates that Pinterest drives more revenue per click than Facebook, Twitter, or any other social network. This means brands that mostly target male audiences can also leverage Pinterest to drive conversions.

Conversation Lost-How to Align B2B Social Media Marketing Efforts with the Right Strategy

Direct Marketing Observations

Should your organization have a social media strategy? Over the past 7-8 years, the act of truly conversing has slowly dissipated on most social networks, Twitter in particular. Social Media was at one point this living, breathing, conversational thing.

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Why You Need a Business Strategy, Not a Social Strategy

Convince & Convert

Your business strategy should come first; your social media strategy should follow. In this scenario, social strategy is where things start and social goals are where they end. Once these things are clearly defined, you can bring social media into the conversation.

Best social media tools bringing conversions to your online store

SocialFish

After choosing the right ecommerce platforms and social media platforms for your business, then creating useful, visual content should all be part of your social ecommerce strategy. Did you know that 30% of Twitter users start thinking and tweeting about holiday shopping before October?

Conversation Agent: Curating Information as Content Strategy

www.conversationagent.com

Conversation Agent « Customer Service Made Simple | Main | How Much is Your Brand Worth to a Fan? » Curating Information as Content Strategy Content, which is anything that informs, educates, or entertain online, is your business digital body language. Agree re strategy.

Comic: Social Media Strategy From A Book

SocMed Sean

Developing a social media strategy isn’t easy, especially with so many channels out there…it sometimes feels like social media overload ! But ignoring social media outright definitely isn’t a good strategy.

Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

Here are nine distinct digital marketing strategies by brands in the B2B space, and how they’re redefining the state of the art in B2B marketing. Cisco’s marketing strategy, both online and offline focuses on imagining and defining the future of the internet. Guest post by Cheryl Joy.

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Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.

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Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Despite this rapid growth of social media, only 38 percent of companies say they have a defined content strategy.

Six essential shifts in social media strategy

Dave Fleet

Gone are the days when the GMOOT (Get Me One Of Those) approach will get you anywhere – simply having a Twitter account, or a Facebook Page, isn’t enough. Six Essential Shifts in Social Media Strategy. Embracing negative and neutral conversations.

6 Science-Backed Strategies to Get More Followers on Twitter, Facebook, Instagram, and More

Buffer Social

I’ve had my fair share of ego tied to that golden number on Twitter, Facebook, Instagram, and LinkedIn—one day I’ll point out my follower growth to a friend and the next I’ll feel all insecure about the number not being big enough.

The Ultimate Guide to Social PR Strategy: A Blueprint for Success

Waxing UnLyrical

No Twitter, no Facebook, no YouTube, no Blab, no Snapchat… none of it. Getting Your Social PR Strategy Off the Ground. Smart Social PR strategy always always ALWAYS maps to business objectives. Element #4: Conversation. Conversation: Examples.

Grow Your Twitter Following With Chats

Janet Fouts

Oh boy, another “ how to grow your Twitter following ” post! If you really want to grow a Twitter following that has any value as a network, there’s no way around it. What’s a Twitter Chat? Here’s a list of Twitter chats to browse.

3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online

Buzz Marketing for Technology

No matter where you look, brands are all trying to crack the code of having a two-way conversation with their customers wherever they are – be it in-store, online, on a smartphone, on a tablet or on social media.

The Dos and Don’ts of a Social Media Automation Strategy

Waxing UnLyrical

Ideally, you should automate most of your content sharing activities, and continue to participate in social conversations manually. Automated responses, particularly on Twitter are quite common, though not always accurate. Followerwonk is a Twitter analytics tool.

Social Media Strategy Template

Proactive Report

Download the PDF of the Social Media Strategy Template here. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. However, only 38 percent of companies say they have a defined social media strategy.

How to Use a $5 Twitter Ad to Redefine Your Facebook Strategy

Jon Loomer

But on Twitter, $5 can buy you something a lot more valuable — a data mine that you can use to redefine your entire digital strategy. Here is our “$5 Twitter Ad Three-Step Method” to optimize your brand’s Facebook advertising strategy.

Social Media Demographics to Inform a Better Segmentation Strategy

Sprout Social

The best marketers you’ll come across don’t sleep until they have a better idea on their audience and segmentation strategy. Instead, it takes better brand alignment, thought-out social conversations and meaningful connections with your core group of brand loyalists. Twitter.

5 Twitter Strategies And Tools To Take Your Branded Account To the Next Level

Webbiquity SMM

If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? Follow him on Twitter @LM_Strain.

4 Strategies for Improving Social Engagement

Convince & Convert

A tool like Mention offers you the ability to listen in on conversations about your brand and its related keywords across the web. Using Mention, not only do you get to hear in real time what’s being said about you online, you even get to participate in these conversations directly.

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

But it may also be a problem with basic B2B social media marketing strategy. If you’re not sure your strategy is on track—or not sure what your company’s social media marketing strategy is —hopefully this post can help. Cross-Platform Social Media Strategy.

7-Step Facebook Marketing Strategy to Dominate 2017

Sprout Social

Your Facebook marketing strategy has to be unique. That’s why we created this Facebook marketing strategy for 2017, which includes seven essential steps to not only get started, but also create an impressive plan. Determine Your Facebook Ads Strategy.

Three Keys to Blueprinting Your Social PR Strategy

Waxing UnLyrical

It was an intense couple of days, but absolutely essential to mapping out and implementing their social PR strategy, which is what we’ve been retained to do. How do they feature in relevant conversations… if at all?

Social Media Metrics and Conversion

Proactive Report

While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick. Conversions. Conversions 8. # of page views.

Overhaul Your Social Media Marketing Strategy with These Basic Approaches

SocialFish

If you were to login to your Twitter account right now, I know I can safely assume that 90% of the messages you’re seeing in your feed are irrelevant to you as everyone is chaotically trying to tell their own story, promoting their own opinions, ideas, newest blog post, etc.

How to Start a Conversation on Social

Simply Measured

We talk a lot about how brands can find and leverage existing conversations on social — but what if you’re trying to start a whole new conversation? Here are five techniques which will help you begin a conversation on social.

10 Surefire Ways To Avoid Looking Like A Twitter NooB

SocMed Sean

You’ve realized that Twitter isn’t just people sharing what they ate for breakfast and that there might be some real value to engaging with the 100 million active users that might give you valuable insights about your products, services, and competitors.

7 Best Social Media Practices To Boost Your Conversions

The Social Media Hat

Social Media 7 Best Social Media Practices To Boost Your Conversions. Without a strategy and some information on how to do this, the likelihood is that they will feel like most of their social posts fly out into the ether somewhere - never to be clicked upon, and therefore never converted.

Forget Your Social Strategy. What’s Your HR Strategy?

Convince & Convert

So, I want to offer up a controversial statement: Stop worrying so much about your social media strategy. Instead, schedule some time with HR and ask them about their strategy. If not, at the very least I’m sure a quick Twitter search will reveal some complaints from employees.

You’re Never Going to Sell Content Strategy

SocialFish

———— Since I’ve been an independent strategist, I’ve talked to many digital agency executives about what I’m doing as part of a conversation about how we might work together. I worked for a digital agency back when content strategy was new.

12 Essential Elements of a Social Media Marketing Strategy

Pamorama

Are Facebook and Twitter their platforms of choice? Make sure to tailor strategies that are unique to each of your social media channels. Get everyone on board with your strategy. What works on Facebook will fall flat on Twitter, and vice versa.

The 32 Best Twitter Marketing Tools

Webbiquity SMM

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s

What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. Twitter is changing the number of times the application can do that from 350 per hour to 60. Twitter prefers you use their website to access it.

3 Simple Tactics for Using Twitter as a Traction Channel

Convince & Convert

Wondering if Twitter could be the marketing tool your business needs? Thinking your company needs a larger Twitter following? If no, then figure out your buyer persona before attempting this strategy. Do I have tracking set up on my website (email conversions, most importantly)?

How To Monitor Your Three Essential Internet Marketing Strategies

Techipedia: Tamar Weinberg

Internet marketing strategies vary depending on the nature of the blog, brand, or business and alter with accordance to their physical and digital size and their particular niche. How To Monitor Your Three Essential Internet Marketing Strategies is a post written by Tamar Weinberg. ].

Capital Campaign Marketing Strategies for the Tech-Savvy

SocialFish

For that to happen, you need to have the right capital campaign marketing plan in place, which should include strategies to attract tech-savvy donors as well as traditional supporters. We’ve compiled a list of five tech-savvy marketing strategies to help you raise more.

Is Twitter in 2017 Even Worth the Trouble?

Convince & Convert

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. Twitter just doesn’t do that these days.

Is Twitter in 2017 Even Worth the Trouble?

Convince & Convert

Would it just be easier to quit Twitter? Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. Twitter just doesn’t do that these days.