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FAQ Chatbot: The Best Way to Save Time on Customer Service

Hootsuite

You can save yourself the headache by automating your customer service with FAQ chatbots. This article will walk you through the what, how, and why of FAQ chatbots. What is an FAQ chatbot? FAQ chatbots are bots designed to answer common questions people have about a product or service. Why use FAQ chatbots?

FAQ 89
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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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4 Ways Brands Can Use Instagram’s Pinned Comments

Later

Plus you can use it to answer FAQs and spotlight testimonials! You can’t pin your own comment but you can be strategic in the comments you choose — spend less time and attention on the trolls and spam comments, and focus on testimonials and conversation-starters. Pinned Comments Tip #3: Answer FAQ .

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

In fact, 76% of engaged social media users say it’s important for companies to post about their employees. Engagements, followers and conversions are more than just metrics—they’re actions taken by fans. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin.

Instagram 124
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Why Your Brand Needs a Social Listening Strategy in 2021

Likeable

If you work in digital marketing (or even if you’re just someone who uses social media), you know that there’s a lot of noise on social platforms these days. From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Competitive Analysis.

Strategy 106
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TikTok Ecommerce 101: Why Your Business Should Be on TikTok

Hootsuite

So this begs the question: is TikTok the new (social media) Amazon? Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. Delight your customers and improve conversion rates. How to drive higher TikTok conversion rates for your business. At least in some ways.

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5 Ways to Use the Instagram DM Me Sticker

Later

Instagram’s latest sticker release is a new way to engage with your community, have meaningful conversations in direct messages, share important information, and gather feedback. . With the new Instagram DM Me sticker, you can encourage your community to send you a direct message and have a meaningful (and private) conversation.