Techipedia: Tamar Weinberg

MAY 18, 2010

Social media gives businesses on small budgets the ability to find out what people are saying about them (and others) in their industry, without paying large sums on market research. In every industry, there are existing conversations going on. It tells you what they like …and what they don’t like.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Convince & Convert

JULY 23, 2012

Sports talk radio hosts are quicker to have conversations with their listeners via Twitter than email. The newspaper industry has been slow to adapt to the social web, hence their major decline in readership. ESPN’s SportsNation is a television program that features viral sports video and interactive public polling.

Sports 133

Sports Social Media comScore Tweetdeck 133

Proactive Report

NOVEMBER 12, 2010

Not quite what I would call an active Twitter account, being that it is a real-time microblogging service.) The industries most strongly represented among Fortune 500 Twitter accounts were. These are also the three top industries using Facebook. Only half of those F500 get the conversation and social idea. insurance (20).

Social Media 74

Social Media Engagement Microblogging Insurance 74

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Every industry can benefit from social media. To determine returns, we’re forced to think in industries. High Return Industries These industries tend to see high returns in social media marketing, quickly.

Social Media 164

Social Media Yahoo Discount Training 164

The Marketing Blog

DECEMBER 22, 2008

In addition, I’ve started using the microblogging utility ‘ Twitter ‘ a little bit more. May be someday, I would like to evangelize with my thoughts on the difference between the purpose of twitter & blog, provided I am able to add value to the already existing conversations on this topic.

Social Media 100

Social Media Web 2.0 Startup Flickr 100

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

He also posts on their blog where he focusses on covering new hardware releases in the print industry. Social Media is all about how effectively you build conversation and become part of an ongoing conversation. When he isn’t writing guest posts, James analyses and reviews printer hardware and accessories.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Because of this, I believe the influencers in any niche should be the people who are the most passionate about their industry doing well. It’s awesome people can promote knowing trick in the book about facebook and twitter, but do they know how to read the subtext of a situation and really get in someones world in a conversation.

Social Media 229

Social Media Influencer MySpace Consultant 229

Buzz Marketing for Technology

JUNE 27, 2008

The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Microblogging. B2B Vertical Search: Enabling Information Discovery and Decision Making for an Industry Communityâ?? - A Webcast with McGraw-Hill/Platts and the Industry Analysts at Outsell - June 17 at 11 a.m. Lee Lefever.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change merely starts with Twitter; the conversations are then moved offline and interested parties are sent the phone number to the organization’s headquarters so that they can discuss how to help with one of the staff members in terms of getting involved to make a difference. But Twitter is the tip of the iceberg.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes.

Apple 154

Apple Twitter Forums Policies 154

Diva Marketing Blog

DECEMBER 8, 2008

However, without a plan social media is but a cool conversation topic at your next cocktail party and not a business decision. Google Alerts - While more internet marketing than social media, creating Google Alerts provides you with a free way to keep tabs on the pulse of your industry.

Social Media 40

Social Media Committee Microblogging Small Business 40

Techipedia: Tamar Weinberg

JANUARY 12, 2010

To answer some questions, Industry connections are those I know through the search industry (primarily) but I have not yet met in person. Industry colleagues are those I have met in person (typically in a casual atmosphere or at conferences). LinkedIn is a industry tool. It comes with my social media maturity , I suppose.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

DECEMBER 9, 2007

Every conversation shifted to Twitter, as folks recognized that they can brand themselves and their businesses through a Twitter identity. First, some educational takeaways: Social media is the “new&# medium for businesses to communicate with consumers in a way that is interesting to them.

Yahoo 100

Yahoo Conference Digg MySpace 100

Social Media Network Marketing

MAY 29, 2010

Define ROI and success benchmarks and methods to ensure business objectives are met through social media engagement Understand how to implement digital strategies in a marketing environment, knowing the parameters and KPIs that are unique to certain industries/clients. Have been sharing a lot on my Blog, Facebook, LinkedIn and Twitter.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

MARCH 31, 2008

I started writing for some of my favorite blogs in the industries and topics I’m most passionate about. I went to the West Coast for the first time to attend search engine conferences, with trips to Seattle, San Jose (twice!), and Las Vegas.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Techipedia: Tamar Weinberg

AUGUST 27, 2008

All three sites at the centerr of this analysis sit within the online marketing and search industry. Conversely, with a slightly more generic subject matter (and the occasional gag post), Online Marketing Banter seems to be a little more popular with Stumblers. Professional content probably isn’t a priority.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Everything is multi: multi-screens, multi-channeled, multi-conversations, and multitasking. Young people of the new WWW generation snuck in whenever, wherever, and on whatever they like. Crucially, their expectations have changed.

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# They set the trends for the industry. Part of this, for him, revolves around being approachable and building up relationships privately via direct messages or on the Twitter stream. However, things have changed.

Hotels 245

Hotels Social Media Communities Discount 245

Webbiquity SMM

JANUARY 2, 2018

. “Dying” may be too strong a word, but the microblogging social network is clearly struggling. As the year draws to a close I’m seeing further evidence that conversations in the twittersphere are drying up too.” Did I miss it?” Use Tools and Automation Carefully.

Twitter 186

Twitter Paper.li B2B Microblogging 186

Later

MARCH 31, 2020

Captions are a great opportunity to spark conversation and start forming meaningful connections with your community. My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! View this post on Instagram. 5 ways to master….

Influencer 86

Influencer Instagram Tips Microblogging 86

Techipedia: Tamar Weinberg

JUNE 3, 2010

If you’re not following the conversation regularly, your customers might just flock to your competitors instead. But good point… I guess if I wanted to poke fun at some of the folks in the industry, I’d have considered including that. You need to consistently work at building relationships and not let them be.

Social Media 221

Social Media Marketing Digg Consultant 221

Webbiquity SMM

SEPTEMBER 30, 2010

Microblogging sites (e.g. Position the company as an industry thought leader? A single-location restaurant or small retailer operates in a much different realm than a large public company or an organization in a heavily regulated industry such as health care or financial services. LinkedIn, Facebook, Plaxo, Hi5, etc.).

Policies 180

Policies Social Media Guidelines Plaxo 180

Later

MARCH 31, 2020

Captions are a great opportunity to spark conversation and start forming meaningful connections with your community. My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! View this post on Instagram. 5 ways to master….

Influencer 66

Influencer Instagram Tips Microblogging 66

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. No matter what industry you’re in – get to know the people in your industry. Who are the heavy hitters? Who are the influencers?

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Now consider your industry. I’m sure the internet marketing industry isn’t alone in this regard. In due time, that started to change as I built face-to-face relationships with co-workers and then started building friendships in the industry. My industry (internet marketing/blogging) connections (who are 99.7%

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Buffer Social

OCTOBER 25, 2018

But note that the Facebook algorithm prioritizes content that sparks conversations and meaningful interactions between people, especially those from family and friends. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more. Tumblr – 642 million MUVs.

Sites 111

Sites Social Media Brands Tumblr 111

Janet Fouts

DECEMBER 30, 2011

Is your messaging getting derailed by cool cats and hip conversation? Use a tool like NutshellMail to see a summary of your conversations on a regular basis.What do you talk about most? If you use microblogs think of a theme for what you want to talk about and schedule some conversation starters. Check the mirror.

HootSuite 123

HootSuite Bookmarklet Microblogging Forums 123

Webbiquity SMM

OCTOBER 27, 2010

It’s about engaging with customers, prospects, industry press, analysts, bloggers and other key influencers to increase the amount of positive conversation about your company, product or service. Microblogging (i.e., Social media is more like a PR activity than marketing or advertising. Open, public social networks (e.g.,

B2B 175

B2B Social Media Marketing Microblogging 175

Social Media Strategery

DECEMBER 18, 2012

Way back in 2008, microblogging and enterprise collaboration platform Yammer launched at TechCrunch50. ″ has evolved from fringe buzzword to an massive industry. Senior leadership pays closer attention to the conversations that occur, exposing some of the more frivolous discussions that may take place.

Yammer 116

Yammer Communities Collaboration Microblogging 116

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. It’s really not that hard! It just requires a small shift in mindset. So what are they to do?

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 31, 2011

As adoption skyrockets, marketers are striving to optimize their use of the world’s most popular microblogging platform. Active interacting with others, engaging in conversations, and linking to valuable content.&#. And that leads to questions, like: What are the best ways to attract more (relevant) followers?

Tools 193

Tools Twitter Tips Hubspot 193

Techipedia: Tamar Weinberg

MARCH 12, 2009

If you are not tapping into the online message boards for your own industry or niche, you’re not doing a thorough job at monitoring the successes or failures of your product. You are missing out on tremendous opportunity for growth and performance of competitive analysis.

Brands 133

Brands Message Boards Travel Forums 133

Webbiquity SMM

OCTOBER 5, 2010

In other words, the 14 million odd people who regularly go on Twitter (as opposed to the 95 million that have signed up), are already active in social media, know how to make things happen and to create noise – good or bad – online, and take conversations elsewhere, be that to blogs, forums, other social networks, or even the mainstream media.&#.

Tools 207

Tools Twitter Tips Statistics 207

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

To know people in my industry, but to talk about real life, humorous stuff 2. To know other interesting people outside of my industry who share interesting details about themselves 3. Start conversing with the people you want to have follow you, and do it consistently. Here’s what I really want out of Twitter: 1.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JULY 27, 2009

I don’t necessarily expect to meet with those folks immediately; often, these powerful relationships are formed online, and I then try to learn what I can about the blogger himself/herself and follow up, normally at a conference or industry event. I really try to get to know these people who I converse with online.

Yahoo 154

Yahoo StumbleUpon MySpace Meeting 154

Techipedia: Tamar Weinberg

JULY 8, 2008

The scope of marketing needs to be broadened in view of the new dynamics that have employees, customers and prospects engaged in conversations – horizontally, peer to peer, in some cases even in co-opetition situations. Some communities are very open to marketers being there and contributing to the conversation.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 29, 2010

Better yet, let’s just chat at an upcoming industry event instead of scheduling a dedicated meeting. I explicitly had this conversation with this guy this morning… and I got the sense that he was overly generous. It usually ends the conversation right there. Yet people always ask!) I love your execution.

Products 267

Products Consultant Price Social Media 267