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Social Media Success Starts with Listening

Webbiquity SMM

Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Subscribe to their RSS feeds in a reader. Contribute to the conversation. Find out who’s talking. Follow them on Twitter. Join the same LinkedIn groups. Retweet them.

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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

This category can also include metrics like blog visitors and RSS / email subscribers. Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony. Tweet This!

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5 Social Media Tools for PR Professionals

Proactive Report

RSS feeds are the blood vessels of the social web. Monitoring conversations: It is essential to have a good tool that can help you keep track of what is being said online. You can do this manually with RSS technology. And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing.

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Essential tools for influencer marketing

Socialmedia.biz

I invite everyone, I just make sure I am very careful to make sure that I segregate my client-included and client-focused conversation from the team-only discussions. So, we try to optimize our landing pages for Search, and GSC/GWT really helps us with that, especially since we don’t have the built in benefit of RSS, ATOM, or Sitemaps.