Buzz Marketing for Technology

OCTOBER 14, 2008

cartoon heart on learning to listen: how pr can join the social media conversation. 5 reasons that there is value in providing the link » 3 types of blog: closed, conduit and participant in the conversation. Tomorrow Ill be giving a presentation about blogging to a group of radio producers and executives.

Types 113

Types Conversation Badge Journal 113

yMarketingMatters

OCTOBER 4, 2013

One of the most powerful features of Linkedin is “Linkedin Groups” which provide a place for professionals in the same industry or with similar interests to start and participate in a discussion within a Group. Groups can have a hundred to thousands of members, so the exposure is significant.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

Webbiquity SMM

MARCH 30, 2012

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). Find relevant groups on Facebook and LinkedIn. Facebook / LinkedIn / Google Plus metrics (i.e.

Vocus 184

Vocus Alltop Message Boards Klout 184

Buzz Marketing for Technology

JULY 7, 2008

So, don’t get paralyzed by the cross group challenges - move it forward and determine where the opportunities to improve customer experience are for what “you control&# and drive progress there - then fan out with your early successes. On June 29th, 2008, Jumping into the conversation? Go join that! Popularity: 17% [ ?

Communities 117

Communities Groups Groups Social Media 117

Mindjumpers

DECEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation. Why do people share content?

Content 213

Content Social Bookmarking Press Release Research 213

Harp Interactive

OCTOBER 9, 2009

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Here’s a list of 50 ideas (in no particular order) to help move the conversation along. .

Social Media 232

Social Media Press Release Marketing Widget 232

Webbiquity SMM

NOVEMBER 16, 2010

Join the same LinkedIn groups. Tag them on social bookmarking sites. Contribute to the conversation. Focus on being social, and on being an industry resource. With this foundation in place, the conversation can naturally turn a bit more commercial (though still not “hard sell&# ). Retweet them.

SM2 189

SM2 Alterian Social Media Influencer 189

Bill Hartzer

APRIL 13, 2012

This unique and now patented capability allows companies to discover the entire competitive landscape for a group of keywords, what percentage of the keywords in the group they rank for, and the number of keywords for which they rank.

SEO 98

SEO Construction Social Bookmarking System 98

Saying It Social

JUNE 3, 2010

Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation. Increase your search engine rankings: Social media profiles (especially those on Twitter , Facebook , and LinkedIn ) frequently rank highly with major search engines. I’m definitely going to bookmark you!

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Proactive Report

MARCH 20, 2010

Companies involved in BtoB sales need to implement a social media strategy along with other marketing and sales tactics. 48% followed industry conversations on topic. 44% conducted anonymous research of a select group of vendors. 37% posted questions on social networking sites looking for suggestions/feedback.

Buy 105

Buy Social Media Social Bookmarking Comparison 105

Akamai Marketing

FEBRUARY 22, 2011

I think, at least initially, its a good way to keep fresh conversations going; particularly if you are a business new to the social sphere, you should consider each new follow an opportunity to create engagement. I’m pretty much on #teamfollow, which means if you follow me, I follow you.

Tools 163

Tools Klout Policies HootSuite 163

Kikolani

SEPTEMBER 8, 2010

Social media has revolutionised how we search for our content. Google is still very powerful, people read blogs, watch YouTube, use Twitter and social bookmarking sites to find their content. In addition, social media has given “power to the people&# where everyone can create news. We all love freebies.

Social Media 104

Social Media Ping.fm Discount Social Bookmarking 104

Buzz Marketing for Technology

OCTOBER 13, 2008

For many social media first-timers, that can be one of the biggest challenges: how to get the conversation going. It moves the ball forward in terms of drawing people into the larger enterprise conversation. In Connectbeam, one can simply re-share a bookmark from one Group to another, including attribution in the comments field.

Social Bookmarking 109

Social Bookmarking Wiki Applications Web 2.0 109

Webbiquity SMM

NOVEMBER 2, 2010

Explain your goals and establish clear guidelines for any mention of the company on social media sites. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. These real conversations also produce some of your most loyal fans and greatest evangelists.&#.

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

MAY 18, 2010

surveys, focus groups, test marketing) often spend millions to locate their target markets. Establishing a social media strategy will help you see where potential customers are hanging out. In every industry, there are existing conversations going on. Or has it been around awhile but hasn’t been using social media?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Firebelly

JANUARY 14, 2010

Below are 4 ways you can celebrate his legacy with social media. Flickr : There is a great Flickr group called MLK BLVD that contains images of Martin Luther King, Jr. Details have been updated for 2010. Martin Luther King, Jr. Day is Monday, January 18. Boulevards from across the country. It makes for an interesting tribute.

Social Media 118

Social Media Syndication Flickr Paid Search 118

Diva Marketing Blog

NOVEMBER 13, 2009

Spent the last 2 days at social media events in Atlanta. Blogwell, complements of Gaspedal, and Atlanta Interactive Marketing, sponsored by an alphabet soup of Atlanta marketing groups: AiMA, AMA, AAC, BMA, PMA. I had the opportunity to see work from some big brands in a space that we mash-up and simply call "social media.".

Advertising 66

Advertising Campaign Social Media Social Bookmarking 66

Proactive Report

SEPTEMBER 26, 2011

Diigo is a free social bookmarking tool that makes it easy to share content and facilitate conversations around that content. There are three main areas of the site: My Library, My Network and My Groups. You can create a group and invite people to join. What is Diigo?

Social Media 89

Social Media Tools Press Release Blogger 89

Firebelly

JUNE 11, 2010

Group lists top five social media risks for businesses By Sharon Gaudin As businesses increasingly try to figure out how to use social networking tools in the enterprise, an IT governance group has released a ranking of the top five risks social media poses to companies.

Social Media 100

Social Media News Paid Search Microblogging 100

Firebelly

OCTOBER 21, 2009

It’s about personal expression, identity, consumerism, and sustainability.Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world’s most influential product designers, and looks at how the things they make impact our lives.

Film 100

Film Embedding Paid Search SMS 100

Firebelly

FEBRUARY 2, 2010

Many Super Bowl ads this year will try to make the most out of their valuable ad time by directing people to a Facebook Page or YouTube channel where they can "continue the conversation." One large company is even forgoing all Super Bowl ad spending in favor of online marketing efforts exclusively.

Social Media 100

Social Media Paid Search URL SMS 100

Kikolani

OCTOBER 13, 2010

Top 100+ Link Building Resources – A huge collection of link building blogs, forums, groups, Twitterers, videos, and more. Top 25 Social Media Keyword Search Tools and Engines – Keep up with the latest conversation in your niche with these social search engines. Blogging and Social Media Goals for 2010.

SEO 147

SEO Social Media Postrank Blogosphere 147

Saying It Social

MAY 1, 2010

After you’ve published your blog, you should post it on your Facebook Business Page , tweet it on Twitter , share it on LinkedIn , bookmark it on social bookmarking sites, and post it on document sharing sites. Remember, social networking is about a two-way conversation. What obstacles stand in your way?”

How To 132

How To Google Reader Social Networking Ping.fm 132

Bare Feet Studios

JULY 25, 2011

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. Hash tag conversations.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Webbiquity SMM

JANUARY 24, 2011

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. JustUnfollow. DialogFeed. ** 5 Stars.

Tools 206

Tools Social Media Lithium Sysomos 206

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Firebelly

FEBRUARY 26, 2010

By Jack Neff In the digital world, a small group of people can be all it takes to create a PR nightmare. Social media might be all about big numbers, but in a surprising number of marketing mishaps, a relatively small handful of people were the sparks that turned into online brushfires. Can One Bad Tweet Taint Your Brand Forever?

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

JANUARY 15, 2010

Digitalia | Indianapolis Social Media Marketing « 4 Ways To Celebrate MLK Day With Social Media | Main | Youtube Tuesday: ESCP Europe Human Experience » January 15, 2010 Social Media Weekly Roundup 1/11-1/15 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Josh S Peters

NOVEMBER 23, 2009

The second big advantage is in the social aspect, people share info, products, and more with their friends and family, so having a good presence online will help increase your visibility. Before you start a Social Media Awareness Campaign Listen and then… Set. After you’ve found these people join their conversations.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Buzz Marketing for Technology

OCTOBER 4, 2008

OK as far as it goes, but so NOT getting to the real opportunities.Blogs are a conversation between the blogger and him/herself (a form of reflection) and between the blogger and his/her readers. Liveblogging forced me to listen more carefully to the presenters and the conversations that took place.

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

JUNE 27, 2008

Also, since Yahoo acquired del.icio.us, my guess is that MyWeb is the way Yahoo will be going since it is already integrated with other aspects of their social bookmarking. Also, I dont expect Yahoo to go away soon, where Im a bit concerned about some of the other social bookmarking, tagging tools. Do you not have a blog?

Web 2.0 122

Web 2.0 Research Tools Wiki 122

Buzz Marketing for Technology

JULY 28, 2008

He also wrote " Blogging The Market - How weblogs are turning corporate machines into real conversations " several years ago, more of a cri du coeur at a time when blogging was still fresh and (perhaps) innocent. Share: These icons link to social bookmarking sites where readers can share and discover new web pages.

Organization 100

Organization Review Web 2.0 Tools 100

Buzz Marketing for Technology

OCTOBER 16, 2008

On the Work Literacy Ning , the group is looking at blogs this week. Blogs tend to have a more formal written structure (and those who use it educationally often require a formal tone to the writing) and is much less socially bound (such as a social network like Facebook). skip to main | skip to sidebar. Connecting 2 the World.

Web 2.0 100

Web 2.0 Skills Education Social Networking 100

Buzz Marketing for Technology

JUNE 27, 2008

We may be information omnivores (something I think might be indigenous to the culture of early adoption), but the next wave of social media users ( the early majority ) are less adventurous in their information-gathering strategies and more pragmatic about what they consume. I couldnt take the resistance. Comments (3). |. TrackBack (0).

Project 234

Project Web 2.0 Wiki Flickr 234

Akamai Marketing

FEBRUARY 3, 2011

Determine who you’ll be talking to in social media; current customers, potential customers, people who don’t know you? Once you know WHO, then you can decide HOW (platform) and WHY (content) you’ll be conversing with them. Be prepared to test the market, and don’t be afraid to fail.

Social Media 138

Social Media Klout Policies Consultant 138

ProBlogger

NOVEMBER 9, 2014

Let’s look at the five most important content marketing metrics to keep an eye on and how they can help double your conversions. Through content marketing, you have many different types of desired results like profit, traffic, social media buzz, subscribers or even advertising conversions. Desired Results. Production.

Analytics 51

Analytics Blogger Content Marketing 51

Social Media Strategery

NOVEMBER 30, 2008

His second point got me me thinking about what I’m going to write about now – in what ways can the government use social media to make a difference in their day, TODAY? What are those things that they can do with very little effort where they can start see the value in social media?

Gov 2.0 56

Gov 2.0 Web 2.0 Social Media Wiki 56