Dave Fleet

JULY 5, 2010

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Lithium Technologies. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Acquired by. Jive Software. January 2010. April 2010.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Proactive Report

JUNE 4, 2010

On Wednesday morning a group of people interested enough in social media to brave the LA traffic gathered at the W in Westwood for the Visible Technologies Social Media Readiness breaskfast. Kolsky was a Gartner analyst and now does work on social CRM and strategy. It’s about the conversation.

Training 69

Training Social Media Visible Technologies Social CRM 69

Net-Savvy Executive

MARCH 30, 2011

The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management. Converseon blurs the lines that divide research, creative marketing, and management consulting services. Nobody else does the one-stop social media shop like they do.

Radian6 85

Radian6 Cymfony Alterian Jive 85

Buzz Marketing for Technology

FEBRUARY 9, 2011

Having been in professional services marketing long enough I thought I would use the classic 2×2 graphic to explain the findings visually. Disclaimer – these are my opinions formed by my conversations with these firms). Which sounded like Social CRM meets Systems Integration company to me. So lets dig in!

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275