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PR needs to Focus on Conversations

Buzz Marketing for Technology

What they need to sell to upper management is not the notion of targeting certain blogs (I know I get tons of emails every day asking to cover a certain story – which by the way is the wrong approach) – it’s the notion of being part of conversations! Submit this to Netvibes. Email this to a friend? Share this on Facebook.

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Tips on How PR Pros Can Create Social Media Success

Mindjumpers

They go as follows: Be alert and join conversations. Here, Twitter is an effective tool to connect with people following certain hashtags to engage in conversation with the online tribe. Therefore, it can be a good idea to use a blog aggregation tool such as Netvibes to create a dashboard of relevant content sources.

Netvibes 218
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Smart PR People are Using SmartTags

Proactive Report

Adding Smart Tags to the data and then filtering the conversations based on your tags can help you decipher the trends, sentiment and competitive intelligence you need to plan your content and social media activities. try something like the new NetVibes for business dashboard. Join the conversation on the Facebook Page.

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Social Media Tips from Professor Jonathan Taplin

Proactive Report

I’ve been working with a couple of monitoring tools, as well as with some developers who are researching new ideas in language and monitoring of conversations, so I know that his statement is correct. Then upgrade to a tool like Sysomos, Radian 6 or Ecairn Conversation.

Sysomos 87
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Social Media ROI

Proactive Report

“Many companies have yet to capitalize on social media’s ability to not only listen to customers, but analyze conversations and turn the information into bottom-line benefit.&#. Start with Google alerts and a NetVibes dashboard or Social Mention, for goodness sake). If you do nothing else, listen and learn).

ROI 87
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Listening Tools

Proactive Report

Another tool you can use to make a great dashboard is NetVibes. There are other free tools that can help you listen to conversations. You can set up a dashboard using something as simple as an iGoogle page. You can see how to do this in this short video. Here is a video on how to set it up. Watch the video of how to do this.

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50 of the Most Dependable Web Resources for University Students | Educhoices.org

Buzz Marketing for Technology

Netvibes - This alternative to traditional web portals is perfect for students who want to get all of the information they search for on a daily basis on one web page. Some of the things you can assemble on Netvibes include favorite email accounts, blogs, search engines, instant messengers, social networks and podcasts.

Resources 236