Convince & Convert

JANUARY 13, 2011

The obvious potential here is talent recruiting, in both finding potential employees and examining their online social graphs. They can see how connected and networked those people are online and how they make use of the available social channels.

Company 140

Company Conversation Radian6 Social Graph 140

Mindjumpers

NOVEMBER 20, 2012

He predicts that in today’s social media environment, “Context” is what will become the king. Customers form relationships in “the social graph” , from which connections, based on relevance, form the interest graph. And, it is the interest graph where context serves as the future of marketing and customer engagement.

Brands 244

Brands Social Graph Report Groups 244

Proactive Report

AUGUST 29, 2012

One of the factors you should be monitoring is who in your social graph is getting media attention. Perhaps this might be too narrowly focused for everyone, but it is a perfect digital PR tool, since we need to know who in our social graph is getting media coverage and what they’re saying.

Social Graph 75

Social Graph Tools News Influencer 75

Proactive Report

DECEMBER 9, 2014

a digital PR and social media agency helmed by Top 50 Social Media Influcer Sally Falkow, has developed a 10-point social media strategy template that can help any business define, plan and implement their social media programs in 2015. Map the brand’s social graph. Listen to relevant conversations.

Template 111

Template Templates Social Media Strategy 111

Razor Social

DECEMBER 13, 2017

That’s the purpose behind Open Graph protocol. It enables your web pages to become rich objects in the “social graph.” The og:title tag tells Facebook what your page or object is about and how it should be displayed within the social graph. We all know that content with images stands out in newsfeed! UTM Tracking.

Social Media 105

Social Media Social Graph URL Embedding 105

Twist Image

OCTOBER 3, 2013

Whether we like it or not, the great discourse and online conversations are being clouded and polluted with spammy comments. It requires online publishers to allow the conversation to be anywhere and everywhere. online conversation. social graph. social media. social networks. Post it to Facebook?

Comments 102

Comments Social Graph Publishing Curation 102

Proactive Report

DECEMBER 20, 2010

There are now over 200 tools that can help you gather the conversations. Building social graphs has not been part of our PR practice. They need to develop an easy-to-use vocabulary set for understanding data mining and social graphs and communicating about it. What does their social graph look like?

Social Graph 69

Social Graph Analysis Survey Data 69

Laurel Papworth

JULY 5, 2017

Facebook Optimisation (FBO) Developing Content that works with the Facebook Algorithm (FBO) ensuring it is seen and engaged with by Preferred Audience, Lookalike Audience and target Social Graph? Has boosted posts or done basic Self Serve Ads in Ads Manager but would like to know more about Pixel retargeting or Power Editor.

Course 45

Course Facebook Social Graph Hashtag 45

Justin Levy

JULY 30, 2010

If you stop by and comment on a blog, you may extend that conversation and/or let that blogger know that you appreciate their work. Consider though that the conversation will only be seen by that community which is limited by the number of subscribers and the number of visitors to that blog. Both are great. Where it belongs.

Comments 220

Comments Disqus Social Graph Blogger 220

Proactive Report

MAY 8, 2017

a digital PR and social media agency helmed by Top 50 Social Media Influencer Sally Falkow, has developed a 10-point social media strategy template that can help any business define, plan and implement their social media programs in 2017. Map the brand’s social graph. Listen to relevant conversations.

Template 56

Template Templates Social Media Strategy 56

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

Track Real Conversions With Topsy. Topsy allows you to view twitter conversations that are happening all around you. This can be very helpful to find conversations that don’t necessarily include your client – not everyone @s you when they talk about you! Track New Website Links From Social Campaigns.

Social Media 260

Social Media Analytics URL Campaign 260

Audiense

NOVEMBER 1, 2016

Working with Audiense, Adecco Spain built unique audiences based on a range of criteria, including relationships, personalities, social graph and more, for a campaign focused on lead generation. Segmentation for relationships, affinities, conversations and personalities are only available within our Integrated Audience Platform.

Twitter 89

Twitter CPA CPC Social Graph 89

Razor Social

OCTOBER 23, 2018

Basically, you’ll provide Facebook with snippets of code that it can interpret, including: The og:title tag (the title) tells Facebook what your page is about and how it should be displayed within the social graph. The og:image tag lets you specify the URL of an image that will represent your page in the social graph.

Content 94

Content How To Social Graph SEO 94

Small Business Mavericks

MAY 10, 2011

There is a robust conversation going on below the announcement regarding this policy change. Either way, it’s a great opportunity for marketers to increase their social graph and their search presence in one fell swoop. But Quora has recently changed that policy to allow self-promotional answers. Not surprising, it it?

Small Business 156

Small Business Twitter Case Study Press Release 156

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. This can help spot trends, patterns and optimize your social media strategies.

Tools 52

Tools Social Media Sentiment Price 52

Stay N' Alive

SEPTEMBER 2, 2010

Today Apple launched, quite simply , a “Social Network for Music&#. What’s so powerful is that they’re not really trying to create a social network at all. Apple realizes the Social Graph is just a complement to something bigger. Facebook’s is the Social Graph.

Apple 86

Apple Social Networking Social Graph Picasa 86

Buzz Marketing for Technology

JULY 23, 2009

What it means is that your Social Capital will be a very important asset to you. You should spend an hour a day building your profiles, connecting with people, friending more, engaging in more conversations and generally building up your Social Capital. Perhaps even as important as your home.

Social Capital 130

Social Capital Social Graph LinkedIn Social Networking 130

Proactive Report

NOVEMBER 12, 2011

For several years now we’ve been told that at the very least we have to listen to the online conversations. The number of social media monitoring tools has exploded and at last count there were over 200 on the market. Map your brand’s social graph. Find the influencers in each node of the graph.

Trends 103

Trends Social Media Social Graph Analysis 103

Twist Image

SEPTEMBER 2, 2011

If you dig deep into the dynamics of relationships, conversations and engagement on Twitter , you'll quickly discover two camps: Those who will follow back anybody and everybody. online social network. social graph. social life. social media. I follow you. You follow me. Not really. People are not brands.

Tweetdeck 108

Tweetdeck Brands Social Graph HootSuite 108

Proactive Report

DECEMBER 15, 2010

But the result will be a new kind of conversation. And it will be the most exciting conversation business has ever engaged in.”. You have to learn from the conversations and respond appropriately, based on what you learned. Data mining and analyzing social graphs is a new skill for PR, but it is one we absolutely have to master.

Social Graph 99

Social Graph Skills Flickr Data 99

Proactive Report

SEPTEMBER 5, 2012

The Cluetrain Manifesto said markets are conversations. Know who is in your social graph and where they go to get trusted information. Provide them with content that will spark positive conversation and sharing. Identify your brand evangelists and nurture them.

Reputation 90

Reputation Sample Samples Social Graph 90

Proactive Report

SEPTEMBER 4, 2012

If you are mapping your social graph , and you should be, this app can be helpful in understanding your Facebook friends. Try it out>> Social Dashboard Focused on Trends. Bottlenose is a new social dashboard now in public beta. An App to Analyze Facebook Friends. Posted by Sally Falkow. Follow me on Twitter.

Tools 58

Tools Social Graph Trends Report 58

Twist Image

JULY 16, 2011

When I ask my connections in other online social networking sites what they like about Google + that's currently not happening in places like my Blog, LinkedIn , Facebook, Twitter, etc. the most common response is the ability to segment the social graph (Google + calls them, "circles"). anti-social network.

Social Networking 106

Social Networking Social Graph Privacy Advertising 106

Proactive Report

DECEMBER 24, 2010

What you can do to socilize your email content: Use a tool like Flowtown that uncovers the social graph of the people on your email list. Connect to the social network/s that most of your list members belong to. Monitor the social conversation and engage. Add share this buttons on every email.

Trends 85

Trends Engagement Press Release Social Graph 85

Proactive Report

JANUARY 5, 2011

Back in 2000 a little book was published that predicted the rise of what is now called social media. In Chapter Four, Markets are Conversations , Doc Searls describes PR’s role in this new conversational world: “They aren’t censors, they’re the company’s best conversationalists.

Social Media 76

Social Media Social Graph Survey Conversation 76

Proactive Report

JUNE 4, 2014

It’s also not 100% accurate and reliable, because the minute someone knows they’re being surveyed they are no longer in a natural, genuine conversation about your products or your industry. On social media we happily bare our souls, so social intelligence is there for the taking.

Social Graph 49

Social Graph Survey Research Social Media 49

Laurel Papworth

JANUARY 23, 2017

Facebook Optimisation (FBO) Developing Content that works with the Facebook Algorithm (FBO) ensuring it is seen and engaged with by Preferred Audience, Lookalike Audience and target Social Graph? Has boosted posts or done basic Self Serve Ads in Ads Manager but would like to know more about Pixel retargeting or Power Editor.

Course 40

Course Facebook Social Graph URL 40

Twist Image

JANUARY 17, 2012

While it may still be possible to optimize your way to the top of Google's search results, the social layer is where all credibility and interest resides for the consumer. Beyond that, it would also be wise to start sharing things in Google+ (Blog posts, interesting links, ideas, conversations, etc.). online social networking.

Picasa 102

Picasa Google Facebook Social Graph 102

Convince & Convert

FEBRUARY 3, 2016

The other day, my co-worker Phil Renaud and I were in an animated conversation when I noticed we had matching wristbands. If you are a fellow “Fitbitter,” you’ll understand why the conversation quickly turned to “OMG, let’s compare sleep patterns.” It’s been three months, and Fitbit and I are still going strong.

Content 60

Content How To Marketing Case Study 60

Proactive Report

OCTOBER 30, 2011

Some companies are not even listening: In Europe just under a third of companies have implemented monitoring and analysis of the social media conversations. Social Media Governance 2011 ) In the US 55 percent use search alerts , but only 16 percent are using a social media monitoring tool. And they will tell others.

Social Media 95

Social Media Retail Airlines Social Graph 95

Proactive Report

AUGUST 15, 2009

Our social graph will be part of all our online activity – whether we’re shopping, traveling or searching. Similar to the way Amazon personalizes our experience, our social graph, and reviews from people we know and trust, will be incorporated into search results. Integrate social into your website now.

Social Media 53

Social Media Social Graph Engineering Travel 53

Koka Sexton

MARCH 19, 2012

If your sales people are not actively listening to their territory for questions and conversations about their industry they are missing opportunities. Building a social business. The social business is larger than setting up social collaboration tools into your CRM so you can post updates to a group of employees.

Press Release 96

Press Release Skills Yammer Social Networking 96

Justin Levy

JULY 14, 2009

This post is a collaboration between Mashable’s Summer of Social Good charitable fundraiser and Max Gladwell ‘s “10 Ways&# series. Social media is about connecting people and providing the tools necessary to have a conversation. The post is being simultaneously published across more than 100 blogs.

Social Media 100

Social Media MySpace Widget Flickr 100

Proactive Report

AUGUST 15, 2009

Our social graph will be part of all our online activity – whether we’re shopping, traveling or searching. Similar to the way Amazon personalizes our experience, our social graph, and reviews from people we know and trust, will be incorporated into search results. Integrate social into your website now.

Social Media 49

Social Media Social Graph Engineering Travel 49

Net-Savvy Executive

SEPTEMBER 23, 2010

Social network analysis has been a part of social media analysis ( not the same thing ) for a long time, but it hasn't been central to the social media discussion lately. Follower/following Twitter follow connections are probably weaker than other social network connections, but these connections are mostly public.

Analysis 70

Analysis Social Networking Social Media Social Graph 70

Little Web Giants

NOVEMBER 4, 2014

These apps interact with the Graph API , which feeds data to and reads data from Facebook’s social graph. For developers to integrate their webpages into the social graph, they use the Open Graph protocol. Conversion Tracking. Conversion Tracking. Website Conversions : 1,200 x 628 pixels.

Social Media 47

Social Media Facebook Marketing CPM 47

Firebelly

JANUARY 29, 2010

Friendsourcing: Search Gone Social By Eric Swayne What brands say and do in social media has an increasingly direct effect on how they will appear in search engines, both in search results position and in description. Have a great weekend everyone!

Marketing 100

Marketing Feed Reader Paid Search SMS 100