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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. What is social media intelligence?

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How to Effectively Leverage Your Social Media Content Offline

Likeable

So, what exactly is the key when it comes to transforming social media content into something that can exist (and make strategic sense!) Keep reading to find out a few ways to give your brand’s social content new life. Want to learn more about how your brand can leverage its social content offline? At Events.

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Why Personalization is the Next Big Opportunity in Social Media Marketing

Buffer Social

Social media marketers are always looking to uncover the “next big thing”, and as we head into 2019 personalized social media engagement is becoming the latest must-have strategy for businesses of all sizes. And this applies to social media too.

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5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

Why should you bother creating your own hashtag campaign ? A good hashtag can redefine your online brand identity, provide you with new ways to interact with your customers and help you promote product and services to new audience segments. Right: Screenshot from the Starwood Hotels website.

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Free Social Media Strategy Template For 2023 [+ 5 Brand Examples]

Keyhole.co

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Download our free social media strategy template to help develop a plan with more ease and speed. Altering existing strategies can be difficult, too. Identify: One or Two Primary Audiences.

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Future of Brand Experiences: Join #GetRealChat Conversation Live From #AdobeSummit March 23

Pam Moore

On Wednesday, March 23rd, starting at 3pm pt / 4pm mt / 5pm ct / 6pm et we will be hosting #GetRealChat live from the Venetian hotel and event center in Las Vegas. The topic of conversation is “The future of brand experience.” Join the Conversation. Join Conversation: Live Twitter Chat . GetRealChat.

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The Top 5 Social Media Tools in 2020

Pixlee

Social media tools help marketers and creators get the most out of social platforms. The right social media tools in 2020 help improve your reach and engagement, but also create valuable moments of community and conversation. More than half of all brand discovery ( 52% ) is happening in public social feeds.