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How I Am Finding Value Using Foursquare

Justin Levy

As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym. When I arrived home and took Sasha for her morning walk, I began evaluating how I am currently using Foursquare. I realized that I use Foursquare for three main purposes these days: Fitness. The gamification aspect of Foursquare was fun. Using Foursquare while on vacation allows me to track and remember memories.

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Foursquare in Context

Social Media Marketing

If you're a regular user of services like Twitter or Foursquare , you've undoubtedly been met with skeptics and naysayers who wonder aloud, "Why would I want to tell anyone what I'm having for lunch?" Fair enough, but the inquisitors fail to take into account the all-important factor in any conversation, whether it's in person or online: context. could have two very different meanings, depending on the the rest of the conversation surrounding it. Video foursquare

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How I Am Finding Value Using Foursquare

Justin Levy

As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym. When I arrived home and took Sasha for her morning walk, I began evaluating how I am currently using Foursquare. I realized that I use Foursquare for three main purposes these days: Fitness. The gamification aspect of Foursquare was fun. Using Foursquare while on vacation allows me to track and remember memories.

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Foursquare Driving Media Paranoia Fun Fest

Socialized

Mainstream media are having a field day scaring consumers into thinking that criminals are preying on users of social networks that disclose their geographic locations. The idea is that you “check in&# with a service like Brightkite or Foursquare , letting your friends know you are at a restaurant, the office, the gym, etc., “God damn Foursquare! You shouldn’t be on Foursquare!&#.

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Ad Opportunities on Twitter, Foursquare and Tumblr

Mindjumpers

In this post, we look at the ad opportunities on Twitter, Foursquare and Tumblr, beginning with Twitter that offers three different ad products. Promoted Trends can be used to drive even more conversation and interest around a brand or product. Thereby, a Promoted Trend can gain great exposure, making users participate in and share the conversation. Foursquare. To learn more about Foursquare’s Promoted Updates, sign up here.

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Foursquare - HBO Tie-Up is Brilliant

Social Media Marketing

Already a pop culture phenomenon, HBO''s Game of Thrones has been a runaway success online, with more memes than you can swing a sword at and online conversations (particularly on Twitter) that accompany or follow episodes. But the latest iteration is pure genius on the part of HBO and Foursquare. foursquare Marketing #GameofCones is coming. And our prediction is that it''s going to be huge.

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Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Foursquare. In bid for ad revenue, Foursquare opens up home screen to big brands – brands that don’t have a brick-and-mortar location can now advertise on Foursquare’s home screen; MasterCard is the first to do so (AdAge). Any social media updates that we missed?

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On Social Media Bullies

Waxing UnLyrical

Have you come across a social media bully lately? And I’ve thought a lot about this before deciding that, in essence, people who behave like this are social media bullies. You might quite reasonably ask, “What’s the difference between a social media bully and the right to one’s own, albeit differing, opinion?&#. Community conversations led to one of my favorite posts yet (and, I think, yours) on social media barfshiners.

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Ignore Foursquare at Your Peril - An Analysis of Potential.

Convince & Convert

Now, I’m not suggesting Foursquare will ever approach Twitter’s level of ubiquity, much less Facebook’s. Because Foursquare makes very little sense unless you’re in a physical location like a store, restaurant, etc. But, if you are a business with a physical location (or you have clients that fit that bill) you need to pay attention to how Foursquare and geo-location can help you – and it can. Foursquare and Gowalla are evolving quickly.

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Seven Social Media Insights on CES

Dave Fleet

Now that I’ve had a few days to decompress, I thought I’d do something slightly different and provide a few insights from a social perspective. CES is not a social media conference (duh). While those social-focused conferences are fertile ground when it comes to social media programs, CES is full of salespeople and executives who, generally speaking, are less socially-savvy than conferences in the social media bubble.

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

When did I become the guy who gets tired of social media? How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? I'm not suggesting that I'm no longer excited about social media. I'm not suggesting that social media is dead (imagine that link bait, though).

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The Best Five Social Media Websites For Meaningful Comments

Small Business Mavericks

There are other sites where comments reach a more meaningful level, and often lead to much deeper conversations. The best sites for meaningful comments include: LinkedIn – if you are looking for indepth conversations on particular topics then it’s hard to go past LinkedIn. Although a more B2B social media site, it can be a great resource for gathering new information, solving problems, and sharing solutions.

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Even if you’ve decided you have the budget for social media, where do you focus? Example Social Media / Online Marketing Strategies Based on Industry.

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Social Media Isn’t About The Numbers! Or Is It?

SocMed Sean

Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. Heaven knows that it doesn’t tell you whether you’re engaging in social media properly. In his 10,000 tweets, did he actually ever contribute to the conversation?

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Think Twice About Automating Your Social Media Efforts

SocMed Sean

I recently participate in an Twitter chat where the conversation turned to whether or not it’s a good idea to automate social media activities. The conversation primarily revolved around whether the “always on” nature of sites like Twitter require that you tweet 24 hours a day, since your followers aren’t necessarily in the same time zone. Do you automate your social media activities?

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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today. I will be following up with an in-depth detailed blog about each social media channel in the coming weeks. Sorry it’s a little long, but I hope this will help you… A few tips: Tip #1: Look into each social media channel and determine which will work best for your business. Foursquare.

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4 Tools to Streamline Your Social Media Outreach

Idaconcpts

Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. With all that pressure to be interesting and spark conversations, it can seem overwhelming to utilize so many different platforms. What social aggregators have you used?

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. My thoughts on 18 different topics, with some social media humor sprinkled in. Social media takes time and energy. 3) Social media is about people.

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9 Tools to Improve Social Media Productivity

Convince & Convert

Do you find that the daily demands of social media promotion are increasing? Our time is our most precious asset and social media is great at eating into it! Here are 9 social media tools that will help you save time and improve your productivity. To be effective on social media you need to engage with people, build strong relationships, and then continue to nurture and maintain those relationships. Ian Cleary is the social media tools guy.

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How to Spice up Your Social Media Strategy in 2011

Techipedia: Tamar Weinberg

Is your company’s social media strategy really working? Whether you feel that you’ve maxed out the potential of your current social media efforts or you feel like nothing you do is really helping, it’s time to step up your game. So why not spice up your social media strategy and make it work even harder for you? Having a company presence in social media is all well and good but it isn’t enough.

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The Rise Of Hispanics On Social Media

Idaconcpts

Businesses have been turning to social media to connect with their consumers in a new and exciting way. More than ever before, companies can interact with their loyal followers and attract new ones by striking up conversations, tapping into their wants and needs, and portraying their products and services through social channels that can reach millions. Furthermore, Latinos are taking over social media in a big way. Image Credit: Latism.org.

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Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. That’s why you need to paint a picture that’s more meaningful and encompasses what “social media&# as a label really is.

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5 Ways To Become Social Media Relevant

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / 5 Ways To Become Social Media Relevant | Subcribe via RSS 5 Ways To Become Social Media Relevant July 27th, 2010 Posted in Social Media Tweet Share Social Media has certainly become THE trend over the past year or so, and everyone and their sister is jumping on board. Read Everything – The fact is, Social Media is changing everyday.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. Swix This is a slick new social media dashboard program that I’ve been trying.

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Baskin Robbins Sells 31-Cent Scoops With Smart Social Media

Socialized

I was so impressed with how effectively the company used social media to promote 31-Cent Scoop Night, I got in touch with them and did an e-mail interview with one of their PR managers. It’s a brilliant promotion that fills BR stores around the country, but more brilliant still when built on a social media platform. Andrew : Baskin-Robbins’ social media strategy is a natural build on our traditional media outreach strategy.

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10 Surefire Ways To Get Me To Avoid Your Twitter Account

SocMed Sean

For those that haven’t, Twitter often looks like a big, jumbled-up mess of unstructured conversations. 8 ) Only tweet your check-ins Don’t just sign up to Twitter and connect it to FourSquare, Facebook, and other “check-in” apps and then only tweet where you are when you check-in. Do you have an original thought in your head or are you a social media parrot who can only engage by retweeting what other people say?

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Social Media Lessons From the Offline Real World

Convince & Convert

In addition, 4% of all American adults use check-in apps such as Foursquare and Gowalla. Conversely, in the social media community, checking-in is a frequent behavior, and legions of blog posts are written about location-based services. I have recently become fascinated by the way that people who don’t work in social media use social. Previously, I spent a great deal of time trying to meet everyone in the world’s of social media and PR.

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5 Ways To Become Social Media Relevant | jasonyormark.com

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / 5 Ways To Become Social Media Relevant | Subcribe via RSS 5 Ways To Become Social Media Relevant July 27th, 2010 Posted in Social Media Tweet Share Social Media has certainly become THE trend over the past year or so, and everyone and their sister is jumping on board. Read Everything – The fact is, Social Media is changing everyday.

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9 Social Media Tools Every Blogger Needs To Know About

Kikolani

Are you feeling overwhelmed by social media? This is where social media tools can help. Not only do these increase the efficiency of your social media efforts, using a combination of the best tools often results in higher returns from social media. From my own personal experience, here are the top 9 social media tools every blogger needs to know about. This is currently the social media love of my life.

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The Social Media Fatigue Myth

Twist Image

Are you getting tired of Social Media? A few years back, there was a slew of Blog posts, Podcasts and in-person conversations about Social Media fatigue. " Foursquare and Twitter broke the fatigue because it brought Social Media to the palm of your hand. Social Media truly went mobile and local. In doing so, it also made Social Media much more personal and powerful. Social Media fatigue is a myth.

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Learning via the Social Media Game

Bare Feet Studios

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. I will be using a version of The Social Media Game , an interactive learning process originally developed by my darling colleague Beth Kantor a few years ago. It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Social Network. Hash tag conversations.

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Wendy's "Treat it Forward" on Facebook, Twitter & Foursquare for.

Firebelly

Digitalia | Indianapolis Social Media Marketing « Social Media Citizens Hate BP + 4 Other Social Media News Items | Main | Social Media Weekly: 5 Stories You Need to Read » June 15, 2010 Wendys "Treat it Forward" on Facebook, Twitter & Foursquare for Fathers Day Frosty Weekend Wendys is asking people to "treat it forward" this Fathers Day weekend.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This is the strategy of creating a Social FAQ. The Key to Social Media Success is Just 2 Letters Why Content Marketing Matters To Me And Should To You [link] Howie at Sky Pulse Media This is what Sky Pulse Media is built on. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. utilize whether they have an existing social media strategy or not. Myree Social media + #CRM = so happy together.

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Identify the Right People to Manage Your Social Media Initiatives.

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Identify the Right People to Manage Your Social Media Initiatives Mon, Aug 9, 2010 Government 2.0 , Prof. Development , Social Media Who leads your organization’s social media initiatives? Remember, social media is driven by the person, not the position.

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True Social Media ROI is All About Integration

The Social Media Incubator

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. While it would be great if it really did work that way, it took awhile to explain to her that “build it and they will come” might work in Hollywood, but it doesn’t work on the social web.

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101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently? How do top executives use social media? Social Media Facts and Statistics. Social matters in b2b.

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Did President Obama Kill the Automated Tweet? | The Social Media.

The Social Media Incubator

Starting with a seemingly innocent Tweet around 4PM EST and escalating through Sunday night and throughout the rest of the week, every news source on the planet has by now covered the influence that social media has had on this major news story. Caroline Melberg, Social Media Strategist for The Social Media Incubator remarked, “ This event really demonstrates how the world has changed forever. Remember, social media is “Real Time PR.”

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This Week in Social Media – 6/5/2013

Social Media Marketing

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Stumped for how to get your executives involved in social media ?

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The Gamification of Social Media

Social Media Marketing

It sits squarely in the social networking space, but it has a different twist - one from which I think businesses may be able to gain valuable insights, all while allowing people to enjoy themselves. But like the other sites, it's also a social network itself. By linking your social activity from other sites, you see your net worth rise more quickly. To see a really interesting conversation that Caleb Storkey had with a few influentials about this topic, check out his post.

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Social Media Citizens Hate BP + 4 Other Social Media News Items

Firebelly

Digitalia | Indianapolis Social Media Marketing « United Way of Central Indiana Recognized for their Social Media Efforts | Main | Wendys "Treat it Forward" on Facebook, Twitter & Foursquare for Fathers Day Frosty Weekend » June 11, 2010 Social Media Citizens Hate BP + 4 Other Social Media News Items Do social media citizens hate BP for more than just the oil spill?

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